Articles
34 Documents
Search results for
, issue
"Vol 6, No 1: Januari 2018"
:
34 Documents
clear
<![CDATA[The Correlation between The Intensity of Broken Home Family Communication and Peer Group Interaction with Adolescent’s Self Concept ]]>
<![CDATA[Lanty Prabandani]]>;
<![CDATA[Hedi Pudjo Santoso]]>
<![CDATA[ Interaksi Online Vol 6, No 1: Januari 2018 ]]>
Publisher : <![CDATA[Jurusan Ilmu Komunikasi, FISIP, Universitas Diponegoro ]]>
Show Abstract
|
Download Original
|
Original Source
|
Check in Google Scholar
|
Full PDF (366.941 KB)
<![CDATA[The background of this research is based on many cases of negative self concept in adolescent. Mainly, andolescent from broken home family. Self Concept is related with their sorroundings, such as family and peer groups. This research aims to determine the correlation of the intensity of broken home family communication, peer group interaction, and adolescent ‘s self concept. The method which is used in this research is the quantitative with positivistic approach. This research used The Social Construction Self Theory and The Reference Group Theory. This Research is using non probability sampling technique. The population in this research is adolescent age 17-23 from broken home family in Semarang city. While the sample is 30 respondens. The data is analyzed with the aid of SPSS aplication with Pearson correlation test. The result of this research indicate there is correlation between the intensity of broken home family communication and adolescent ‘s self concept with significance value is 0,004 and Pearson correlation value is 0,511. It means the strength of the intensity of broken home family communication and adolescent ‘s self concept is medium with directional. So, if the intensity of broken home family communication is high, then adolescent’s self concept is high. Otherwise, if the intensity of broken home family communication is low, then adolescent’s self concept is low. And also there is correlation between the peer group interaction and adolescent’s self concept with significance value is 0,041 and Pearson correkation value is 0,375. It means the correlation’s strength is weak and directional. So, if the peer group interaction is high, then adolescent’s self concept is high. Otherwise, if peer group interaction is low, then adolescent’s self concept is low. The suggestion of the researcher is for the parents to improve the intensity of communication with their children, so the children will get knowledge and a good understanding about their self which forming a positive self concept in adolescent.]]>
<![CDATA[Hubungan Terpaan Iklan Promosi di Media Sosial (Facebook dan Instagram) dan Tingkat Kompetensi Komunikasi Ambassador Gen Y dengan Minat Membeli Paket Data Produk Telkomsel ]]>
<![CDATA[Ayunandita, Tiara]]>;
<![CDATA[., Sunarto]]>
<![CDATA[ Interaksi Online Vol 6, No 1: Januari 2018 ]]>
Publisher : <![CDATA[Jurusan Ilmu Komunikasi, FISIP, Universitas Diponegoro ]]>
Show Abstract
|
Download Original
|
Original Source
|
Check in Google Scholar
|
Full PDF (203.389 KB)
<![CDATA[Telkomsel uses advertising promotion strategy through social media such as Facebook and Instagram and through the communication competence that Gen Y has to raise buying interest of Telkomsel’s packet data product among young generations which is Telkomsel’s market target. The aim of this research is to explain the relation between promotion advertising on social media (Facebook and Instagram) and level of communication competence of Gen Y ambassador with the purchasing interest of Telkomsel’s packet data product. Sample selection in this research uses probability sampling technique and purposive sampling technique. Population in this research consists university students in Semarang with the age between 18 to 24 years old, owns social media such as Facebook and Instagram and have a direct communication with Gen Y ambassador as much as 100 respondents. Data analysisis done by nonparametical statistics with Kendall Tau correlation. The result in this research shows that the first hypothesis about promotion advertisment exposure on social media (Facebook and Instagram) has a positive relation towards purchase interest of Telkomsel’s packet data product with the coefficient of correlation value of 0,42 and with a weak tight level and then the significance value of 7 more above than z table, then significance . The result of the second