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All Journal JURNAL MANAJEMEN MOTIVASI
Arfiananda, Salsabila Intan Nur
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Decision Sciences, Operations Research & Management Economics, Econometrics & Finance

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Bahasa Inggris Bahasa Inggris Arfiananda, Salsabila Intan Nur; AS, Fathor; Islam, Darul
JURNAL MANAJEMEN MOTIVASI Vol 22 No 1 (2026): Jurnal Manajemen Motivasi
Publisher : Universitas Muhammadiyah Pontianak

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29406/jmm.v22i1.8533

Abstract

This study explores the strategic role of destination image in shaping tourist experiences and behavior at the Tomb of Syaichona Cholil. Using PLS-SEM with 97 tourists, it examines how community participation, authenticity, and local product access influence satisfaction and trust. Results show all destination image dimensions significantly affect satisfaction. Community participation and product access strongly impact trust, while authenticity has a weaker but positive effect. Satisfaction mediates the relationship between destination image and trust, highlighting its central role in enhancing tourist behavioral responses in religious tourism settings.
Co-Authors AS, Fathor Darul Islam, Darul