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INDONESIA
Jurnal Manajemen dan Keuangan
Published by Institut Informatika dan Bisnis Darmajaya
ISSN : -     EISSN : -     DOI : -
Core Subject : Economy,
Economics, Econometrics & Finance
Arjuna Subject : -
Articles 8 Documents
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Search results for , issue " Vol 8, No 2 (2010): Jurnal Manajemen dan Keuangan" : 8 Documents clear
PENGARUH KEBIJAKAN PROMOSI TERHADAP LOYALITAS PELANGGAN KARTU PASCA BAYAR MATRIX PADA PT. INDOSAT DI BANDAR LAMPUNG Rahayu, Mieke
Jurnal Manajemen dan Keuangan Vol 8, No 2 (2010): Jurnal Manajemen dan Keuangan
Publisher : Jurnal Manajemen dan Keuangan

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The determine policies promotion by PT Indosat in Matrix card marketing are personal contact and direct mail. Although two kind of campaigns are carried out but does not increase the percentage of customer matrix volume. The purpose of this study was to measure the influence of promotion toward the customer postpaid matrix card loyalty at PT.Indosat in Bandar Lampung. Research methods used in this research is descriptive quantitative method. Population in this research are customer or matrix card user in Lampung, on the year 2009 were 186 803 subscribers. The total sample of 100 respondents estimated through accidental Slovin sampling techniques. Data analysis techniques used are simple linear regression model and t test.Results showed that the regression equation y= 25,99 + 0,493X, the customer loyalty will still have value 25.99 without affecting variables of promotions and customer loyalty will increase by 0.493 where promotion policy is also increased by one. Degree of correlation between customer loyalty promotion policy with the level of closeness is (R= 0,486). Magnitude relationship with customer loyalty promotion policy is 23,7 % (R2 = 0,237). There is a significant influence of promotion toward the customer postpaid Matrix card loyalty at PT Indosat in Bandar Lampung (t count>t table = 5,511 > 1,662).Keyword: Policies Promotion (personal contact, direct mail) and customers loyalty
PENGARUH PENEMPATAN KARYAWAN DAN KOMPENSASI TERHADAP KOMPETENSI KARYAWAN PADA UNIT KONVEKSI PRIMKOPAD BEKANGDAM III / SLW Irawan, Andri
Jurnal Manajemen dan Keuangan Vol 8, No 2 (2010): Jurnal Manajemen dan Keuangan
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The purpose of this study was to determine the extent of the impact of staffing and compensation of employees competence and their implications for methods of personnel working in the unit "Convection" from Primkopad Bekangdam III / SLW. In this research, authors use an analysis of the data-analysis where data are taken based on the population of 54 employees at Primkopad Bekangdam Convection Unit III / Slw and in the determination of samples researcher using the sample consideration is to include all members of the population as a sample for the purpose of completeness dataBased on the processing of the first structure by using path-analysis, found that the placement of employees have a significant impact of partial and 51.6%, while compensation is not impartial and give only a less significant impact that is only 13.9%. However, simultaneous placement and compensation of employees has a simultaneous impactof32.5%andsignificant.Keyword: Staffing, compensation, and competence
MENAKSIR RISIKO SISTEMATIK DENGAN MENGGUNAKAN PENDEKATAN RETURN INTERVAL DAN ESTIMATION PERIOD DI BURSA EFEK JAKARTA PERIODE TAHUN 1998-2001 Aribowo, Fajar
Jurnal Manajemen dan Keuangan Vol 8, No 2 (2010): Jurnal Manajemen dan Keuangan
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An investor or investment manager, in making a decision, has to pay attention on to two main factors, i.e., the level of expected return and risk. There are two risks of investment, systematic risk and unsystematic risk. According to Ariff and Johnson (1990), risk that cannot be diversified (systematic risk) is risk relevant with investment decision.In considering the systematic risk, known as beta (), an investor or investment manager has to determine the use of return interval and estimation period in estimating it, in this study was to prove whether the uses of returns (daily, weekly, or monthly returns) and the etimation period, which can produce optimal beta.This study proves the use of daily returns in calculating the systematic risk in the capital markets will be able to produce optimal beta which helped minimize losses on investments by delivering the proper systematic risk assessment.Keyword: Systematic risk, return interval and estimation period.
PEMAKSIMALAN FUNGSI UTAMA RETAILING ALFAMART MINI MARKET DI BANDAR LAMPUNG -, Herlina
Jurnal Manajemen dan Keuangan Vol 8, No 2 (2010): Jurnal Manajemen dan Keuangan
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Retail is an industry based on customers that depend on how to realize what is needed and needed consumer. The purpose of this study is to determine whether there is a positive and significant effect of maximizing the main functions of retailing and is the most dominant factor of maximizing the main functions of retailing. The test results can influence the outcome acount availability of goods sold (X1) of greater than table 3.404 (1.662) means, the results obtained by the availability of goods sold (X1) has a positive and significant influence on the maximization of retailing (Y). acount location (X2) was smaller than table 1.232 (1.662) means, the results obtained by the location (X2) does not affect positively towards maximizing retailing. acount price (X3) of 3.328 which is greater than table (1.662) means, the results obtained by the price (X3) affects positively to maximize retailing. acount promotion (X4) of 1.793 which is greater than table (1.662) means, the results obtained promotion (X4) affects positively to maximize retailing. acount service shop (X5) of -0.437 which is smaller than table (1.662) means, the results obtained by the service shop (X5) does not affect positively towards maximizing retailing.Keywords: Retailing, availability of goods sold, Location, Price, Service Shops, maximizing Retailing.