hypothesis shows that the level of the communication competence owned by the Gen Y ambassador has a positive relation to the purchasing interest of Telkomsel’s packet data product with the coefficient of correlation value of 0,44 and with a weak tight level and the signicance value of 7,3 more above than z table, then significance. The result of the tird hipotesis show that promotion advertisment exposure on social media (Facebook and Instagram) and the level of the communication competence has a positive relation towards purchase interest of Telkomsel’s packet data product with multiple correlation value of 5,9 and the significance of 8,8 more than table z, then significant]]>
<![CDATA[Pemaknaan Audiens terhadap Film Dokumenter "Dhira Narayana of Lingkar Ganja Nusantara" ]]>
<![CDATA[Trinata Anggarwati, Bunga]]>;
<![CDATA[Rahardjo, Turnomo]]>
<![CDATA[ Interaksi Online Vol 6, No 1: Januari 2018 ]]>
Publisher : <![CDATA[Jurusan Ilmu Komunikasi, FISIP, Universitas Diponegoro ]]>
Show Abstract
|
Download Original
|
Original Source
|
Check in Google Scholar
|
Full PDF (283.35 KB)
<![CDATA[Film dokumenter sangat menarik untuk diteliti karena konten film bersinggungan dengan isu sosial masyarakat sekaligus sering mengangkat tema-tema kontroversial. Penelitian ini bertujuan untuk mengetahui pemaknaan audiens terhadap film dokumenter “Dhira Narayana of Lingkar Ganja Nusantara”. Penelitian ini dibagi menjadi dua tahap, dimana peneliti harus mengetahui struktur makna film dokumenter yang dikaji menggunakan konsep teori Barthes yaitu tanda denotasi, tanda konotasi, dan mitos. Lalu penelitian berlanjut pada penjelasan proses penerimaan yang terjadi ketika khalayak melakukan pembacaan teks media, yaitu menggunakan pendekatan analisis resepsi. Dari hasil penelitian ini, tiga dari lima informan sependapat dengan makna dominant reading karena informan setuju dengan pelegalan ganja yang diusung oleh organisasi LGN, kedua informan yang lain menganggap bahwa konten dalam film tersebut tidak semuanya dapat diterima (negotiated reading). Dari proses wawancara yang dilakukan oleh informan terjadi pola pikir yang berbeda dari proses penerimaan makna film dokumenter tersebut. Film dokumenter ini secara keseluruhan dapat diterima oleh informan sekalipun terdapat berbagai hal yang tidak disetujui oleh informan terbukti dengan tidak adanya informan yang menolak keseluruhan konten dalam film (oppositional reading). Ketiga informan sepakat dengan wacana kontroversial mengenai ganja, mereka menilai bahwa ganja bisa digunakan untuk kepentingan medis maupun industri. Sedangkan dua informan lainnya melihat tanaman ganja memiliki dua sisi yang perlu dikaji ulang baik manfaat maupun kerugiannya. Maka dari itu dapat disimpulkan bahwa film dokumenter ini bisa memicu perdebatan dengan berbagai pandangan yang disampaikan oleh audiens (masyarakat) yang menontonnya. Pada kenyataanya, audiens yang mengonsumi isi media memiliki hak penuh untuk menafsirkan konten dan bernegosiasi dengan ideologi yang terdapat di dalamnya.]]>
<![CDATA[STRATEGI KOMUNIKASI KOMUNITAS KRDE DALAM MEMBANGUN KEPERCAYAAN PT KERETA API INDONESIA UNTUK MENDAPATKAN INFORMASI PELAYANAN PUBLIK ]]>
<![CDATA[Suzka Adiratna Novitha]]>;
<![CDATA[Sri Budi Lestari]]>
<![CDATA[ Interaksi Online Vol 6, No 1: Januari 2018 ]]>
Publisher : <![CDATA[Jurusan Ilmu Komunikasi, FISIP, Universitas Diponegoro ]]>
Show Abstract
|
Download Original
|
Original Source
|
Check in Google Scholar
|
Full PDF (259.651 KB)
<![CDATA[Bagi setiap perusahaan community relations merupakan aset jangka panjang yang dapat meningkatkan reputasinya. KRDE merupakan komunitas yang berhasil membangun kepercayaan PT Kereta Api Indonesia dalam menjalin community relations. Penelitian ini menggunakan pendekatan dimensi kepercayaan oleh Robbins dan teori Relationship Management yang dikemukakan Hon dan Grunigh. Penelitian ini bertujuan mengetahui strategi komunikasi yang dilakukan komunitas KRDE untuk membangun kepercayaan PT Kereta Api Indonesia menggunakan metode studi kasus dan dianalisis dengan teknik logic model. Hasil penelitian menunjukkan bahwa program kerja unggulan komunitas KRDE merupakan strategi komunikasi mereka untuk mendekatkan diri pada PT Kereta Api Indonesia. Strategi pertama adalah melalui komunikasi persuasif dengan karyawan PT Kereta Api Indonesia secara formal dan informal diluar kantor yang menciptakan hubungan intim. Kedua melakukan strategi kanalisasi