cover
Article Per Year (5 Year)
All
Home Page
OAI Link
Editorial Team
Contact
Reviewer
Google Scholar
Contact Name
-
Contact Email
-
Phone
-
Journal Mail Official
-
Editorial Address
-
Location
Kota semarang,
Jawa tengah
INDONESIA
Students´ Journal of Economic and Management
Published by Universitas Stikubank
ISSN : -     EISSN : -     DOI : -
Core Subject : Economy,
Economics, Econometrics & Finance
Arjuna Subject : -
Articles 43 Documents
 1   2   3   4   5 
Search results for , issue " Vol 5, No 2 (2016): Vol. 5 No. 2 (2016) Edisi Oktober 2016" : 43 Documents clear
PENGARUH KUALITAS PRODUK, CITRA MEREK, DAN PERSEPSI HARGA TERHADAP KEPUASAN PELANGGAN DAN DAMPAKNYA PADA LOYALITAS PENGGUNA HANDPHONE SAMSUNG DI KOTA SEMARANG) Charisatunnikmah, 12.05.51.0114
Students Journal of Economic and Management Vol 5, No 2 (2016): Vol. 5 No. 2 (2016) Edisi Oktober 2016
Publisher : Students Journal of Economic and Management

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

The purpose of this study was to analyze the effect of product quality, brand image, perception of price to customer satisfaction and to analyze the impact of product quality, brand image, perception of price, customer satisfaction to customer loyalty. This research uses seven hypotheses. The population to be selected in this research study is the customer Samsung Mobile products at Semarang. The sample in this study as many as 100 people. The sampling technique used purposive sampling. The criteria for the sample in this study is the customer who purchased the product and always Mobile Samsung. The analysis tool used is multiple linear regression. The results of the analysis can be concluded that: product quality, brand image and perceived price positively affects customer satisfaction. Product quality, brand image, perception of price, customer satisfaction has positive effect on customer loyalty. Satisfaction does not mediate the effect of product quality, brand image and perception of the price to customer loyalty Keywords: product quality, brand image, perceived price, customer satisfaction and customer loyalty
PENGARUH KUALITAS LAYANAN, KOMITMEN, DAN CITRA PERUSAHAAN TERHADAP LOYALITAS NASABAH (Studi Pada PT. BANK RAKYAT INDONESIA (PERSERO) Tbk. Kantor Unit Pemuda Kota Kendal) Hervira Audia D, 12.05.51.0051
Students Journal of Economic and Management Vol 5, No 2 (2016): Vol. 5 No. 2 (2016) Edisi Oktober 2016
Publisher : Students Journal of Economic and Management

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

The purpose of this study was to analyze the influence of the service quality, commitment, and corporate image on customer loyalty in the PT. Bank Rakyat Indonesia (Persero) Tbk. The Office of Kendal Youth Unit. This study tested three hypotheses. The population in this study were all customers of PT. Bank Rakyat Indonesia (Persero), Tbk. Unit Office Kendal. The sample in this study as many as 100 people. The sampling technique used purposive sampling. The criteria used in this study is the customer who lives in Kendal, a customer who has been least 1 year, minimum age 15 years old. The analysis tool used is multiple linear regression. The results of the analysis can be concluded that: the service quality has a positive and significant impact on customer loyalty. Commitment has a positive and significant impact on customer loyalty. Company image has a positive and significant impact on customer loyalty. Keywords: service quality, commitment, company image, customer loyalty
ANALISIS PENGARUH KUALITAS LAYANAN, PERSEPSI HARGA DAN CITRA PERUSAHAAN TERHADAP KEPUASAN DAN DAMPAKNYA PADA LOYALITAS KONSUMEN DI MATAHARI DEPARTMENT STORE PARAGON CITY MALL SEMARANG Eka Lestari, 12.05.51.0025
Students Journal of Economic and Management Vol 5, No 2 (2016): Vol. 5 No. 2 (2016) Edisi Oktober 2016
Publisher : Students Journal of Economic and Management

