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Trust, Security, Comfort, and Social Presence Sebagai Prediktor Basic dan Advanced Virtual Agent Usage Intention Candy, Candy; Budiman, Johny; Malino, Ahmad Esa Galang; Darwin, Darwin; Wijaya, Frendy; Wijaya, Hendra; Stewendy, Stewendy
MDP Student Conference Vol 5 No 2 (2026): The 5th MDP Student Conference 2026
Publisher : Universitas Multi Data Palembang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35957/mdp-sc.v5i2.15264

Abstract

Artificial intelligence (AI) has significantly improved efficiency in financial technology (fintech) services in Indonesia and globally. This study aims to analyze the perceptions of university students in Indonesia regarding the use of financial technology in an era of rapid AI development. In addition, the study examines students’ perspectives on fintech usage in relation to the security of users’ assets. The research employs a questionnaire-based method conducted across Indonesian universities, involving 217 university student respondents. The results indicate that psychological factors influence the intention to use virtual agents differently across basic and advanced digital financial services. Perceived security has a stronger effect on the adoption of virtual agents for routine transactions, whereas perceived convenience plays a key role in encouraging their use for more complex financial services. These findings highlight the importance of tailoring the design of AI-based virtual agents to the level of complexity of the financial services offered.
Transformasi Pengalaman Pengunjung Melalui Perancangan UI/UX Website pada Kolam Renang Amanzi Waterpark Wijaya, Frendy; Khairunissa, Syakirana Ciffa; Pranata, M Doni; Widi, Anugerah
MDP Student Conference Vol 5 No 2 (2026): The 5th MDP Student Conference 2026
Publisher : Universitas Multi Data Palembang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35957/mdp-sc.v5i2.15564

Abstract

Amanzi Waterpark is a water-based tourism destination that attracts visitors from various age groups. However, based on direct observations and interviews with visitors, several issues were identified, including limited access to up-to-date information regarding ticket prices, promotions, operating hours, and ride details. These limitations may affect visitor convenience and interest prior to visiting the location. This study applies the User Centered Design (UCD) approach to develop a website interface that functions as an information and online ticket purchasing platform for Amanzi Waterpark. The UCD process includes understanding the context of use, identifying user requirements, designing solutions, and conducting iterative evaluations. Research subjects consisted of children, teenagers, adults, and families selected purposively. Data were collected through direct observation and interviews conducted at the research site. The result of this study is a proposed website UI/UX design that provides online ticket purchasing features, comprehensive ride information, and updated ticket prices and promotional content, aimed at improving service quality and enhancing visitor experience.