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Jurnal Ilmiah Mahasiswa FEB
Published by Universitas Brawijaya
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Articles 587 Documents
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Search results for , issue "Vol 5, No 2: Semester Genap 2016/2017" : 587 Documents clear
Segmentasi Pasar Berdasarkan Psikografi Pada Konsumen Produk “Bali Ratih” di Kota Malang Claudia Khairunnisa
Jurnal Ilmiah Mahasiswa FEB Vol 5, No 2: Semester Genap 2016/2017
Publisher : Fakultas Ekonomi dan Bisnis Universitas Brawijaya

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Abstract

Penelitian ini bertujuan untuk mengetahui karakteristik segmen pasar produk Bali Ratih serta menemukan segmen pasar yang tepat untuk menjadi target pasar produk Bali Ratih di kota Malang. Jenis penelitian ini adalah studi deskriptif yang mengukur suatu fenomena sosial tertentu tetapi tanpa melakukan pengujian hipotesa. Penelitian ini menggunakan sampel sebanyak 100 responden yang diambil dari populasi konsumen produk Bali Ratih di kota Malang. Pengambilan sampel menggunakan teknik purposive sampling karakteristik sampel yang dipilih yaitu, konsumen berusia 17 tahun keatas, minimal pernah 1 kali melakukan pembelian produk Bali Ratih, dan berdomisili di kota Malang. Alat uji yang digunakan untuk menguji instrumen penelitian ini beupa uji validitas, uji reliabilitas. Teknik analisis data menggunakan analisis cluster metode K-Means. Dari hasil pengujian disimpulkan segmen pasar produk Bali Ratih di kota Malang dapat dibagi ke dalam 4 kelompok segmen. Segmen 1 dengan nama Hard Worker Lady, Segmen 2 dengan nama Beauty Addict, Segmen 3 dengan nama Enthusiastic Girl, dan Segmen 4 dengan nama Man with Best Appearance. Segmen yang dinilai paling tepat untuk menjadi target pasar produk Bali Ratih adalah segmen Beauty Addict.Kata kunci: Segmentasi, Psikografi, Activity, Interest, Opinion
Analisis Faktor-Faktor Investasi Masyarakat Kota Malang Terhadap Keputusan Investasi (Studi Pada Akademisi Kota Malang) Muhammad Rifky Abdullah
Jurnal Ilmiah Mahasiswa FEB Vol 5, No 2: Semester Genap 2016/2017
Publisher : Fakultas Ekonomi dan Bisnis Universitas Brawijaya

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Jenis investasi memiliki karakteristik yang berbeda, ada investasi yang memberikan return yang tinggi, ada investasi yang mempunyai resiko yang rendah, atau faktor likuiditas yang tinggi dan karakteristik lainnya. Semua karakteristik ini harus dipertimbangkan dan diperbandingkan dengan tingkat pengembalian atau return yang akan di dapat, agar investor dapat mengoptimalkan pilihan investasinya. Penelitian ini menggunakan data  primer dengan metode survey online. Rentan waktunya adalah 2 bulan dari mei hingga  juli 2017. Model yang digunakan dalam penelitian ini adalah logistik. Penelitian ini dilakukan untuk mengetahui faktor apa saja yang mempengaruhi pilihan investasi di Kota Malang dengan responden berasal dari dunia pendidikan. Hasil empiris mengidikasikan bahwa faktor jenis kelamin memiliki hubungan positif terhadap pilihan investasi sektor properti.. sementara faktor pendapatan rendah serta umur 40 hingga 49 tahun memiliki hubungan arah negatif dengan pilihan investasi properti di Kota Malang.Kata kunci: Investasi,Faktor Investasi, Jenis Kealmin, Usia, Pendapatan 
Analisis Permintaan Pariwisata Indonesia : Studi Kasus 6 Negara di Kawasan Asia Pasifik Tahun 2009-2015 Frida Ayu Agesti
Jurnal Ilmiah Mahasiswa FEB Vol 5, No 2: Semester Genap 2016/2017
Publisher : Fakultas Ekonomi dan Bisnis Universitas Brawijaya

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Tourism has shifted as human's basic necessity in this modern era. Data show that world's tourism demand rises in every year, and so does in Indonesia. A significant rise took place in the years of 2009-2015 with the biggest demands coming from countries within the Asia Pacific region like Singapore, Malaysia, Australia, China, Japan, and South Korea. According to demand theory, variables that influence tourism demand are Nominal Exchange Rate, Consumer Price Index (CPI), GDP Per Capita and Population.Data from those six countries from 2009-2015 were examined using data panel analysis in order to identify the effect that Nominal Exchange Rate, Consumer Price Index, Per Capita PDB, and Population have towards tourism demand. Tourism demand is determined by the total number of foreign tourists coming to Indonesia. The result shows that every one of the variables have positive impact on Indonesian tourism demand.Keyword : Tourism Demand, Exchange Rate, CPI, GDP Per Capita, Population, Data Panel
ANALISIS PERBEDAAN JUMLAH PENYALURAN KREDIT PROPERTI DAN KESEHATAN BANK SEBELUM DAN SESUDAH KEBIJAKAN LOAN TO VALUE Laksmi Ken Fitri
Jurnal Ilmiah Mahasiswa FEB Vol 5, No 2: Semester Genap 2016/2017
Publisher : Fakultas Ekonomi dan Bisnis Universitas Brawijaya