program kerja dan informasi tentang kereta api yang dilakukan komunitas KRDE sebagai mediator perusahaan dengan masyarakat. Ketiga, melakukan strategi promosi produk PT Kereta Api Indonesia secara offline dan online melalui akun media sosial milik anggota komunitas KRDE. Terakhir melalukan strategi terpaan media lokal Semarang terhadap komunitas KRDE untuk menunjukkan eksistensi kepada karyawan PT Kereta Api Indonesia dan masyarakat. Dari program kerja tersebut, dibutuhkan waktu tiga tahun untuk melakukan pendekatan hingga akhirnya komunitas KRDE dipercaya sebagai mitra PT Kereta Api Indonesia. Penelitian ini menawarkan implikasi bagi keberhasilan komunitas dalam melakukan pendekatan kepada perusahaan untuk mampu menjadi mitra perusahaan yang dipercaya karena sebuah komunitas dapat mempunyai peranan penting bagi perusahaan terutama untuk mendukung kinerja Humas.]]>
<![CDATA[Pola Komunikasi pada Hubungan Pernikahan dengan Pria yang Berusia Lebih Muda dalam Budaya Patriarki ]]>
<![CDATA[Yunusiah, Septia]]>;
<![CDATA[Ratri Rahmiaji, Lintang]]>
<![CDATA[ Interaksi Online Vol 6, No 1: Januari 2018 ]]>
Publisher : <![CDATA[Jurusan Ilmu Komunikasi, FISIP, Universitas Diponegoro ]]>
Show Abstract
|
Download Original
|
Original Source
|
Check in Google Scholar
|
Full PDF (164.992 KB)
<![CDATA[Practice of patriarchy is still so viscous on Indonesian society. Even on a marriage life, Indonesian believe that husband has a dominant social role than wife. That issue become interesting when a man married an older woman. Remembering that husband role is dominant in Indonesian believe, this research is focus on how is Communication Patterns on Marriage Relationship with Younger Man in Patriarki Culture The result of this research shows that different ages, in this case is when husband is younger, did not affect the process of communication between husband and wife. Even though one of the research subject shows that they have a communication problem in their marriage life, that problem did not come from age differential between two of them, but from their social status and some culture that give a women domination on a marriage life. A men who marry older woman tend to have a good quality of marriage life same as other married couples. Husband keep dominating almost all aspect on marriage life such as conflict, discussion, even on daily talk. However, some couples also shows that wife is dominating their marriage life, but it was caused by difference of their social status and the husband character not by the age differential.]]>
<![CDATA[WOMEN AUDIENCE INTERPRETATION TOWARDS BEAUTY CONSTRUCTION IN INSTGARAM ACCOUNT OF UNDIP CANTIK ]]>
<![CDATA[Septiyani, Indriastuti]]>;
<![CDATA[., Sunarto]]>
<![CDATA[ Interaksi Online Vol 6, No 1: Januari 2018 ]]>
Publisher : <![CDATA[Jurusan Ilmu Komunikasi, FISIP, Universitas Diponegoro ]]>
Show Abstract
|
Download Original
|
Original Source
|
Check in Google Scholar
|
Full PDF (259.127 KB)
<![CDATA[This research was conducted to find out how the meaning done by women audiences towards beauty construction that exist in Instagram account of Undip Cantik. Instagram is a photo-based social media and is part of a new media that is able to provide information to its users, Instagram users can also share information including also spread the ideology. The beauty constructions displayed by the media have been a myth which still trapping women, as this is the standard of quality for women, making women lose their identity and make women being objectified. Though beauty is a construction of patriarchal and this shows that women are dominated by male domination. This research uses a critical paradigm and uses analysis method the analysis of receptions by Stuart Hall to determine the meaning of audiences. This research uses Roland Barthes semiotics analysis to find out the dominant meanings that appear in the text photo of Undip Cantik.. The main theory in this reasearch is the counter hegemony of Antonio Gramsci. This theory is to reveal that the audience of media do not accept all the ideology on the media because audiences are active producing meaning thus they have alternatives idea from the media hegemony. This research also use beauty myth theory by Naomi Wolf to see the beauty discourse in Undip Cantik. Preferred reading from the text of Undip Cantik is the construction built by patriarchal culture to make women as object to get pleasure. The result of this research shows that there is meaning diversity toward beauty discourse on Undip Cantik photo text. This result shows that the some informants knows the dominant meaning of the photo text but they still negotiate and they even ignore the dominant messages in certain cases to be applied on them or other women. The informants of this research also considered as active audience because they are able to interpret the messages but they do not easily accept all the messages they recieved from media.]]>
