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"Vol 1, No 30 (2016): Transformasi"
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EFEKTIVITAS PENGGUNAAN SMARTPHONE DALAM AKTIVITAS BELAJAR MAHASISWA ILMU KOMUNIKASI UNIVERSITAS SLAMET RIYADI SURAKARTA
Nurnawati Hindra H, Egie Apriani Putri, Dian Esti Nurati &
Transformasi Vol 1, No 30 (2016): Transformasi
Publisher : Transformasi
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New technologies in the form of communication is often known as smartphones. Communicationtechnologies in the form of a smartphone is a phenomenon of the most unique and interesting inits use. Smartphone that is easy to carry anywhere now no longer know the ages and walks oflife, even called now smartphones have become "technological populist". The phenomenon thatoften happens today is not uncommon people prefer to play or use the smartphone when thelearning process takes place. This study aim to determine the effectiveness of using asmartphone to learn students activity of Communication Studies University of Slamet RiyadiSurakarta. The results showed that the effectiveness of the use of smartphones is perceived bystudents in learning activities. However, the use of smartphones also cause two effects, namelythe positive impact that provides ease in finding the course material with the smartphone. Thenegative effect is that students become lazy learn from relying on the smartphone.Key words: effectiveness of smartphones and learning activities
EFEKTIVITAS PENGGUNAAN SMARTPHONE DALAM MENDUKUNG PROSES BELAJAR DIKALANGAN PELAJAR SD NEGERI 01 MALANGJIWAN COLOMADU KARANGANYAR
Dian Esti Nurati, Lies Fajarwati Wijaya, Buddy Riyanto &
Transformasi Vol 1, No 30 (2016): Transformasi
Publisher : Transformasi
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This research is a descriptive-qualitative who try to describe the effectiveness of the use of thesmartphone in supporting the learning process among the students of elementary school 01Malangjiwan Colomadu Karanganyar. By using the interactive analysis models belonging to theMiles and Huberman, the results showed that the use of smartphones in the schools to improvestudents‟ communication activities with parents. The use of smartphones in the learningactivities in schools is hardly to be found, only for the purposes of learning, finding informationon the internet via smartphone done by the students while working on school assignments.Key words: smartphone, the use of smartphones, the effectiveness
PENGAWASAN TERHADAP WARGA NEGARA ASING OLEH KANTOR IMIGRASI KELAS 1 SURAKARTA DALAM ASEAN ECONOMIC COMMUNITY
GPH. Dipokusumo, Mas Ageng Banyubiru, Christy Damayanti &
Transformasi Vol 1, No 30 (2016): Transformasi
Publisher : Transformasi
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The context of the ASEAN Economic Community led to the freedom of movement ofprofessionals, business people, and workers in the ASEAN region, and with that aspects of theseinterests has been the holding of the Meeting of the ASEAN Directors-General of ImmigrationDepartment and Heads of Consular Affairs Divicions of the Ministries of Foreighn Affairsregarding ASEAN Framework Agreement on visa Exemtion . The meeting was a transboundaryfacilities for workers, businesses, and professionals to undertake activities in ASEAN Countries.The facility used to be foreign citizens tour, learn, and visiting family. Based on theory nationalsecurity, cooperated, transnatinal crime The author examines this research about foreign citizenoversight conducted by the Office of Immigration first Class of Surakarta on ASEAN EconomicCommunity. The author examines this research with qualitative research methods. The dataused are primary and secondary data with the use of primary subjects such as foreign citizenoversight conducted by the Office of Immigration first Class of Surakarta. ASEAN EconomicCommunity highlighted by the Immigration Office first class Surakarta since become a potentialthreat to foreign citizens who come to Indonesia, especially Surakarta with the emergence ofmany exchanges criminals who assist them in providing travel documents are counterfeit,sponsor false to obtain a entrance visa. This research resulted in 1. The potential of thesethreats solved by the Immigration Office first class Surakarta by: a. prevention with overseeingforeign citizens Movement. b. repression action to foreign citizens through legal channels 2.Immigration Office first class Surakarta create a special unit to oversee foreign citizen namedTim Pora. 3. Immigration Office First Class Surakarta significant role in the form of cooperation,national and regional security. Advice from the author is expected to discuss theimmigration movement of Indonesia.Key words : Surakarta‟s Imigration Office, Oversight, And Transnational Crime