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The aim of this research is to analyze the differences between the amount of credit property and bank health before and after the loan to value policies issued by Bank Indonesia. The health of bank is measured using variable Non Performing Loans. This research analyzed three ltv’s policies in 2012, 2013, and 2015 using wilcoxon signed rank test method. The data of this research came from the three months reports of big five banks who has credit property which is published in their own website. The result of this research showed that there is a significant difference between the amount of credit property and no significant differences towards NPL.. Keywords:, Bank Indonesia policy, Loan to Value, Distribution of Credit Property, Bank’s health, Non  Performing Loan (NPL), Wilcoxon Signed Rank Test
ANALISIS FAKTOR-FAKTOR YANG MEMENGARUHI KEPUASAN WAKIF TERHADAP PELAYANAN LEMBAGA WAKAF (Studi Kasus: Nazhir Yayasan Baitur Rahmah Sejahtera Sidoarjo) Muhammad Wicaksono Hasdyani Putra
Jurnal Ilmiah Mahasiswa FEB Vol 5, No 2: Semester Genap 2016/2017
Publisher : Fakultas Ekonomi dan Bisnis Universitas Brawijaya

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Penelitian ini bertujuan untuk mengetahui faktor-faktor yang mempengaruhi kepuasan wakif mengenai wakaf uang melalui pelayanan lembaga, dimana faktor-faktor tersebut antara lain kualitas program, kualitas pelayanan, kemudahan yang diberikan dan faktor emosional wakif. Untuk menguji hipotesis digunakan alat analisis regresi linier berganda. Hasil dari penelitian ini adalah kualitas program, kualitas pelayanan, kemudahan yang diberikan dan faktor emosional wakif berpengaruh signifikan secara simultan terhadap kepuasan yang diterima wakif, sedangkan hasil uji signifikansi individu diperoleh kualitas program, kemudahan yang diberikan dan faktor emosional berpengaruh signifikan terhadap kepuasan yang diterima wakif dan kualitas pelayanantidak berpengaruh secara signifikan terhadap kepuasan yang diterima wakif. Kata Kunci: Wakaf Uang, Wakif, Pelayanan
PENGARUH BUDAYA ORGANISASI DAN KOMITMEN ORGANISASIONAL TERHADAP ORGANIZATIONAL CITIZENSHIP BEHAVIOR (OCB) (Studi Kasus pada Perawat Rumah Sakit Islam Sakinah Mojokerto) Rifka Anisatur Robiah
Jurnal Ilmiah Mahasiswa FEB Vol 5, No 2: Semester Genap 2016/2017
Publisher : Fakultas Ekonomi dan Bisnis Universitas Brawijaya

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The research is administered at Sakinah Islamic Hospital Mojokerto, aiming to analyze the influence of the organizational culture and organizational commitment on organizational citizenship behavior of the nurses. This explanatory research explains the causal relation among the variables through hypothesis testing. The research samples are all regular nurses in Sakinah Islamic Hospital Mojokerto, consisting of 129 people in total. The data are collected through questionnaires measured by Likert’s scale and analyzed descriptively using multiple linear regression method, by F test, t test, and dominant test. The results of the analysis show that the organizational culture (X1) and organizational commitment (X2) have simultaneous effect on organizational citizenship behaviour (Y). The results of T test confirm that the organizational culture (X1) has positive and significant effects on organizational citizenship behavior ( (Y). The results of T test also illustrate that organizational commitment (X2) has significant effects on organizational citizenship behavior (Y). Finally, the results also show that organizational commitment (X2) has the most dominant effect on the organizational citizenship behavior (OCB) of the nurses in Sakinah Islamic Hospital Mojokerto.Keywords: Work Environment, Work Stress, Morale of Employees.
Analisis Pengaruh Konsumsi Energi Non Renewable Resources Terhadap Pertumbuhan Ekonomi di Indonesia Pada Periode 1980-2014 Putri Ayu Akandy
Jurnal Ilmiah Mahasiswa FEB Vol 5, No 2: Semester Genap 2016/2017
Publisher : Fakultas Ekonomi dan Bisnis Universitas Brawijaya