PENGARUH NILAI INTRINSIK SAHAM DAN NILAI PASAR SAHAM DITINJAU DARI ANALISIS FUNDAMENTAL TERHADAP TINGKAT RETURN SAHAM PADA PERUSAHAAN MANUFAKTUR DI BURSA EFEK INDONESIA Putra, Dedi
Jurnal Manajemen dan Keuangan Vol 8, No 2 (2010): Jurnal Manajemen dan Keuangan
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This research that is to prove the existence of difference among intrinsic value of stock market value and share at manufacturing business which enlist in Effect Exchange Indonesia. Method which is used in this research that is using quantitative analysis that is basal analysis which in the form of formula of price earning ratio which it’s converted into SPSS ver 12.0.The result in this research are : First hypothesis that is see assess t- test is 0,231 with probability of value is 0,819 two sides. the difference statistically, signifikan at level a equal to 0,05. at Second Hypothesis see that result of t – test equal to 2,847 with level of signifikan equal to 0,04. it’s meaning, that t – test > t tables of (2,847 > 2,05) and statistically signifikan at level £ equal to 0,05 or probability (sig) is 0,04 < 0,05. this matter have ameaning that there are influence among intrinsic value and share return. at third hypothesis that is showing reluts of t-test equal to 0,931 with level of signifikan equal to its 0,360 meaning. that t – test > t- tables of (2,931 > 2,05) and stastistically signifikan at level £ equal to 0,05 or probability (sig) is 0,032 < 0,05. this matter hav e a meaning of that there are infulance among market value and of return share.Keyword: market value, intrinsic value and return share.
PERANCANGAN BALANCED SCORECARD SEBAGAI ALAT UNTUK ANALISIS KINERJA PADA IBI DARMAJAYA lestari, winda rika
Jurnal Manajemen dan Keuangan Vol 8, No 2 (2010): Jurnal Manajemen dan Keuangan
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IBI Darmajaya is one university in Lampung, which is always increased student growth from year to year. In its growth the IBI Darmajaya not have a comprehensive performance measurement method, to determine the position of IBI Darmajaya and improve their performance in the education industry in Lampung. The purpose and benefits in this study weeks to obtain the design model of the Balanced Scorecard performance measurement is accurate and appropriate for the IBI Darmajaya and measure its performance with the design model. The method used is a survey method and the method of literature. The method uses a questionnaire survey using a total sample of respondents and a sample of 94 student employees and faculty as much as 113 respondents (stratified random sampling method). The results showed that the design of the Balanced Scorecard on the financial perspective with the Current Ratio, Net Profit Margin, Return on Investment and Working Capital Turnover, all indicate the level of capability in operational funding and good liquidity. Customer perspective on student growth increased, the students who do not register due to work elsewhere 46.86% and 35.29% economic limitations. Internal business process perspective, the ratio of faculty to students in the effectiveness of class 1: 24. Lecturer S1 55%, 44% S2, and S3 1.6%, the level of lecturer performance both visible from the monitoring results on average in 2007 of 6.9. But universities should improve the quality of its library. And in the perspective of growth and learning, still less so in workshops, training and further studies are given to employees and lecturers. From Tridarma college and community service element of research still must be improved.Keyword: Balanced Scorecard, Performance.
FINANCIAL ATTITUDES DAN KOMUNIKASI KELUARGA TENTANG PENGELUARAN UANG SAKU : DITINJAU DARI PERBEDAAN GENDER Utaminingsih, Retno; Rita, Maria Rio
Jurnal Manajemen dan Keuangan Vol 8, No 2 (2010): Jurnal Manajemen dan Keuangan
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Previous researches showed that the range of financial attitudes of male and female are different. In addition, communication patterns between men and women also different, men have a tendency to be less open than women. On the one hand, there is research says that financial issues can trigger conflict affects families and personal lives and academic success. This study attempts to examine the problems using student of Faculty of Economics and Business Satya Wacana Christian University (n = 302). The results showed that there are differences in various financial attitudes between women and men, women and men have the same level of openness in family communication about spending their pocket money and financial attitudes owned by women and men can affect family communication about spending their pocket money.Keyword: Financial Attitudes, Family Communication, Gender
ANALISIS PENGARUH MANAJEMEN MODAL KERJA TERHADAP PROFITASBILITAS DAN RISIKO, DI PT. KIMIA HUSADA -, Yateno
Jurnal Manajemen dan Keuangan Vol 8, No 2 (2010): Jurnal Manajemen dan Keuangan
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The purposes of this research are know about working capital management applied, and the influence to profitability and risk. The research object in PT. Kimia Husada a trading company moves in import and distribute chemical raw material. The research user analysis descriptive method, and the hypothesis was testing by simple linier regresstion and correlation , and determination.The result for this research are working capital management at PT. Kimia Husada, applied in cash management, account receivables management, inventory management, current liablities management, account receivables management. The influence of working capital management to net working capital change since 2005 to 2008 was decreased, except in 2009 was increased.The working capital change influence to profitability (36.69%) and risk (0.240%) with σ 22,6551. Based on t tes, the reult shows that the net working capital change influence is not significant to profitability and risk.Keyword: Working Capital, Profitability, Risk

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