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Jurnal Administrasi Bisnis
ISSN : 02161249     EISSN : -     DOI : -
Core Subject : Economy,
Jurnal Administrasi Bisnis (JAB) adalah jurnal ilmiah Ilmu Administrasi Binis, diterbitkan oleh Center for Business Studies (CeBiS), Jurusan Ilmu Administrasi Bisnis, Fakultas Ilmu Sosial dan Ilmu Politik, Universitas Katolik Parahyangan. Jurnal Administrasi Bisnis diterbitkan 2 (dua) kali dalam satu tahun, setiap bulan Maret dan September, yang memuat essay dan atau hasil penelitian dalam kajian Ilmu Administrasi Bisnis. Jurnal Administrasi Bisnis bertujuan untuk menyebarluaskan hasil pemikiran dan analisis ilmiah dalam bidang Ilmu Admnistrasi Bisnis. Jurnal Administrasi Bisnis (JAB) is the biannual scientific journal of Business Administration, published by the Center for Business Studies (CeBiS), Business Administration Study Program, Faculty of Social and Political Sciences, Parahyangan Catholic University. Jurnal Administrasi Bisnis is issued two (2) times a year, every March and September, which contains essays or research results in Business Administration. Jurnal Administrasi Bisnis aims to disseminate the ideas and scientific analysis in the field of Business Administration.
Arjuna Subject : -
Articles 6 Documents
Search results for , issue "Vol. 20 No. 2 (2024)" : 6 Documents clear
STRATEGIC INNOVATIONS IN SUSTAINABLE BUSINESS MODELS: A COMPARATIVE ANALYSIS OF LEADING GLOBAL COMPANIES Shibli Jamal Shariff Asad; Maria Widyarini; Oki Sunardi
Jurnal Administrasi Bisnis Vol. 20 No. 2 (2024)
Publisher : Business Administration Department - Universitas Katolik Parahyangan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26593/jab.v20i2.7310.126-136

Abstract

As problems associated with the environment, society, and economy become increasingly pressing, businesses face the need to consider sustainability as a core strategy. Thus, the current research seeks to explore strategic innovations in sustainable business models by analyzing the leading global organizations. The study used a qualitative methodology based on the analysis of documents comprising 87 cases selected from the extant literature and company reports. As found, firms can sustain their operations via altering value propositions, incorporating stakeholder views, and developing dynamic capabilities, which, in turn, allows them to apply design thinking and the concept of circular economy. In terms of patterns of innovation, the following can be distinguished: sustainable development of products and services, green supply chain, and sustainability-oriented marketing strategies. Moreover, the differences between various industries have been considered since they indicate the impact of context on sustainable business models' use. Overall, it can be concluded that strategic innovations play a key role in ensuring both sustainability success and competitive advantage.
PERAN NEGOSIASI DALAM PROSES PENGAMBILAN KEPUTUSAN KONSUMEN UNTUK MENYEWA KAMILA KOST EXCLUSIVE Hasna Kamila; Cecep Safa’atul Barkah; Nurillah Jamil Achmawati
Jurnal Administrasi Bisnis Vol. 20 No. 2 (2024)
Publisher : Business Administration Department - Universitas Katolik Parahyangan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26593/jab.v20i2.8477.87-96

Abstract

This study aims to explore the role of negotiation in the decision-making process of consumers renting at Kamila Kost Exclusive. Using a descriptive qualitative approach, the research describes and deeply understands the phenomena of negotiation and consumer decisions. Data were collected through in-depth interviews with the owners and tenants, as well as participatory observations. The results indicate that negotiation helps consumers evaluate various options based on criteria such as rental duration, price, and installment terms. Effective negotiation enables consumers to obtain better deals, ensuring their satisfaction and loyalty. The management of Kamila Kost Exclusive needs to enhance their negotiation skills, offer flexibility in rental policies, and maintain transparent communication with tenants for sustainable business success.
PROMOSI YANG KUAT: BAGAIMANA @ENGLISHNESIA MEMANFAATKAN INSTAGRAM DALAM KOMUNIKASI BISNIS Nurul Aini; Cecep Safa’atul Barkah; Nurillah Jamil Achmawati Novel; Iwan Sukoco
Jurnal Administrasi Bisnis Vol. 20 No. 2 (2024)
Publisher : Business Administration Department - Universitas Katolik Parahyangan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26593/jab.v20i2.8682.97-109

Abstract

The rapid development of information technology has made a tool called social media familiar to all people. Not only used as a daily communication tool, but social media can also be a tool for online business communication. Driven by information technology, marketing is now transformed into an online form through social media, such as Instagram. One of the businesses that uses Instagram for customer communication and marketing is @englishnesia. The research is meant to describe the systematic use of Instagram as a platform for communication on @englishnesia. This research applies a qualitative method and literature study with descriptive analysis and bibliographic annotations. @englishnesia utilizes several platforms, namely website, WhatsApp, and Instagram, as promotional media for online English courses. Digital marketing conducted by @englishnesia is analysed using the 7C elements and has fulfilled six of the seven digital marketing elements. The element that’s not fulfilled is customization due to limited features on Instagram social media. Nevertheless, the other elements have been used well, creating excellent communication between @englishnesia and its audience.
THE IMPACT OF ATTITUDES ON THE INTENTION TO USE ARTIFICIAL INTELLIGENCE TECHNOLOGY IN HEALTHCARE SERVICES Maria Arifani; Yoke Pribadi; Angela Caroline; Triningtyas Elisabeth Putri Gusti; Agus Gunawan
Jurnal Administrasi Bisnis Vol. 20 No. 2 (2024)
Publisher : Business Administration Department - Universitas Katolik Parahyangan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26593/jab.v20i2.9108.118-125