<![CDATA[Analisis Strategi Kampanye Public Relations Perubahan Pola Konsumsi BBM (Bahan Bakar Minyak) Premium Menuju Pertalite PT.PERTAMINA (Persero) ]]>
<![CDATA[YUDHA PRASTYA, DENDIE]]>
<![CDATA[ Interaksi Online Vol 6, No 1: Januari 2018 ]]>
Publisher : <![CDATA[Jurusan Ilmu Komunikasi, FISIP, Universitas Diponegoro ]]>
Show Abstract
|
Download Original
|
Original Source
|
Check in Google Scholar
|
Full PDF (99.194 KB)
<![CDATA[Penelitian ini merupakan penilitian deskriptif kualitatif dengan menggunakan pendekatan studi kasus, . Studi kasus adalah metode riset yang menggunakan berbagai sumber data (sebanyak mungkin data) yang bisa digunakan untuk meneliti, menguraikan, dan menjelaskan secara komprehensif berbagai aspek individu, kelompok, suatu program, organisasi (komunitas) atau peristiwa secara sistematis.Hasil penelitian menunjukkan tujuan yang ditetapkan oleh PT.PERTAMINA (Persero) distribusi Jawa Tengah dan DIY dalam mengatasi strategi kampanye public relations diterapkan hingga level afeksi atau attitudes and opinion karena PT.PERTAMINA (Persero) distribusi Jawa Tengah dan DIY bertujuan untuk meningkatkan publisitas positif produk pertalite melalui berbagai programnya. Serta pada tahap penentuan pesan PT.PERTAMINA (Persero) distribusi Jawa Tengah dan DIY dalam menentukan pesan dengan mengambil persepsi yang ada, merubah persepsi, menggunakan menggunakan positive appeals disertai unsur format dan nuansa. Hal ini terlihat dengan penggunaan diksi singkat yang menarik disertai pemilihan warna khusus dalam berbagai poster dan iklan yang diterbitkan.]]>
<![CDATA[Negosiasi Identitas Mahasiswa Papua Dengan Host Culture di Kota Semarang ]]>
<![CDATA[Nurul Athira Yahya]]>;
<![CDATA[Turnomo Rahardjo]]>
<![CDATA[ Interaksi Online Vol 6, No 1: Januari 2018 ]]>
Publisher : <![CDATA[Jurusan Ilmu Komunikasi, FISIP, Universitas Diponegoro ]]>
Show Abstract
|
Download Original
|
Original Source
|
Check in Google Scholar
|
Full PDF (109.079 KB)
<![CDATA[The stereotype that has been attached to Papuan students has become a problem for them to show their identity. Negative stigma also appears to the Papuan ethnic group and the impact on Javanese society that still has anxiety to interact with Papuans. Discrimination and racism eventually evolved due to the physical differences that ethnic Papuans and Javanese ethnicity possess. This study aims to describe the experience of identity negotiation by Papuan students with host culture in the city of Semarang. The research method uses qualitative type with phenomenology approach. This research also supported by Cultural Identity Theory and Identity Negotiation Theory of Stella Ting-Toomey. Informants in this study consisted of five Papuan students who had been more than one year studying in Semarang and five host cultures who had been social interaction with Papuan students. The result of the process identity negotiation conducted by Papuan students with host culture in Semarang City showed Papuan students with their curly-hair and black-skinned appearance becoming the first identity recognized by the host culture. Furthermore, the process of identity negotiation is intertwined through interaction with the overt and mingle with the host culture. Questions from host culture is also an opportunity for Papuan students to explain about Papua and their own personal background. Language differences become one of the obstacles experienced by Papuan students to revealed their cultural identity. In addition, the sense of shame possessed by Papuan students is also become a obstacles in the disclosure of identity. As the stereotype develops in society about Papuan students, it is not the main cause that affects the interaction process with host culture. The stereotype only applies to the initial assessment when first meet, as the initial information and this does not apply to the next assessment. Therefore, the process of negotiating the identity of Papuan students with a host culture have a challenge not to the stereotype that develops but in the self-disclosure of Papuan students to revealed their cultural identity.]]>
