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Santi Rahmawati, S.T., M.S.M.
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People and Behavior Analysis (PBA)
Published by Research Synergy Foundation
ISSN : 29880424     EISSN : 29869803     DOI : https://doi.org/10.31098/pba
Core Subject : Social,
Social Sciences
The domain of People and Behavior Analysis lies in a scholarly expanse inviting contributions from the diverse tapestry of behavioral sciences. This platform serves as a conduit for original research inquiries that delve into the intricate dynamics of human behavior within various contexts. It beckons studies exploring the behavioral intricacies within business and management landscapes, unraveling the complexities of organizational behavior. Expanding its scholarly purview, it delves into the sub-domains of industrial and educational psychology, social psychology, and the pivotal domain of sustainability behavior. Through a rigorous academic lens, this interdisciplinary exploration aims to enrich our comprehension of human behavior, offering scholarly discourse grounded in comprehensive literature yet accessible to a diverse spectrum of scholarly minds. People and Behavior Analysis Interdisciplinary Context: - Behavior in Business and Management - Organizational behavior - Social and culture - Marketing - Behavioral economics - Green behavior - Industrial psychology - Educational psychology - Consumer behavior - Social psychology - Sustainability behavior By incorporating these areas, the journal aims to provide a comprehensive platform for scholars to understand human behavior across diverse contexts, offering scholars the opportunity to engage with emerging trends and challenges in business and social studies.
Arjuna Subject : Ilmu Sosial - Ilmu Sosial (Lain-Lain)
Articles 40 Documents
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Dilemma In Superiority: Rank, Grandiosity, And Aggression Among Men In Uniform Kaye Marie Aguirre; Audrey Elaisa Hiponia; Czyne Javier; Hannah Mae Lendio; Mary Glenda A. Lugtu; Vincent Sales; Neil Brianne Vedeja
People and Behavior Analysis Vol. 1 No. 1 (2023): March Volume
Publisher : Research Synergy Foundation

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31098/pba.v1i1.1302

Abstract

Aggressive, fierce, and grandiose are the words that are often associated with our men in uniform. Law enforcement officers have enough authority and power that can be used against citizens. They are being severely stigmatized by these controversies, and people are generalizing police organizations. Despite the effort to protect the country, it was reciprocated with prejudice and misconception. The purpose of this study was to determine the level of aggression and grandiosity in terms of sex and rank; also to find out if there is a significant relationship between rank, grandiosity, and aggression. The researchers used purposive sampling to choose the respondents. The participants are policemen who have a position and/or rank in a certain PNP office and are available during the conduct of the on-site survey. A set of research questionnaires were distributed to the Philippine National Police of General Santos City-Camp Lira with a total of 55 participants. The responses were analyzed through the use of SPSS. Multiple regression analysis proves that the variables rank, grandiosity, and aggression are significant, < 0.001, and reject the null hypothesis. Additionally, through deeper analysis, only the variables aggression and grandiosity have a significant relationship.
Mental Health and Covid-19: The Malaysian Students’ Perspective Anushia Chelvarayan; Amir Arsyad Bin Abdul Razak; Yeo Sook Fern
People and Behavior Analysis Vol. 1 No. 1 (2023): March Volume
Publisher : Research Synergy Foundation

