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Transformasi
Published by Universitas Slamet Riyadi
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Core Subject : Education,
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Articles 27 Documents
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Search results for , issue "Vol 1, No 30 (2016): Transformasi" : 27 Documents clear
PEMAKNAAN IKLAN NEW ERA BOOTS (Makna Penari Wanita Dan Binaraga Dalam Iklan New Era Boots) Susanto, Danang Ari
Transformasi Vol 1, No 30 (2016): Transformasi
Publisher : Transformasi

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Abstract

This study departs from advertising new era boots which is one of the ads are blocked by KPIS.The commercials broadcast during the period February 2015 has violated the regulation ofbroadcasting set KPI. The infringing content is pornographic content that are clearlydesignated as Indonesia in broadcasting content are prohibited for publication. The content ofthe elements of pornography can be seen from some of the scenes contained objects with tightclothes and sexy and there is a scene of men – men are shirtless. The purpose of this study wasto describe the meaning of the message contained in the new era of advertising bootsDengananalysis of semiotics Roland Barthes, the results obtained in this research is the reality of theobject in the ad showed about the quality of the product in the form of elasticity, comfort, andstrength. It refers to an object which is used, namely a flexible women dancers in dancing aswell as a large and muscular bodybuilding-body stout.Keywords: advertising new era boots, semiotics, the meaning of a message
PERAN WORLD TRADE ORGANIZATION (WTO) SEBAGAI BASIS KERJA SAMA PERDAGANGAN INDONESIA PADA ASEAN FREE TRADE AREA (AFTA) Halifa Haqqi, Abdullah William Rasyidin, Christy Damayanti &
Transformasi Vol 1, No 30 (2016): Transformasi
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Abstract

This study, entitled " The World Trade Organization (WTO) Roles As Basis Indonesia TradeCooperation In The ASEAN Free Trade Area (AFTA). Background in international tradeliberalization with presence of free trade in a country, the World Trade Organization (WTO)was born for the world trade. In this casethe WTO roles as an instrument, arena, and actor formultilateral trade, regional, and national levels. This study aims to explain the World TradeOrganization (WTO) roles as basis Indonesia trade cooperation in the ASEAN Free Trade Area(AFTA) using international organizations and regionalisms theory. The research usedqualitative research with primary data sources and secondary data. The primary data usingwords and actions of the informant, while secondary data from scientific books, theses, journals,government reports, magazines, archive important trade-related sheets, and a valid website.Data collection techniques authors select document, archive footage, interviews, andparticipant observation. Data analysis techniques with data reduction, data presentation, andconclusion / verification data. These results indicate that the WTO roles is a basis of makingpolicy multilateral trade, regional AFTA, national and Indonesia that trade policy as basis forIndonesia trade in realizing national interests with reference to approval of the WTO as a legalumbrella trade and strengthen trade cooperation AFTA.Key words: the WTO roles, AFTA, Trade Policy,Basis Indonesia Trade cooperation
PERAN HUMAS DALAM PENINGKATAN PENERIMAAN MAHASISWA BARU DI UNIVERSITAS SLAMET RIYADI SURAKARTA Dian Esti Nurati, Budi Setyawan, Maya Sekar Wangi &
Transformasi Vol 1, No 30 (2016): Transformasi
Publisher : Transformasi

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Abstract

The development of communication with overtime into various fields more specific. One of theseareas is a field public relations ( PR) or usual also called public relations. Public relations orPR is an institution to establish and maintaining good relations with public internal , andexternal. Background research is the role of public relations on the popularity and positiveimage Slamet Riyadi Surakarta University , against the increase freshmen public relations ofSlamet Riyadi University Surakarta considering how specialized in acceptance of new students.This research in a qualitative.Data collected through interviews with informants, literaturestudy, and analysis documents. Research results on the role of public relations in the increasefreshmen the public relations: role in terms of planning program , planning strategy , thestrategy , and evaluation. With suggestions of this research is the need for public relationsslamet riyadi university improving communication effective as well as management and publicrelations strategy in the university slamet riyadi to get more capable of increasing popularityand image slamet riyadi university that can improve the acceptance of new studentsKey words: planning message , communicating message , the role of public relations
INDONESIA INTERNATIONAL MASK FESTIVAL SEBAGAI SARANA KOMUNIKASI INTERNASIONAL KOTA SURAKARTA PADA TAHUN 2014-2015 Halifa Haqqi, Hayu Trisnaningtyas, Setyasih Harini &
Transformasi Vol 1, No 30 (2016): Transformasi
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Abstract

