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Smart International Management Journal (SIMJ)
Published by CV. HEI Publishing Indonesia
ISSN : -     EISSN : 30480019     DOI : http://dx.doi.org/10.70076/heipub
Core Subject : Science,
Decision Sciences, Operations Research & Management
Smart International Management Journal (SIMJ), is a peer-reviewed academic journal that publishes high-quality research articles, literature reviews, and case studies in the field of management and business studies. The journal provides a platform for researchers, academics, and practitioners to exchange ideas, empirical findings, and innovative insights that contribute to the advancement of management theory and professional practice. The scope of SIMJ covers a wide range of topics, including strategic management, financial management, human resource management, marketing, operations and supply chain management, entrepreneurship, organizational behavior, innovation management, and business ethics. The journal particularly welcomes studies that link management theory to real-world practice and address current organizational and industrial challenges at both national and international levels. To ensure academic rigor and quality, SIMJ applies a double-blind peer review process. The journal encourages interdisciplinary research and promotes collaboration among scholars and institutions worldwide. SIMJ is indexed in reputable databases, including ICI Copernicus, Google Scholar, GARUDA, Crossref, and others. The journal is published four times a year, in March, June, September, and December.
Arjuna Subject : Bisnis, Menejemen, dan Akutansi (semua kategori) - Bisnis, Menejemen, dan Akutansi (Lain-Lain)
Articles 5 Documents
 1 
Search results for , issue "Vol 1 No 4 (2024): December 2024" : 5 Documents clear
Environmental Management in Reducing the Impact of Company Operations on Ecosystems Marningot Situmorang
Smart International Management Journal Vol 1 No 4 (2024): December 2024
Publisher : CV. HEI PUBLISHING INDONESIA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.70076/simj.v1i4.45

Abstract

This article discusses environmental management strategies in reducing the impact of company operations on ecosystems. Against the backdrop of increasing environmental damage due to carbon emissions, toxic waste, and ecosystem degradation, this article examines the concept and implementation of environmental management through a qualitative descriptive method. The study uses secondary data from scientific journals, books, and company reports to analyze the steps taken by companies in implementing environmentally friendly policies. The results show that the implementation of clean technology, energy efficiency, circular economy-based waste management, and collaboration with stakeholders significantly reduce environmental impacts. Case studies from PT Pertamina Geothermal Energy and PT Semen Indonesia Tbk show success in reducing carbon emissions by 150,000 tons and 2 million tons of CO2 per year, respectively. In addition, the use of alternative fuels and waste recycling are effective solutions to reduce dependence on fossil fuels. This article emphasizes the importance of green technology investment, public awareness raising, and cross-sector collaboration to support environmental sustainability. Thus, environmental management is not only a corporate obligation but also a strategic opportunity to improve operational efficiency and business reputation.
Innovative Approaches In Management To Support Organizational Sustainability Silaja Sukarman
Smart International Management Journal Vol 1 No 4 (2024): December 2024
Publisher : CV. HEI PUBLISHING INDONESIA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.70076/simj.v1i4.48

Abstract

Abstract Effective management is key to organizational success in facing global challenges. This article explores modern management theories and practices with a focus on innovative approaches that support organizational sustainability. By utilizing case studies and theoretical analysis, it can provide insights into the importance of strategic management, human resources, and change management. Innovative approaches in management play a crucial role in supporting organizational sustainability amidst changing market dynamics. Organizations that are able to adapt and integrate innovation into their managerial strategies can not only increase competitiveness but also build the foundation for long-term sustainability. This approach includes the application of new technologies, the development of products and services that are responsive to market needs, and the implementation of flexible and inclusive managerial practices. Innovation in management also involves managing human resources more effectively, through employee empowerment and an organizational culture that encourages creativity and collaboration. By adopting innovative approaches, organizations can create added value, strengthen relationships with stakeholders, and achieve sustainability goals that focus not only on economic benefits, but also social and environmental aspects. Therefore, the application of innovation in management is key to ensuring the continuity and growth of organizations in facing increasingly complex global challenges. Keywords: Innovative Approach, Management, Organizational Sustainability, Innovation, Competitive Advantage, Human Resources, Risk Management, Shared Value, Social Responsibility, Environmental Impact.
The Influence of Farmer Group Management on the Success of the Integrated Farming Programme Hana luthfia widi; Haani Haritsa Yuzen; Syerly Lia Azharah
Smart International Management Journal Vol 1 No 4 (2024): December 2024
Publisher : CV. HEI PUBLISHING INDONESIA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.70076/simj.v1i4.50

Abstract

This study aims to explore the influence of farmer group management on the success of integrated farming programmes. A total of 500 respondents from 10 farmer groups in five sub-districts in Indonesia were selected based on criteria such as the type of commodity being cultivated, partnership patterns, and level of access to extension services. The research instrument was a structured questionnaire designed to measure the independent variables, namely aspects of farmer group management (planning, coordination, division of tasks, and evaluation), and the dependent variable, which includes productivity, sustainability, and member satisfaction. Descriptive analysis was used to describe the characteristics of respondents and the distribution of research variables, while inferential analysis was conducted using multiple linear regression. The results show that the majority of respondents rated the aspects of farming group management as good to very good. Coordination within farmer groups has a significant positive influence on the successful of the integrated farming programme (B = 0.28, p = 0.001). The results of this study are expected to serve as a foundation in the development of community-based policies to improve farmers' welfare and agribusiness sustainability in Indonesia
The Effectiveness of Influencer Endorsements on Online Fashion Sales Levels Namira Ummi Khalsum. YB
Smart International Management Journal Vol 1 No 4 (2024): December 2024
Publisher : CV. HEI PUBLISHING INDONESIA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.70076/simj.v1i4.76

Abstract

Given importance of marketing strategies in the digital era, this study investigates the effect of influencer endorsements on online fashion product sales. A quantitative experimental design was employed involving 100 respondents, who were divided into experimental and control groups. The results show that influencer endorsement increased product sales by 108.33% and raised consumers’ purchase intention from an average score of 3.2 to 4.5 after exposure to endorsement content. Statistical analysis using the Mann–Whitney U test revealed a significant difference between the two groups (U = 450, p = 0.002). These findings indicate that influencer endorsement is an effective marketing strategy for promoting fashion products online. The study highlights the importance of selecting credible and relevant influencers aligned with the target market. Nevertheless, this research is limited by respondent demographics and the range of social media platforms examined; therefore, further studies are recommended to include broader samples and additional influencing factors.
Study on the Impact of Social Media on Marketing Strategies and Tourism Management of Millennial Generation Afialdi Yonandes; Rahmat Althof; Aulia Ulfa Cheni
Smart International Management Journal Vol 1 No 4 (2024): December 2024
Publisher : CV. HEI PUBLISHING INDONESIA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.70076/simj.v1i4.86

Abstract

The aim of this study is to examine the impact of social media on marketing strategies and tourism management targeting millennials. Data were collected using a structured online questionnaire distributed to millennials aged 18–40 who had previously used social media to plan or share travel experiences. A total of 200 respondents participated in this study. Secondary data were obtained from relevant literature, including Scopus- and SINTA-indexed journals, industry reports, and previous studies related to social media and tourism. The collected data were analyzed using descriptive statistical analysis and regression analysis. The findings indicate that social media, particularly Instagram and TikTok, plays a significant role in promoting and managing tourism destinations. Furthermore, the integration of social media usage and effective marketing strategies has a synergistic effect in enhancing the quality and attractiveness of tourism destination management. This study highlights the importance of social media-based marketing strategies in strengthening the competitiveness of tourism destinations among millennials.

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