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Integrasi Konsep Dasar dan Perencanaan dalam Manajemen Peserta Didik Dilembaga Pendidikan Eva Athifah; Muhamad Ihsan Khuluki; Beta Hikmah Zahrotunnisa; Dinda Rahmanida; Siswadi Siswadi
JURNAL RISET RUMPUN ILMU PENDIDIKAN Vol. 5 No. 2 (2026): Agustus: JURRIPEN : Jurnal Riset Rumpun Ilmu Pendidikan
Publisher : Lembaga Pengembangan Kinerja Dosen

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/jurripen.v5i2.8196

Abstract

This study analyzes the urgency of synergy between the conceptual foundations of student management and strategic planning in the educational environment as an effort to optimize the potential of students. This research uses a descriptive qualitative approach through literature study, with secondary data obtained from journal articles, books, and related literature. This study reveals that the success of student management does not only depend on mastery of the theory of educational service principles, but is also largely determined by the accuracy of planning steps, including needs analysis, recruitment, orientation, and student distribution systems. The results of the study show that the alignment between philosophical foundations and systematic managerial procedures is a crucial factor in creating a positive learning ecosystem and supporting the effective achievement of national educational goals. Through this integration, the policies implemented by educational institutions will be more representative in ensuring the comprehensive development of students' interests and talents.
Sejarah Pengembangan Organisasi Pendidikan Islam di Indonesia Eva Athifah; Muhamad Ihsan Khuluki; Beta Hikmah Zahrotunnisa
Jurnal Bintang Pendidikan Indonesia Vol. 4 No. 2 (2026): Mei: Jurnal Bintang Pendidikan Indonesia
Publisher : Pusat Riset dan Inovasi Nasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/jubpi.v4i2.4329

Abstract

This study traces the history of the development of Islamic educational organizations in Indonesia from the pre-colonial period to the Reformation era using a descriptive qualitative approach through a literature review. The findings indicate that Islamic education developed gradually, beginning with informal institutions centered around mosques and pesantren, and later responding to colonial pressures with the emergence of organizations such as Muhammadiyah and Nahdlatul Ulama. This development continued through the formal recognition of madrasahs during the independence era, modernization under the New Order regime, and more dynamic institutional transformations during the Reform era. Amid various challenges such as educational dualism, resource constraints, and the threat of extremism, Islamic educational organizations continue to innovate by integrating religious and general knowledge without abandoning their Islamic identity. This study affirms that Islamic educational organizations are the primary foundation for building a character-based national education system.
Implementasi Manajemen Pemasaran Pendidikan dalam Meningkatkan Minat Peserta Didik Baru: (Studi Kasus di MTs Negeri 3 Bekasi) Muhamad Ihsan Khuluki; Eva Athifah; Beta Hikmah Zahrotunnisa; Lu'lu Atun Naafi'ah; Farchatul Maru’ah
Dinamika Pembelajaran : Jurnal Pendidikan dan bahasa Vol. 3 No. 2 (2026): Mei : Dinamika Pembelajaran : Jurnal Pendidikan dan bahasa
Publisher : Lembaga Pengembangan Kinerja Dosen

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62383/dilan.v3i2.3197

Abstract

This study aims to analyze the implementation of educational marketing management in increasing the interest of new students at MTs Negeri 3 Bekasi City, with a focus on the application of the POAC management functions (Planning, Organizing, Actuating, Controlling). The study employs a descriptive qualitative approach using a case study design. Primary data were obtained through observation and in-depth interviews with the Madrasah Principal and the Vice Principal for Student Affairs, who serves as the Chair of the PMBM Committee, while secondary data were sourced from relevant journals and literature. The research results indicate that marketing planning was carried out systematically through the formation of the PMBM committee, academic, religious, and Quranic literacy selection processes, as well as the utilization of digital and print media. Organization involved all school components in a structured manner, while promotional activities highlighted students’ academic, non-academic, and moral achievements through social media and word of mouth. This strategy proved effective, as evidenced by the number of applicants far exceeding the admission quota. However, implementation still faces challenges related to funding, limited land availability, and public perceptions regarding the difficulty of the selection process, which are addressed through routine evaluations and collaboration with government agencies.