This research aims to explain or describe about Indonesia International Mask Festival as aninternational means of communication Culture Surakarta city in 2014-2015. The theory used inthis research international communication in the perspective of the culturalistic. The researchmethodology used is the type of qualitative descriptive study. Data sources used are primary andsecondary data. Data collection techniques in the study using a study of the literature, interviewsand related documents. The data analysis techniques used over the dish data, data reduction,and with draw all of the conclusion or verification of data. In conclusion, this event support theefforts of international communications with the purpose of achievement of maintaining aclimate of peace, avoid misunderstandings, avoiding and resolvingconflicts increase international cooperation, as well as support the implementation of foreignpolicy for Indonesia in its efforts to fight for the achievement of national interests in thecountries participating in the event Indonesia International Mask Festival.Keywords: Indonesia International Mask Festival, International Communication, CulturalEvents.
PERSEPSI ULAMA TENTANG TAYANGAN MISTIS “(MASIH) DUNIA LAIN” DI STASIUN TELEVISI TRANS7 Siswanta, Agus Sofyan, Dian Esti Nurati &
Transformasi Vol 1, No 30 (2016): Transformasi
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Abstract

This research aims to figure out the Ulama perception at Assalaam Islamic ModernsBoarding School (PPMI Assalaam) on Trans7‟s mystical program “(Masih) DuniaLain”. The research uses descriptive qualitative method. The data are taken throughobservation, documentation and in-depth interview. An interactive analysis model fromMiles, Huberman and Saldana is used to analyze the data. The result shows that theUlama perceive that mystical television program i.e “(Masih) Dunia Lain” is a lowquality television program. They view that this program can destroy the Islamic creed(aqidah) of Muslim society.Key words: Perception Ulama, mystical program, television
STRATEGI PROGRAM RADIO SIARAN ESOA DALAM UPAYA MEMPERTAHANKAN PENDENGAR DI ELSHADDAI FM Maya Sekar Wangi, Jessyca Sarah Ferginia, Buddy Riyanto &
Transformasi Vol 1, No 30 (2016): Transformasi
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Abstract

This research is a qualitative descriptive study that describes the strategy of Programmer,Producer, Broadcaster at ESOA program to keep listeners on Elshaddai FM. Using interactivedata analysis techniques of Miles and Huberman. These results indicate that efforts intend forlisteners to continue listening stable ESOA program. Efforts made is adapt the program to theneeds of listeners in terms of concept, content, placement of airtime equal to the criteria ofSusan Tyler Eastman and Douglas A. Ferguson. Besides the use of the rundown, programappeal, and the delivery style broadcasters can attract listeners to continue listening ESOAprogram, so ESOA can still take place until today.Key words : strategy, ESOA program, retain listeners.
PENGARUH DISHARMONI KOMUNIKASI INTERPERSONAL ORANG TUA-ANAK DAN TEMAN SEBAYA TERHADAP TINGKAT KENAKALAN REMAJA (Studi di Kelurahan Kadipiro Surakarta) Siswanta, Agnes Agung, Maya Sekar Wangi &
Transformasi Vol 1, No 30 (2016): Transformasi
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Abstract

The problem of juvenile delinquency is a social problem that can not be denied, a social issuerequired attention as alarming, because many of the juvenile delinquency cases suggestive ofevil. The rising trend in juvenile delinquency both in quality and quantity raises concerns manyparties, both public, government especially among parents and the community.The purpose of this study was to determine the effect of interpersonal communicationdisharmony parent-child and friend sebanya to juvenile delinquency in Kadipiro Surakarta.Thisstudy was based on the theory of interpersonal communication.This type of research is explanatory research. Research sites in Kadipiro Surakarta. The studypopulation was a teenager at Kadipiro aged between 15-19 years. Sample of 100 people withstratified random sampling technique. The type of data used primary data and secondary data.Data collection used questionnaire and literature. Data were analyzed used multiple linearregression.The results showed that the disharmony of the parent-child communication interpersonal hassignificant effect on juvenile delinquency. Peer group has significant effect on juveniledelinquency. The coefficient of the coefficient of determination (Adjusted R2) of 0.469 meansthat the contribution of variables influence interpersonal communication disharmony parentchildand peer influences amounted to 46.9%, while the remaining 53.1% is influenced by othervariables not studied, for example, is the media mass.The conclusion of this study is that there isan influence of disharmony interpersonal communication parent-child and friend sebanya tojuvenile delinquency, so it can be recommended for parents should supervise the behavior oftheir children outside the home so as not to get stuck into delinquency, as well as formingcommunication open between parents and children and for adolescents should follow thepositive activities such as lectures, extracurricularactivities so avoid delinquency.Key words: disharmony interpersonal communication, peers group, juvenile delinquency
SOFT DIPLOMACY KONSULAT JENDERAL REPUBLIK INDONESIA (KJRI) KOTA KINABALU PADA HUBUNGAN PERDAGANGAN INDONESIA – NEGERI SABAH, MALAYSIA Herning Suryo, Anindya Anggun Mahadianti, Christy Damayanti &
Transformasi Vol 1, No 30 (2016): Transformasi
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Abstract