HUBUNGAN WORD OF MOUTH TERHADAP KEPUTUSAN PELANGGAN DI PERCETAKAN AMANI OFFSET SURAKARTA
Buddy Riyanto, Fachmy Anwari, Siswanta &
Transformasi Vol 1, No 30 (2016): Transformasi
Publisher : Transformasi
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Type of this research is quantitative. The theory is the theory of Kotler (2000) for themeasurement of the variable declared Word Of Mouth is also a marketing strategy to makecustomers talk (to talk), promoting (to promote), and sell (to sell) to other customers. Thepopulation in this research is all customers Amani Offset Surakarta, as for the withdrawal ofsamples done by non probability sampling aksidental so obtained as many as 100 peoplesampling. Premier data obtained through the dissemination of the questionnaire. As for theresults of this research are: based on Product Moment has a significant positive relationshipbetween the Word Of Mouth of customer Word Of Mouth thus capable of affecting the consumerin using the printing products Amani Offset so the more frequent consumers of Surakarta talkabout positive things about a product, then the increase of customers to have that product. Ifconsumers are increasingly talking about negative things about a product, then decreased tocustomer also have a product.Key words: influence of Word Of Mouth, Customer Communication, marketing.
PEMBINGKAIAN TAJUK RENCANA TENTANG MUSIBAH JATUHNYA CRANE DAN TRAGEDI TEROWONGAN MINA ARAB SAUDI 2015
Siswanta, Aris Wibowo, Maya Sekarwangi &
Transformasi Vol 1, No 30 (2016): Transformasi
Publisher : Transformasi
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This riset aims to determine the process of framing the Editorial in Kompas and MediaIndonesia regarding preaching crane collapse disaster and tragedy in Mina Tunnel SaudiArabia during September 2015. Various media reported events occurred including MediaIndonesia and Kompas that have a critical view of the events by presenting in the form ofeditorial section. Both were chosen for presenting editorial appearing more and editorialsections crane collapse disaster in the Haram and tragedy in the tunnel Mina interesting tostudy the news amid other disasters shown by Indonesian media. Elements of communicationare examined in this study is the message that communicate newspaper Kompas and MediaIndonesia as a communicator to a broad audience as receive through the print media.Departing from the concept of sense extension theory thinking related to agenda setting is doneby the news media in conveying information. In the process of conveying information newspapermedia constructs reality and the result is the editorial text. Text editorial examined using dataanalysis Pan and Kosicki framing models. Framing analysis model is a model derived from theanalysis of discourse. This type of research used in this research is descriptive qualitative. Theobject of research that is used for data or an information in the study were related to Editorial /Editorial in Kompas and Media Indonesia in the news regarding the Fall Accidents News Craneand Mina Tunnel tragedy in Saudi Arabia during September 2015. The data collection techniqueusing the documentation and study of literature , And data analysis techniques using frameworkanalysis model framing Zhongdan Pan and Gerald M. Kosicki. So the results of this study arethe Media Indonesia over the frame into themes: the government's stance Countries of originpilgrims who are victims. While the focus Compass by framing dish emotional audience ofreaders in response to the incident.Keywords: framing analysis, Pan and Kosicki, tragedy in haji 2015, Media Indonesia andKompas
ANALISA KEBIJAKAN ABORSI DI AMERIKA SERIKAT DI MASA PEMERINTAHAN BARACK OBAMA PADA TAHUN 2009-2013
Halifa Haqqi, Clement Horatio Bundang, Setyasih Harini &
Transformasi Vol 1, No 30 (2016): Transformasi
Publisher : Transformasi