Abstract

This study explores how Artificial Intelligence (AI) is being adopted in workplace settings, with a focus on the healthcare sector. Guided by the Theory of Planned Behavior (TPB) and Theory of Reasoned Action (TRA), the research examines factors that shape employees' willingness to continue using AI. Insights from 112 survey respondents from across various sectors in Indonesia especially in health sector, measuring General Attitude towards AI (GAAIS) and Continuance Intention (CI) give results that indicate a positive attitude towards AI significantly affects employees’ intention to continue using AI, with perceived support and skills enhancing acceptance. Interviews with healthcare professionals reveal that positive attitudes, trust in AI, and support from peers significantly influence adoption. However, concerns about data privacy and algorithmic fairness remain key challenges. While AI demonstrates its potential to improve efficiency in both routine and complex tasks, successful integration requires human supervision and tailored training. Conclusively, companies are recommended to foster a supportive environment and provide training to reduce resistance and enhance AI integration for productivity and efficiency. By enhancing transparency, strengthening data protection, and fostering a supportive environment, organizations can ensure AI becomes a trusted partner in driving productivity and innovation.
ANALYSIS AND DESIGN OF INFORMATION SYSTEMS AT KS-GROUP BANDUNG Allan; Theresia Gunawan
Jurnal Administrasi Bisnis Vol. 20 No. 2 (2024)
Publisher : Business Administration Department - Universitas Katolik Parahyangan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26593/jab.v20i2.9282.110-128

Abstract

Saat ini dalam dunia usaha baik level korporasi dan UMKM tidak dapat lepas dari perkembangan ilmu pengetahuan dan teknologi. Dengan memanfaatkan teknologi, perusahaan akan mendapatkan efisiensi dalam kegiatan usaha. Hampir semua kegiatan yang terjadi pada perusahaan pasti menggunakan komputer dan perangkat lunak di dalamnya. Adapun keuntungan dari penggunaan teknologi adalah tersedianya informasi yang berkualitas bagi perusahaan. Sistem informasi produksi, persediaan, pembelian, penjualan dan daftar barang produksi penting untuk diperhatikan karena kesalahan perhitungan dan input dapat mengakibatkan kerugian secara finansial dan waktu. Melihat pentingnya sistem pembelian, penjualan, pengiriman , produksi dan persediaan barang bagi perusahaan, maka penulis merancang program yang dapat menangani sistem informasi tersebut dengan harapan dapat mengurangi terjadinya kesalahan yang kerap terjadi pada KS-Group Bandung. Pada jurnal ini penulis merancang sebuah sistem informasi yang dapat menangani proses-proses operasional bisnis serta mempermudah penyimpanan data dan proses pembuatan laporan. Penulis menggunakan metode perancangan berorientasi objek yang meliputi use case diagram, scenario use case, activity diagram, class diagram, sequence diagram, component diagram, dan deployment diagram menggunakan StarUML, serta Netbeans 7.1 dan SQL Developer sebagai tools, Java sebagai bahasa pemrograman dan PhpMyAdmin sebagai database dalam pembuatan sistem informasi ini.
THE EFFECT OF DIGITAL LITERACY ON KNOWLEDGE SHARING INTENTION OF EMPLOYEES IN YOGYAKARTA AND WEST JAVA Sophie Johanna Panget; Agus Gunawan; Yoke Pribadi Kornarius; Angela Caroline
Jurnal Administrasi Bisnis Vol. 20 No. 2 (2024)
Publisher : Business Administration Department - Universitas Katolik Parahyangan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26593/jab.v20i2.9498.%p

Abstract

The rapid advancement of digital technologies has strengthened the strategic importance of digital literacy in fostering knowledge‐sharing behavior within organizations. This study examines the effect of digital literacy on employees’ knowledge‐sharing intention in Kota Yogyakarta and Kota Bandung, two major urban centers in Indonesia. A mixed‐methods approach was employed, involving 60 respondents through questionnaire surveys supported by narrative analysis. Quantitative data were analyzed using validity and reliability tests and simple linear regression. The results indicate that digital literacy has a significant positive influence on knowledge‐sharing intention. Furthermore, employees in Kota Bandung exhibit higher knowledge‐sharing intention compared to those in Kota Yogyakarta, suggesting contextual differences in digital readiness and knowledge culture. These findings highlight the need for organizations to strengthen continuous digital literacy initiatives as a strategy to enhance collaborative knowledge practices in the workplace.

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