The domain of People and Behavior Analysis lies in a scholarly expanse inviting contributions from the diverse tapestry of behavioral sciences. This platform serves as a conduit for original research inquiries that delve into the intricate dynamics of human behavior within various contexts. It beckons studies exploring the behavioral intricacies within business and management landscapes, unraveling the complexities of organizational behavior. Expanding its scholarly purview, it delves into the sub-domains of industrial and educational psychology, social psychology, and the pivotal domain of sustainability behavior. Through a rigorous academic lens, this interdisciplinary exploration aims to enrich our comprehension of human behavior, offering scholarly discourse grounded in comprehensive literature yet accessible to a diverse spectrum of scholarly minds. People and Behavior Analysis Interdisciplinary Context: - Behavior in Business and Management - Organizational behavior - Social and culture - Marketing - Behavioral economics - Green behavior - Industrial psychology - Educational psychology - Consumer behavior - Social psychology - Sustainability behavior By incorporating these areas, the journal aims to provide a comprehensive platform for scholars to understand human behavior across diverse contexts, offering scholars the opportunity to engage with emerging trends and challenges in business and social studies.