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

The purpose of this study was to analyze the influence of service quality, perceived price, corporate image on customer satisfaction and to analyze the impact of service quality, perceived price, corporate image, customer satisfaction on consumer loyalty. This research uses seven hypotheses. The population in this study is that consumers in Matahari department store Paragon City Mall Semarang. The sample in this study as many as 100 people. The sampling technique used purposive sampling. The criteria for the sample in this study is consumers who buy and be at least 17 years of age. The analysis tool used is multiple linear regression. The results of the analysis can be concluded that: Quality of service is a positive effect on customer satisfaction. Perception prices positively affects customer satisfaction. The companys image positively affects customer satisfaction. Quality of service is a positive effect on customer loyalty. Perception prices positive effect on customer loyalty. The companys image a positive effect on customer loyalty. Consumer satisfaction has positive effect on consumer loyalty. Customer satisfaction does not mediate the effect of service quality on customer loyalty. Customer satisfaction does not mediate the effect of price perception on consumer loyalty. Customer satisfaction does not mediate the influence of corporate image on customer loyalty. Keywords: service quality, perceived price, corporate image, customer satisfaction and customer loyalty
ANALISIS FAKTOR PERSEPSI YANG BERPENGARUH TERHADAP MINAT BELI KONSUMEN UNTUK BERBELANJA DI PASAR SEMI MODERN (Studi Pada Pasar Sampangan baru Semarang) Febri Andrean, 12.05.51.0073; Maskur, Ali
Students Journal of Economic and Management Vol 5, No 2 (2016): Vol. 5 No. 2 (2016) Edisi Oktober 2016
Publisher : Students Journal of Economic and Management

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

This study aims to analyze empirically the perception of service, price perception, the perception of location, comfort perception, the perception of the completeness of the product and the perception of the quality of products on consumer buying interest for shopping at Pasar Baru Sampangan Semarang. The population in this study is that consumers who ever bought Sampangan Pasar Baru in Semarang. Sampling was done by using purposive sampling method and number of samples to be processed into the research data of 100 questionnaires. Data were analyzed using multiple linear regression model The results showed that the price perception, perception and perceived comfort range of products positif significantly influence consumer purchase interest for shopping at Pasar Baru Sampangan Semarang. While perceptions of service, location and the perception of product quality perception does not significantly influence buying interest. Keywords: Perception of Services, Perception Price, Perception Location, Convenience Perception, Perception Fittings Product, product quality perception and Interests Buy
PENGARUH KUALITAS LAYANAN KARYAWAN, PERSEPSI HARGA, DAN LOKASI TERHADAP KEPUASAN PELANGGAN JNE (Studi Pada Mahasiswa UNISBANK Semarang) Sony Sukmala, 12.05.51.0161; Sutejo, Bambang
Students Journal of Economic and Management Vol 5, No 2 (2016): Vol. 5 No. 2 (2016) Edisi Oktober 2016
Publisher : Students Journal of Economic and Management

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

Companies that want to survive in the competitive market should be able to deliver services in accordance with the wishes of consumers. The companys survival depends on the ability of companies to build long-term relationships with customers in order to create a good view of the quality and brand of the product or service itself. So the quality of service is essential in order to meet customer satisfaction. Quality has a close correlation with the customer satisfaction. Quality provides an impetus to consumers to establish a strong bond with the company. This study focus about is influence of service worker quality, perceived price, and location of customer satisfaction (Study on UNISBANK Semarang Student as JNE Customers). This research is a explanative research. The samples are Economics and Business Faculty students are 96 respondents. The research instrument used questionnaire. Analysis of data using multiple linear regression. The results showed that the quality of service, perception of price, location and positive effect on customer satisfaction. Keywords:           service quality workers, perceived price, location, customer satisfaction
FAKTOR-FAKTOR YANG MEMPENGARUHI KECUKUPAN MODAL (STUDI PADA BANK UMUM YANG TERDAFTAR DI BEI PERIODE TAHUN 2010 - 2014) Diana Isma Azizah, 12.05.51.0007; ., Taswan
Students Journal of Economic and Management Vol 5, No 2 (2016): Vol. 5 No. 2 (2016) Edisi Oktober 2016
Publisher : Students Journal of Economic and Management