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31098/pba.v1i1.1361

Abstract

This study is a preliminary study of factors affecting the mental health of Malaysian students during the Covid19 pandemic. Mental health can be a major public health issue for students worldwide, with up to 20% of the population suffering from some form of mental illness. Malaysia accounts for about 30% of global suicides, and other mental disorders are much more common than in other countries. Many students said the lockdown made them emotionally distressed. Symptoms of stress, anxiety, loneliness, and depression intensified after the COVID-19 crisis and confirmed that a lack of friendship can lead to depression, anxiety and stress. Therefore, the purpose of this study is to supplement the existing literature by examining the psychological stress experienced by Malaysian university students during the Covid19 lockdown. This study which focuses on economic problem, quarantine, change in sleep pattern, the impact of social media and fear and anxiety for personal and family as independents variables gauges them as the influencing factors for the University students’ mental health in Malaysia. With a total of 200 respondents, the data was analysed through a cross sectional, convenience sampling using SPSS concluded that only change in sleep pattern and the fear and anxiety for personal and family health were significant factors in influencing students’ mental health during Covid-19. This study is expected to help policy makers and practitioners design appropriate and effective "mental health care" to help reduce anxiety levels in affected students. The results will help understand how to provide appropriate intervention and counselling services to reduce the risk of psychological conditions in Malaysian students during and after the Covid19 pandemic. However, there were several limitations including the inability to get an equal distribution of demographic profiles and lack of commitment to participate in the research.
SADvertising: Relationship of Emotional Marketing Campaigns to the Brand Awareness and Purchase Decision of Different Generations Jaecee Tanaya; Dyanne Digno; James Harvey Langurayan; Irvin Perono
People and Behavior Analysis Vol. 1 No. 2 (2023): September Volume
Publisher : Research Synergy Foundation

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31098/pba.v1i2.1372

Abstract

Emotional marketing campaigns are dominating the internet and television. From the usual rational marketing campaigns, marketing researchers acquire the idea to put dimensions like storytelling, color, music, and image into their advertisements, which are now called SADvertising or emotional marketing campaigns. This paper aims to determine the relationship of emotional marketing campaigns or SADvertising to the brand awareness and purchase decisions of different generations. The target respondents of this study are five (5) different generations, e.g., Baby Boomers, Generation X, Y, Z, and Generation Alpha. The researchers used a self-administered survey questionnaire and gathered data using a stratified random sampling method. An interview is also done to further strengthen the study. A combination of quantitative and qualitative research design enhances the research analysis. The result of the study using the Spearman-Rho Correlation Test shows that the dimension of emotional marketing campaigns is moderately positive purchase decisions and concluded that there is a significant relationship between the dimension of emotional marketing campaigns to brand awareness and purchase decisions of different generations.
Social Anxiety, Behavior, and Competence of the Students Amidst COVID-19 Anna C. Bocar; Ani Wahyu Rachmawati
People and Behavior Analysis Vol. 1 No. 1 (2023): March Volume
Publisher : Research Synergy Foundation

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31098/pba.v1i1.1426

Abstract

The aim of this paper is to determine the extent of social anxiety, social behavior, and social competence of the student participants. In addition, it defined whether age, gender, and academic year level have a significant relationship with the level of participants' social anxiety, social behavior, and social competence. A structured survey questionnaire is employed to gather the data. The descriptive-quantitative research type is used. Each of the problems that the researcher desire to address has its inventory items which are considered as the indicators to arrive at the intended answers to the different issues that this paper is designed. The results display that young adult participants are greater in number, and also, the males are greater than their counterparts. The highest frequency in terms of the academic year is Level 6. Social anxiety is felt by the participants occasionally; their social behavior is to a great extent, and they frequently have their social competence. The participants' age has no significant relationship to the level of their social anxiety while gender and academic year level has a significant relationship, although it is revealed that the intensity of the relationship is at a weak level. In general viewpoint, age, gender, and academic year level have a significant relationship with participants' social behavior and social competence at a weak level; however, in both issues, gender has a greater intensity of relationship among the three variables.
Adverse Childhood Experiences Among University Student and The Relationship With Depression Bagas Rahmatullah; Adellia Nurul; Channia Hasgat; Ginta Sellia Putri; Inggrid Nathania Tambunan; Siti Hawa Annisa Mantika; Andi Tenri Faradiba
People and Behavior Analysis Vol. 1 No. 1 (2023): March Volume
Publisher : Research Synergy Foundation