Consulate General of Republic of Indonesia Kota Kinabalu as a representative of Indonesiaitself in Sabah, Malaysia has a important part in developing cooperation especially at bilateraltrade using soft diplomacy. The reason of using the soft diplomacy is because it gives aneffective result to fulfilled national interest of a country. The purpose of this research is to findout the implementation of Soft Diplomacy in trade relation Indonesia – Sabah, Malaysia. Theproblem of this research is how Soft Diplomacy from Consulate General of Republic ofIndonesia in trade relation between Indonesia – Sabah, Malaysia. The research result concludethat soft diplomacy that used by Consulate General of Republic of Indonesia Kota Kinabaluthrough 3 aspects cultural, foreign policy and social value implemented to fulfilled Indonesianational interest in bilateral cooperation especially in international trade between Sabah andIndonesia is going well but that doesn‟t show the direct result to make its because to makedecision of cooperation between these two sides provide a long term process. Researchersuggestion are Consulate General of Republic of Indonesia be more maximalize each aspect ofsoft diplomacy and adding more various product at promotion to follow Sabah market taste.Key words : Soft Diplomacy, International Trade, Trade Cooperation Indonesia and Sabah
KEGIATAN KOMUNIKASI PEMASARAN ENGLISH FIRST SOLO Nurnawati Hindra H, Mayrizky Ramadhani, Bedjo Sukarno &
Transformasi Vol 1, No 30 (2016): Transformasi
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Abstract

Without realizing there are many changes that occur in this country as fast growingglobalization. As we know, most tools and technologies today are in English. Seeing theseconditions, emerge many of English course in Indonesia and Solo in particular are competing tooffer services that aims to help people improve the competence and ability of their English skill.The purpose of this research is to describe and learn about the Marketing Communication atEnglish First Solo. In accordance with the theory presented by Phillip Kotler and Kevin LaneKeller that marketing communication is a social process in which individuals and groups obtainwhat they need and want by creating, offering, and freely exchanging products of value withother products. Data collection techniques in this research through interviews, observation andliterature data. Data analysis technique used in this research is data reduction, datapresentation, and conclusion. The results showed that marketing communication activitiesconducted by English First Solo is through advertising, personal selling, publicity, and salespromotion.Key word: Marketing Communication
DIPLOMASI MULTILATERAL IRAN DALAM UPAYA PENCABUTAN SANKSI DEWAN KEAMANAN PBB (Pada Masa Presiden Hassan Rouhani) Halifa Haqqi, Christian Adiyudha, Setyasih Harini &
Transformasi Vol 1, No 30 (2016): Transformasi
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Abstract

The development of iran‟s nuclear program was the alternate way to fullfill the energy supply ofIran. With the development of nuclear, Iran government need to achieve national interest whichis independency of energy for the people of Iran. Iran‟s effort to increase nuclear developmentmade the security council of UN give the punishment for Iran nuclear program. With theinternational punishment, Iran government using diplomacy and negotiation to solve the nuclearproblem. By using negotiation with P5+1 group, Iran hoping the nuclear program problem wasbeing solve. With doing join negotiation between Iran and P5+1 group showing the commitmentfrom Hassan Rouhani government to ending the program nuclear problem and to take theinternational punishment with agreement of conclusion on negotiation with P5+1 group. Byusing the national interest theory, diplomacy, and Multilateral diplomacy, the authors doingresearch on how the effort of Iran‟s multilateral diplomacy to take of UN Security Councilpunishment on the president Hassan Rouhani era. This research was conducted with aqualitative description of the approach and use data object Iran‟s multilateral diplomacy to takeof UN Security Council punishment on the era of president Hassan Rouhani on 2013-2015. Theanalysis Technique of data is library research. The result of this research have conclusion Irangovernment still develop their nuclear program even got the punishment from UN SecurityCouncil, Iran government on Hassan Rouhani era by doing multilateral diplomacy with P5+1group to take off the punishment UN Security Council, with the joint agreement between Iranand P5+1 group showing by multilateral diplomacy Iran can solve their nuclear problem withsigning the JCPOA. The authors giving advice for the next authors to continuing about theproblems of Iran Nuclear.Key word : nuclear program, diplomacy, Iran

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