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

This study aimed to examine the effect of non-performing loans, loan-deposit ratio, return on assets, size of the adequacy of capital. This research conducted by using secondary data. Population in this study was conducted with less using secondary data. Population in this research is the company commercial bank listed on the stock exchange Indonesia from 2010-2014. This sampel retrieval metho by using purposive sampling. There are 16 commercial banks company studied. This tudy uses multiple methods of analysis regression. Studies show that non-performing loan and no significant negative effect on capital adequacy, loan-deposit ratio and significant negative effect on capital adequacy, return on assets and a significant positive effect on capital adequacy, size and significant positive effect on capital adequacy. Adjusted R square value is 0,419 this means that 41,9% dependent variable can be explained by the independent variable, while the remaining 58,1 % is explained by the variable-orher variables outside the research model. Keywords : Capital Adequacy, Non Performing Loan, loan Deposit Ratio, Return On Assets,Size  
ANALISIS PENGARUH ECONOMICS VALUE ADDED (EVA), RETURN ON INVESMENT (ROI) DAN PRICE EARNING RATIO (PER) TERHADAP RETURN SAHAM PERUSAHAAN REAL ESTATE DAN PROPERTY YANG TERDAFTAR DI BURSA EFEK INDONESIA PERIODE 2012-2014 Laela Kartini, 12.05.51.0180; Irsad, Moch.
Students Journal of Economic and Management Vol 5, No 2 (2016): Vol. 5 No. 2 (2016) Edisi Oktober 2016
Publisher : Students Journal of Economic and Management

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

High demand of board make the property sector is growing fast in Indonesia. Regarding of that, many investors have been investing their shares in real estate and property sector. Furthermore, investors also need funds from external sources. External sources funds can be obtained through the capital market. The purpose of this research is to analyze the influence of Economics Value Added (EVA), Return On Investment (ROI) and Price Earning Ratio (PER) to Stock Returns of Real Estate and Property company that listed in Indonesia Stock Exchange in the period of 2012 - 2014. This study using data from the Indonesian Capital Market Directory (ICMD) and the Indonesia Stock Exchange (IDX). The population in this study is 57 companies, by using purposive sampling method the sample that used is 48 companies. The analysis technique used is multiple regression analysis in order to describe overall of the relation between variables. The results showed that the Economics Value Added (EVA) and Price Earning Ratio (PER) have a negative effect to the Stock Return. Meanwhile, Return On Investment (ROI) Return has a positive effect to the Stocks Return.Keywords: Economics Value Added (EVA), Return On Investment (ROI), Price Earning Ratio (PER), Stock Return.               .
PENGARUH KUALITAS PELAYANAN TERHADAP KEPUASAN NASABAH KOPERASI SIMPAN PINJAM KARYA UTAMA MANDIRI (KSP KARUMA) KOTA SEMARANG David Saputro, 11.05.51.0116
Students Journal of Economic and Management Vol 5, No 2 (2016): Vol. 5 No. 2 (2016) Edisi Oktober 2016
Publisher : Students Journal of Economic and Management

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

This research was conducted at KSP Karya Utama Mandiri (KARUMA) Semarang with the aim of research to determine the effect the dimensions of reliability, responsiveness of service, assurance, empathy and physical evidence (tangible) service to satisfaction KSP customers KARUMA Semarang. A sample of 100 respondents, using accidental sampling technique that researchers choose any members of the population who happen to meet with researchers that are considered to provide the necessary information. Methods of data analysis using linear regression. The test results showed that the dimensions of reliability service, responsiveness dimensions or responsiveness, assurance or guarantee the dimension, the dimension and the dimension of empathy or concern tangibles or physical evidence of a positive effect partially and simultaneously toward customer satisfaction KSP KARUMA Semarang. Keywords: service quality, reliability, responsiveness, assurance, empathy, tangibles customer satisfaction.
PENGARUH KEPERCAYAAN, LOKASI DAN KUALITAS LAYANAN TERHADAP KEPUASAN PELANGGAN BENGKEL AC MOBIL (Studi Empiris Pada Bengkel ANOMAN Kota Tegal) Muhammad Khairul Auni, 12.05.51.0130
Students Journal of Economic and Management Vol 5, No 2 (2016): Vol. 5 No. 2 (2016) Edisi Oktober 2016
Publisher : Students Journal of Economic and Management