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31098/pba.v1i1.1440

Abstract

In a research conducted by Hillis et al. (2016), worldwide, 1 billion children aged 2-17 years experience ACE in various forms, such as sexual abuse, emotional abuse, and neglect. Traumatic childhood experiences can potentially negatively affect health and well-being in the long term (Sacks, Murphey, and Moore, 2014). This research aims to determine the correlation between exposure to adverse childhood experiences and a tendency to depression. This study uses a quantitative approach with a statistical correlation test. There were 499 participants in this study with the ACE-IQ measuring instrument to measure the type of exposure to violence and the PHQ-9 to measure the level of depression. The statistical analysis showed a significant relationship between ACE and a tendency to depression with r=.43; p < .001. Therefore, based on the statistical analysis results using Pearson Correlation, we concluded a positive correlation between Adverse Childhood Experiences and a tendency to depression. However, this study still does not comprehensively explain the level of ACE exposure and depression regarding gender and age differences.
A SWOT Generated Thematic Analysis of the Perceptions of Staff on the Effectiveness of Knowledge Management Application in Township Schools Bongani Innocent Nkambule
People and Behavior Analysis Vol. 1 No. 1 (2023): March Volume
Publisher : Research Synergy Foundation

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31098/pba.v1i1.1453

Abstract

Knowledge management (KM) ensures that schools do not forfeit a wealth of tacit knowledge assets that dwell in the minds of individual members of staff. It also ensures that this knowledge is not only externalised but is also documented and deposited into the institutional memory or repository for it to be retrieved and re-used at a later stage. The quantum of this qualitative study was informed by the paucity of literature on the role of KM in South African schools. It adopted a SWOT (i.e., strength, weaknesses, opportunities, and threats) analysis both as a theoretical framework and an instrument to evaluate the effectiveness of KM application in two township schools in the locality of Emalahleni in Mpumalanga province. The study revolved around a sample of 14 participants drawn from populations of teachers, administrative clerks, heads of departments (HoDs), and principals. The social constructivist element of the study meant that the researcher took part in understanding participants' constructions of their realities about KM application in their schools. As far as the internal dynamics of the studied schools were concerned, it transpired that even though both schools had supportive school governing bodies, and reasonably efficient ICT infrastructure and connectivity, much of the KM weaknesses were caused by anti-collaborative knowledge-exchange practices, the erosion of Ubuntu-directed ethical undertakings, ill-treatment of administrative staff by teachers and HODs, and principals' inaccessibility to the workforce at a lower level; all of which contributed to teacher absenteeism, low staff morale, knowledge hoarding, poor communication of policies and loss of tacit knowledge. The study also presents tabulated findings of the kinds of threats that schools can guard themselves against and the opportunities they can tap into in order to leverage KM.
What are the key dimensions of organizational culture? Evidence from Indonesia Johannes Buntoro Darmasetiawan; Rapina Rapina
People and Behavior Analysis Vol. 1 No. 2 (2023): September Volume
Publisher : Research Synergy Foundation

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31098/pba.v1i2.1710

Abstract

Corporate culture will create peer pressure that will guide the behavior of organization members so that they will work with the same rhythm. The corporate culture is usually influenced by Top Management or by a charismatic founder, who the Top Management still decides to use his/ her ideas. The corporate culture itself is an abstract form; it is difficult to explain what kind of characteristics (colors) it has. Luckily, the "colors" of corporate culture can be described by its dimension. This research introduces ten dimensions that can describe the "color" of corporate culture. This study had 52 participants, and after data processing, it can be stated that Top Management may have a certain belief or tendency that is explained by several dimensions. This means some of the dimensions are correlated to a certain Top Management's belief. Hence, the ten dimensions can be squeezed into less number of dimensions.
Demonstrating Affection, Empathy and Playful Engagement as Factors Influencing Parental Discipline Strategies John Mark Asio
People and Behavior Analysis Vol. 1 No. 2 (2023): September Volume
Publisher : Research Synergy Foundation

