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Riau
INDONESIA
Jurnal Tepak Manajemen Bisnis
Published by Universitas Riau
ISSN : -     EISSN : -     DOI : -
Core Subject : Science,
Decision Sciences, Operations Research & Management
Tepak adalah suatu tempat yang mempunyai bentuk khusus, di situ terhimpun beberapa jenis tanaman berupa Sirih, Kapur, Gambir dan Pinang yang harus ada pada setiap akan dimulainya acara adat melayu khusus di Riau.Tepak ini bermakna tempat yang tidak akan ditinggalkan dan harus ada seperti pepatah adat Melayu" Takkan lekang karena panas dan Takkan lapuk karena hujan"Dengan demikian dalam kontek judul jurnal Tepak Manajemen Bisnis memberikan arti bahwa dalam jurnal tersebut dapat menghimpun berbagai penelitian di bidang Manajeman bisnis.Jurnal ini akan tetap terbit sepanjang masa untuk mengeluarakan butir-butir Ilmu Pengetahuan di bidang Manajeman Bisnis yang berguna bagi pembangunan Negara dan Bangsa.
Arjuna Subject : -
Articles 11 Documents
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Search results for , issue " Vol 8, No 2 (2016)" : 11 Documents clear
ANALISIS PENGARUH KUALITAS PELAYANAN DAN NILAI PELANGGANTERHADAP KEPUASAN PELANGGAN DAN WORD OF MOUTH PADA PDAMTIRTA INDRAGIRI TEMBILAHAN Yuniarti, Nur; Hendriani, Susi
Jurnal Tepak Manajemen Bisnis Vol 8, No 2 (2016)
Publisher : Jurnal Tepak Manajemen Bisnis

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Abstract

This studyaims to determinethe influence ofService Quality andCustomer ValueonCustomerSatisfactionandWordofmouthonPDAMTirtaIndragiriTembilahan. Populationis also thesample which ofPDAM TirtaIndragiriTembilahanas many as200customers. The samplingmethodused isprobability samplingtechnique. StructuralEquation Modeling(SEM) was usedasthe data analysisandprocessingwith Partial Least Square (PLS) 1 software.These resultsindicatethatcustomervaluehas asignificantpositiveeffecton satisfactionand word ofmouth.Servicequalityhassignificant positive effect onsatisfaction, butservice qualityhasapositiveeffectbutnot significant to theword ofthe mouth. In adition besides to thatthesatisfaction ofcausingamplifyingeffecton the quality ofservicesand customer value.The studyrecommends that PDAM Tirta Indragiri Tembilahan to increase positive word of mouth byimproving customer satisfaction, by providing services and customer value that meetscustomer expectations. The improvement of service quality is detected to the quality ofimprovement physical and can be directed to strengther customer value.

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