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

The study of the factors that affect customer satisfaction car air conditioner repair shop (garage Anoman empirical study on Tegal). The purpose of this research is to analyze the influence of trust, location and quality of service to customer satisfaction car air conditioner repair shop (garage Anoman empirical study on Tegal). A sample of 100 respondents, the sampling method used was simple random sampling, by providing an equal opportunity for each element or member of the population to choose as a sample. Methods of data analysis using linear regression.The test results showed that (1) there are significant positive and significant correlation between trust to customer satisfaction, (2) there are significant positive and significant correlation between the location of the customer satisfaction and (3) there are significant positive and significant correlation between the quality of service to customer satisfaction. Keywords: trust, location, quality of service and customer satisfaction
PENGARUH KUALITAS PRODUK, PROMOSI, DAN HARGA TERHADAP KEPUTUSAN PEMBELIAN PADA ABLE COFFEE AND STORE SEMARANG Hadi Perdana Gumilang, 12.05.51.0156
Students Journal of Economic and Management Vol 5, No 2 (2016): Vol. 5 No. 2 (2016) Edisi Oktober 2016
Publisher : Students Journal of Economic and Management

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

Consumer behavior is all the activities, actions, as well as the psychological processes that drive those actions in the moments before buy, when to buy, use, spend your products and services after doing the above matters or activities evaluated. The purpose of this study was to determine and analyze the influence of the quality of products, promotions, and pricing on purchasing decisions in coffee and store-able. The sampling technique in this study using purposive sampling method with the number of respondents as many as 100 people. The data were analyzed using validity by comparing the value of r count to r tables and reliability tests with Cronbach alpha. Further tested by regression analysis. The results of the research are: (1) The product of quality has positive influence on purchase decisions. (2) Promotion of positive influence on purchase decisions. (3) Prices positive influence on purchasing decisions. Keywords: Quality of Product, Promotion, Price and Purchasing Decisions

Page 3 of 5 | Total Record : 43

 1   2   3   4   5 

Filter by Year

2016 2016


Reset
Filter By Issues
All Issue Vol 8 No 1 (2019): VOL. 8 NO. 1 APRIL 2019 Vol 7 No 1 (2018): vOL. 7 nO. 1 2018 EDISI APRIL 2018 Vol 7, No 1 (2018): vOL. 7 nO. 1 2018 EDISI APRIL 2018 Vol 7 No 2 (2018): vol.7 no.2 Oktober 2018 Vol 6, No 2 (2017): Vol, 6 No. 2 Edisi Oktober 2017 Vol 6 No 2 (2017): Vol, 6 No. 2 Edisi Oktober 2017 Vol 6, No 1 (2017): Vol. 6 No. 1 Edisi April 2017 Vol 6 No 1 (2017): Vol. 6 No. 1 Edisi April 2017 Vol 5, No 2 (2016): Vol. 5 No. 2 (2016) Edisi Oktober 2016 Vol 5 No 2 (2016): Vol. 5 No. 2 (2016) Edisi Oktober 2016 Vol 5, No 1 (2016): Vol.5 No.1 Edisi April 2016 Vol 5 No 1 (2016): Vol.5 No.1 Edisi April 2016 Vol 4, No 2 (2015): VOL. 4. NO. 2 EDISI OKTOBER 2015 Vol 4 No 2 (2015): VOL. 4. NO. 2 EDISI OKTOBER 2015 Vol 4, No 1 (2015): EDISI APRIL 2015 Vol 4 No 1 (2015): EDISI APRIL 2015 Vol 3, No 2 (2014): Vol. 3 No. 2 Edisi Oktober 2014 Vol 3 No 2 (2014): Vol. 3 No. 2 Edisi Oktober 2014 Vol 3 No 1 (2014): vol. 3 no. 1 edisi april 2014 Vol 3, No 1 (2014): vol. 3 no. 1 edisi april 2014 Vol 2, No 2 (2013): VOL. 2 NO. 2 EDISI OKTOBER 2013 Vol 2 No 2 (2013): VOL. 2 NO. 2 EDISI OKTOBER 2013 Vol 2, No 1 (2013): VOL. 2 NO. 1 EDISI PERTAMA 2013 Vol 2 No 1 (2013): VOL. 2 NO. 1 EDISI PERTAMA 2013 Vol 1 No 1 (2012): VOL. 1 NO. 1 EDISI PERTAMA 2012 Vol 1, No 1 (2012): VOL. 1 NO. 1 EDISI PERTAMA 2012 More Issue