Aulia, Elita
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INOVASI ALOFLO TISANE BERBASIS BUNGA LIDAH BUAYA: UJI HEDONIK DAN KELAYAKAN USAHA Aulia, Elita; Astuti, RR. Siti; Rahayu, Novia Aristi
ZIRAA'AH MAJALAH ILMIAH PERTANIAN Vol 51, No 2 (2026)
Publisher : Pusat Publikasi Jurnal Universitas Islam Kalimantan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31602/zmip.v51i2.23392

Abstract

ABSTRACT            AloFlo Tisane, an herbal beverage based on aloe vera flowers (Aloe vera), was developed as a functional drink utilizing local bioactive resources. This study aimed to evaluate consumer acceptance and business feasibility of the product. Experimental methods were applied through product formulation and hedonic testing involving 50 untrained panelists assessing color, aroma, taste, and overall preference. Data were analyzed using Independent Sample T-test. Business feasibility was evaluated through cost analysis, cost of goods sold, profit, Break Even Point, and R/C ratio. The results indicated that the formulation with a 1:4:3 ratio of aloe flower, ginger, and sappan wood showed the highest acceptance level. Financial analysis demonstrated a cost of Rp7,576 per unit and a selling price of Rp17,000, indicating profitability and feasibility (R/C ratio > 1). The product shows potential as a functional beverage with economic value.Keywords:  AloFlo Tisane, aloe flower, hedonic test, feasibility, herbal beverage