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31098/pba.v1i2.1827

Abstract

Parenting is both a skill to learn and master since it will give the offspring perspectives in life. To attain this unique ability, one must master the art of affection, engagement and discipline towards the child. This study analyses affection, empathy, and play engagement as predictors of discipline strategies for parents of a primary school in the Philippines. The study used a descriptive-correlation research design with the survey as the primary gathering tool. One hundred forty-four parents voluntarily participated in the survey, which commenced in March and ended in April 2023. To analyze the data, the proponent used descriptive and inferential statistics. The study found that parents always show their affection and empathy, try to engage in play and establish discipline strategies. In addition, the computation also found a moderate relationship between showing affection and empathy and engaging in play with the establishment of discipline strategies among parents. Regression analysis also confirmed that showing affection and empathy and engaging in play are predictors of establishing discipline strategies among parents.
Academic Superstitions of Pre-Service Teachers: Input Positive Mental Attitude Promotion Program Ivy Mae Credo; Rhenshayne Adoptante; Razeline Grace Dela Paz - Olaje; Resha May Espinosa; Ruel Bonganciso
People and Behavior Analysis Vol. 1 No. 2 (2023): September Volume
Publisher : Research Synergy Foundation

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31098/pba.v1i2.1905

Abstract

The study explores the academic superstitions of the pre-service teachers in Philippine Normal University Visayas and to find out whether these beliefs have positive impact to their mental attitude with regards to the promotion of their chosen programs. This is a mixed method research that specifically uses the explanatory sequential method design which employed the researcher-made questionnaire and an interview guide as tools to gather data. Stratified sampling was utilized to come up with the seventy-two (72) respondents. The statistical tools used in the study were the mean and standard deviation. Percentage, ranking, test, and one-way-ANOVA were used as well. For the qualitative data, this study used thematic analysis. Results provide a significant insight into the contemporary student mindset, showing that superstitions are not merely disregarded as irrational notions but are acknowledged to have a substantial role in both academic and personal growth. Also, students’ alignment or divergence concerning superstitions’ effect on academics is not notably influenced by their native language. In the same vein, results indicate that gender does not have a decisive role in shaping students’ views on superstitions in an academic context. Hence, external factors like personal experiences, family beliefs, and broader cultural influences may wield a greater influence in shaping students’ perceptions of superstitions with academic settings. The presented results offer a distinctive contribution to our comprehension of superstitions and their impact on mental outlook, psychological processes, and resultant behaviors. Simultaneously, these findings propose avenues for further exploration of superstitions.
The Influence of Work Environment and Job Embeddedness on Organizational Citizenship Behavior in Digital Media Businesses Syahida Aulia Sakinah; Muhardi Muhardi; Hendrati Dwi Mulyaningsih
People and Behavior Analysis Vol. 1 No. 2 (2023): September Volume
Publisher : Research Synergy Foundation

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31098/pba.v1i2.1910

Abstract

This research aims to find out (1) the conditions of the work environment, (2) job embeddedness, (3) organizational citizenship behavior, (4) the influence of work environment on organizational citizenship behavior, (5) the influence of job embeddedness on organizational citizenship behavior; (6) and the collective influence of work environment and job embeddedness on organizational citizenship behavior at PT Ayo Media Network. The research methodology employed is a rigorous descriptive verification approach. Data gathering methods encompass a comprehensive spectrum, including administering surveys, conducting interviews, and meticulous documentation retrieval, all closely aligned with the research objectives. The research population encompasses the entire workforce of PT Ayo Media Network, ensuring a holistic perspective. Employing a saturated sampling technique with a carefully selected sample size of 95 respondents, the research maintains a robust statistical foundation. Furthermore, data analysis leverages the power of multiple linear regression analysis. The research findings unveil the following insights: (1) The work environment at Ayo Media Network garners an overall positive assessment, reflecting its quality; (2) Similarly, the evaluation of job embeddedness at PT Ayo Media Network is favorably rated overall; (3) The overarching perspective on organizational citizenship behavior at PT Ayo Media Network is characterized by a positive outlook; (4) The research substantiates that the work environment significantly shapes organizational citizenship behavior within PT Ayo Media Network; (5) In contrast, job embeddedness emerges as a factor with no discernible impact on organizational citizenship behavior within the organization; (6) Notably, when the combined influence of the work environment and job embeddedness is considered, it becomes evident that they collectively wield a significant effect on organizational citizenship behavior at PT Ayo Media Network. In summary, this research underscores the relatively favorable nature of the work environment, job embeddedness, and organizational citizenship behavior at PT Ayo Media Network, with a key revelation being that it is primarily the work environment that exerts influence on organizational citizenship behavior within the organization.

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