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On the year of 2008, Barack Obama make the abortion as one of his campaign issuees thepresident of United States. Based on the George W Bush era as the United States presidentbefore him,George W Bush makes the abortion is the illegal issues. But when Barack Obamawas elected became the president of United States he knows that he must keep his campaignissues become real, the abortion itself is an issue that is difficult to implement because the prosand cons attached to them, so the authors argue that it is feasible to study the process ofimplementing the policy of abortion in the US. Based on the theory system , the authors wantedto explain the reason for any reason that causes Barack Obama took any measures to legalizethe act of abortion. This research was conducted with a qualitative description of the approachand use data object of policy analysis abortions during the reign of Barack obama years 2009-2013 This study uses secondary data sources in the form of literature articles, online media andother sources relating to research.The reasons Barack Obama took the decision legal abortionenacted in the US in 2009 based on input which contains the support and demand which hasimpact on positive and negative things, and the output which is the result from the action or thepolicy that Barack Obama takes and the feedback to input and environment from the people ofUnited states. To reduce the number of abortions authors suggest :the government providesrules as to the terms of abortion, providing limit to the number of abortions, the governmentshould pay attention as pregnancy rates in the wwanita as to reduce the number of pregnanciesin women in the us government should pay more attention as the increase in family planningprogramsKey word : barack obama, abortion, theory system
KEGIATAN KOMUNIKASI PEMASARAN PRODUK DAN JASA “LARISSA SKIN CARE†di SURAKARTA
Nurnawati Hindra H, Samirah Handayani, Bedjo Sukarno &
Transformasi Vol 1, No 30 (2016): Transformasi
Publisher : Transformasi
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This study aims to determine the marketing communication activities conducted by larissa skincare in promoting its products and services in the city of Surakarta. In obtaining the data usinginterviews, observation, documentation, and literature as a complete theory and concepts usedin the study. Method interviews conducted supported by purposive sampling technique, whichthe authors define a resource that consists of General Manager, Marketing Manager, StaffMarketing and Consumers or users of products and services Larissa Skin Care. The resultsshowed that Larissa Skin Care Surakarta implement. In the implementation of the campaigncarried Larissa Skin Care, applying the promotion mix (promotional mix) in the implementationof marketing communications. Among them are the activities of advertising, personal selling,sales promotion, public relations / publicity, word of mouth. Among the activities undertaken,advertising activities are preferred, especially in the use of online media, because the media isconsidered to be more effective and provide a pretty good response and fast enough in anypromotional program created by Larissa Skin Care.Keywords : Marketing Communications . Promotion Larissa Skin Care
IMPLEMENTASI COMMUNITY RELATIONS DALAM PROYEK PENGEMBANGAN RUMAH TURI
Dian Esti Nurati, Ayu Pramayanti, Buddy Riyanto &
Transformasi Vol 1, No 30 (2016): Transformasi
Publisher : Transformasi
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Type of research is Qualitative. Descriptive with objective to describe implementationscommunity relations in the project development of Rumah Turi. With theory Public Relations,community relations and public attitude. The informant was a Public Relations Rumah Turi, thecommunity and the neighborhood. Engineering data collection i.e., interview, observationand documentation. This research uses triangulation of data as the technique of the validityof the data. The analysis of data used 3 components namely data reduction ofdata display, data and drawing. Research results are Public Relations programs have conductedRumah Turi community realtions But in practice still occurs a difference attitude from thecommunity there are people who support and a lot of citizens who refused to peroyekconstruction of Rumah Turi, factors from the refusal of a citizen is, uneven, less preciseobjectives in the implementation of activities. Communityrelations not planned in structured and undertaken also less socializing so that citizens are notaware of activities that have been dijlankan.Key word: Public Relations, Community Relations, Public Attitude