<![CDATA[Hubungan Kuasa Komunikasi Panggung Penyanyi Dangdut ]]>
<![CDATA[Fitriya, Alvi]]>;
<![CDATA[Dwiningtyas, Hapsari]]>
<![CDATA[ Interaksi Online Vol 6, No 1: Januari 2018 ]]>
Publisher : <![CDATA[Jurusan Ilmu Komunikasi, FISIP, Universitas Diponegoro ]]>
Show Abstract
|
Download Original
|
Original Source
|
Check in Google Scholar
|
Full PDF (183.836 KB)
<![CDATA[Power is an important component of social relation which is used by individuals to maintain their position in social arena. Environment can be the determinant factor for an individual to show their power in social arena. The aim of the study is to find out power relations of stage communication among orkes melayu dangdut show’s agents using ethnography as the type of study. Theories used in this study include Agent and Structure Theory which is a derivation of Habitual and Arena Concept, and is explaining that agent structure is interconnected in social practices among economic, cultural, social, and symbolic capitals. It is added with Theory of Power which explains that power is an innate value in every individual in the structure of power relation hierarchy. The result of the study shows that stage communication happened during dangdut show performed by orkes melayu consists of show agents including singers, music players, tenants, MCs, audiences, and producers are divided into two domains, they are front stage and back stage. In every scope of domain, each dangdut show’s agent has capital which is used to create a new capital of each show agent. The capital achieved among music players, MCs, and producers is economic capital. Then, the capital achieved among singers, tenants and audiences is symbolic capital. The symbolic capital becomes a driving factor for show agents to get power relations in a social relation in a dangdut show, However in this research, symbolic capital which own by the singer become weak by the power because there is subjection. So based on that the singer has negative image. Therefore, each agent of dangdut show should maintain their main capital in social arena to be able to survive in a social arena of dangdut show and use it as a bridge and a way to gain power in every social relation]]>
<![CDATA[Karya Bidang Program Radio “Jateng Pagi” di RRI PRO 1 Semarang (Produser) ]]>
<![CDATA[Galuh Perwitasari]]>;
<![CDATA[Tandiyo Pradekso]]>
<![CDATA[ Interaksi Online Vol 6, No 1: Januari 2018 ]]>
Publisher : <![CDATA[Jurusan Ilmu Komunikasi, FISIP, Universitas Diponegoro ]]>
Show Abstract
|
Download Original
|
Original Source
|
Check in Google Scholar
|
Full PDF (324.521 KB)
<![CDATA[Radio Republik Indonesia (RRI) merupakan radio tertua milik pemerintah yang memiliki visi untuk mewujudkan lembaga penyiaran publik indonesia. RRI sebagai radio pembangun karakter bangsa, berkelas dunia memiliki jaringan yang sangat luas dari Aceh hinga Papua. Namun, masih banyak anak muda yang belum mengetahui Radio Republik Indonesia. Banyaknya radio-radio swasta yang bermunculan saat ini membuat popularitas RRI berkurang. Alasan utamanya adalah citra RRI sebagai radio berita yang sudah ketinggalan jaman, dan hanya berisi berita-berita yang sehinga bagi anak muda yang haus akan hiburan dan hal-hal terkini radio RRI kurang menarik untuk disimak Salah satu solusi adalah mengonsep kembali atau re-create program talk show “Jateng Pagi” dengan konsep yang baru. Penulis sebagai produser dalam acara “Jateng Pagi” ini mengkonsep kembali “Jateng Pagi” dengan melibatkan mahasiswa sebagai narasumber dalam program ini dan menyasar anak muda sebagai target pendengarnya, sehinga diharapkan dapat kembali meningkatkan pendengar radio khususnya RRI PRO 1 Semarang. Selama pelaksanaan program ini, penulis sebagai produser menentukan tema dan menghandel penentuan narasumber dan berhubungan dengan para penyiar RRI untuk berkonsultasi. Hasil kuisioner paska produksi menunjukkan melalui produksi program talk show “Jateng Pagi”, tim karya bidang berhasil meningkatkan jumlah pendengar program “Jateng Pagi” RRI PRO 1 Semarang menjadi 81 pendengar. Begitu pula dengan pendengar aktif, yang setiap episodenya hanya 3 orang, dengan konsep yang baru kini “Jateng Pagi” berhasil meningkatkan 8 – 19 pendengar aktif di setiap episodenya.]]>
