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Wiratma, Margana
Bina Nusantara University

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Social Mapping untuk Mengantisipasi Potensi Konflik Di Pertambangan Batubara Kabupaten Kutai Barat, Kaltim Wiratma, Margana
Humaniora Vol 1, No 2 (2010): Humaniora
Publisher : Bina Nusantara University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21512/humaniora.v1i2.2918

Abstract

This article tries to map the social condition by classifying the CSR (corporate social responsibility) main theories. The purpose of this social mapping is to identify the predefined indicators related to socio-political and cultural conditions. This method concentrates on a relative ranking of people’s socio-political and cultural conditions, rather than making an absolute assessment. The object of social mapping survey is the stakeholers and people related to the business activities of the coal mining corporates in the regent of Kutai Barat, Kalimantan Timur. By identifying the socio-political and cultural aspects, the corporate can anticipate and avoid any social conflicts about their business. The social mapping on socio-political and cultural aspect is very important for any coal mining corporates before launching their business on exploring as well as on exploiting by the CSR program. The CSR field presents not only a landscape of theories, but also a proliferation of approaches, which are controversial, complex and unclear. The social mapping on socio-political and cultural aspects is usefull for any coal mining companies at Kutai Barat in implementing the CSR. The CSR theory, in practice, presents four dimensions related to profit, political performance, social demands, and ethical values. 
Berakhirnya Kisah Manis Apple dan Samsung: Mengatasi Konflik Organisasi Eksternal Multidimensional dengan Komunikasi Organisasi Efektif Damanik, Elsye Rumondang; Bambang Mulyono, Damianus Cosmas; Wiratma, Margana; Ndau, Romanus
Humaniora Vol 4, No 1 (2013): Humaniora
Publisher : Bina Nusantara University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21512/humaniora.v4i1.3476

Abstract

Conflict within an organization could occur in the context of personal communication and group communication. It is not infrequently that multidimensional organizational conflict ultimately affects the performance of a group as a whole. The purpose of this article is to discuss how the role of communication in resolving conflicts organizations external organizations. To focus on the subject matter, the writers conducted a case study discussion by using the concept of multidimensional organizational conflict (implemented in external organizational conflict) in terms of structural, procedural, and situational dimension through effective organizational communication. Yet in this paper, the writers use two dimensions which are procedural and structural dimension. In preparing this paper, the writers undertook a literature study and took a case of Apple and Samsung Electronics in a patent dispute. The results of this study show that effective communication is needed between the organization and its environment; especially competitor organizations which have similar products with different names. Effective organizational communication which could be done is to mediate between organizations. By engaging different means of communication, the exchange of information that occurs between them shall go well.