MULTI-TRACK DIPLOMACY INDONESIA DALAM UPAYA PENINGKATAN EKSPOR KOPI KE AMERIKA TAHUN 2011-2015
Halifa Haqqi, Reza Maulana Berlian, Christy Damayanti &
Transformasi Vol 1, No 30 (2016): Transformasi
Publisher : Transformasi
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Coffee is one commodity exports in Indonesia, not only that, Indonesia is also 10 majorcoffee producer in the world. The United States is one of Indonesia's largest export market sharein terms of quantity and economy. Authors using diplomacy and Multi-Track Diplomacy tomeasure effort of increasing coffee export to United States of America 2011-2015. The purposeof this study is to describe the influence of the perpetrators of the coffee business bothgovernment and non-government of Indonesia that is affecting to increasing the numbers ofIndonesian coffee exports sale to the United States in 2011 to 2015. This research uses aqualitative method based on secondary data put on the subject of Indonesian coffee businesspeople of both government and non-governmental organizations. The results of the research ofthe track one or governments : 1. have a role as a regulator in the legislation which serves tomaintain quality standards. 2. The facilitator for the international coffee events as part of thepromotion of Indonesian coffee. 3. The actor or actors coffee business itself both as seller and asa mediator coffee business. In track 2 or non-governmental namely : 1. Businessman coffeefrom Indonesia who sells coffee in the United States. 2. Barista, Q Grader and Roaster as expertin coffee things .3. Non-governmental organizations that have a specialization in the field ofcoffee and play a role in the process of import-export of coffee in Indonesia. By workingtogether the two parties, the interests of the State can be fulfilled, such as maintainingdiplomatic relations among nations following the event, titled coffee, keeping fixed their importexportactivities that can improve the country's foreign exchange. Suggestions from authors toadd data that can be taken directly from the field about the process from coffee to be exportedand enter the US.Key word : Multi-Track Diplomacy, Government, Coffee
PENGARUH BRAND IMAGE TERHADAP KEPUTUSAN PEMBELIAN SEPEDA MOTOR SPORT YAMAHA R15 DI DEALER PANGGUNG MOTOR SOLO
Siswanta, Ervan Mutaqin, Maya Sekar Wangi &
Transformasi Vol 1, No 30 (2016): Transformasi
Publisher : Transformasi
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With the opening of global markets, so the employer is required to do improvement of itsperformance in order to fulfill the quality of products or services which is desired by the market(consumers). Consumers is knowing of brand image as the most important part of a product,because the brand image reflects about a product. The research‟saim was to determine theeffect of Brand Image both jointly and partially to Keputusan Pembelian Sepeda Motor YamahaR15 di Dealer pangging Motor Solo. The variables studied were Corporate Image (X1), UserImage (X2) and Product Image (X3) as the independent variable, and KeputusanPembelian (Y)as the dependent variable. The total sample of 100 respondents was taken by AccidentalSampling technique of the population, namely the consumers who use Sepeda Motor SportYamaha R15 Di Dealer Panggung Motor Solo. Statistical analysis method used was multiplelinear regression with data processing tools SPSS version 16. With the constant description of7.902 indicates that when variables Corporate Image, User Image, and Product Imageconstants or 0 then the purchasing decisions of 7.902. To improve Corporate Image by 1 so asto improve the purchasing decision amounted to 0,439. In an ever User Image by 1 so as toimprove the purchasing decision by 0.298. Each additional Product Image by 1 so as to improvethe purchasing decision by 0.385. From the results of the t test variable Corporate Image (X1),User Image (X2), and Product Image (X3) partial effect on purchasing decisions. And theresults of tests F Corporate Image (X1), User Image (X2), and Product Image (X3)simultaneously on purchasing decisions. Thus, the hypothesis can be accepted.Key word: Brand Image, Corporate Image, User Image dan Product Image