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This study attempts to examine the influence of energy consumption non renewable resources on economic growth in indonesia.The use writers economic growth as dependent variable and makes variable energy consumption as the independent variable.An approach that used in this research was using data analysis time series, the quantitative approach descriptive and choose method vector error corection model (vecm) to know the influence of independent variable dependent variable in the short term and long term using data in 1980 until 2014.Based on the research done and discussion has been done so can be drawn the conclusion that is the energy consumption on economic growth in indonesia in the period 1980-2014. Test kointegrasi shows that the long term influence of energy consumption on economic growth viewed from the trace statistic larger than critical value and value max-eigen statistic also larger than critical value.To test estimation vecm shows that the influence short and long term of energy consumption on economic growth viewed from the t-statistik larger than the t-tabel.Then the impulse response function at the beginning of a period of consumption energ on economic growth give a positive influence, but dipertengahan period exert negative until late period.This could negative by request and pitches decreasing because depleted the availability of renewable energy not in indonesia.Keywords:   Energy Consumption dan Economic Growth
THE APPLICATION OF EOQ METHOD IN PROCURING RAW MATERIALS OF TOBACCO STOCK AT PT. CAKRA GUNA CIPTA MALANG Maulana Eka Surya
Jurnal Ilmiah Mahasiswa FEB Vol 5, No 2: Semester Genap 2016/2017
Publisher : Fakultas Ekonomi dan Bisnis Universitas Brawijaya

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Operational activities in the process requires proper planning in order to achieve the company’s established goals. One component in the company’s operations that require planning to support its operational activities is inventory. PT. Cakra Guna Cipta Malang as a company producing cigarettes needs tobacco as raw material for its production. Procurement by the company results in too many ordering frequencies causing a large total inventory cost. The purpose of this research is to see how the difference in total inventory cost calculation after the application of EOQ method. This research uses winter’s method forecasting to calculate the estimated needs of tobacco in the next period. This research also calculates the optimal supply quantity in procuring tobacco, re-order point, and safety stock needed to anticipate fluctuations in demand for tobacco raw materials needs.Keywords : Economic Order Quantity (EOQ), Reorder Point (ROP), Safety Stock, Forecasting Winter’s Method.
Analisis Hubungan Indeks Dow Jones Industrial Average (DJIA), iShares MSCI Indonesia Investable Market Index Fund (EIDO), dan Indeks Harga Saham Gabungan (IHSG) MUHAMMAD FIAN PRADANA
Jurnal Ilmiah Mahasiswa FEB Vol 5, No 2: Semester Genap 2016/2017
Publisher : Fakultas Ekonomi dan Bisnis Universitas Brawijaya

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Tujuan penelitian ini adalah untuk mengetahui : (1) mengetahui bagaimana kausalitas antara Indeks Dow Jones Industrial Average (DJIA), iShares MSCI Indonesia Investable Market Indeks (EIDO), dan Indeks Harga Saham Gabungan (IHSG). Penelitian ini menggunakan variabel indeks DJIA, EIDO, dan IHSG yang diambil setiap hari pada penutupan perdagangan dari 2 Januari 2014 – 10 Maret 2016. Penelitian ini menggunakan metode analisis Vector Error Correction Model, Impulse Respon Function, dan Variance Decomposition. Hasil penelitian ini diketahui bahwa terdapat kointegrasi antara pasar saham di Amerika Serikat dengan pasar saham di Indonesia, dan terdapat hubungan timbal balik antara indeks IHSG dengan EIDO. Pasar saham Amerika Serikat atau indeks DJIA menjadi variabel yang dominan dalam mempengaruhi indeks lainnya.Kata kunci: Kointegrasi, Indeks DJIA, EIDO, dan IHSG. 
Pengaruh Kinerja Lingkungan, Pengungkapan Tanggung Jawab Sosial Perusahaan terhadap Profitabilitas Perusahaan dengan Ukuran Perusahaan sebagai Variabel Moderasi Maristia Fitri Twindita
Jurnal Ilmiah Mahasiswa FEB Vol 5, No 2: Semester Genap 2016/2017
Publisher : Fakultas Ekonomi dan Bisnis Universitas Brawijaya

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This study aims to examine the influence of environmental performance and corporate social responsibility disclosure on profitability with firm size as a moderating variable. 12 company samples are selected through purposive method toward the population of mining companies listed in the Indonesia Stock Exchange and registered as the PROPER participants for 4 years from 2011 until 2014. The result of the study shows that environmental performance does not affect profitability but corporate social responsibility disclosure influences it. Meanwhile, the firm size can strengthen neither the relationship between the environmental performance and profitability nor the correlation between corporate social responsibility and profitability.Keywords: Environmental performance; Corporate social responsibility disclosure; Profitability; Firm Size

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