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All Journal International Journal Management and Economic (IJME)
Radi Sahara
Gunadarma University
Economics, Econometrics & Finance

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PENGARUH RETURN ON EQUITY (ROE), DEBT TO EQUITY RATIO (DER), CORPORATE SOCIAL RESPONSIBILITY (CSR), DAN GOOD CORPORATE GOVERNANCE (GCG) TERHADAP HARGA SAHAM PADA PERUSAHAAN KOSMETIK DAN KEPERLUAN RUMAH TANGGA Dadi Kuswandi; Radi Sahara; Wiarsih Febriani; Devi Indira Handayani
International Journal Management and Economic Vol. 5 No. 2 (2026): May: International Journal Management and Economic
Publisher : Asosiasi Dosen Muda Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56127/ijme.v5i2.2720

Abstract

Stock prices are an important indicator influencing investment decision-making. High stock prices reflect positive market perceptions of company performance and increase investor interest in investing. This study aims to analyze the influence of Return on Equity (ROE), Debt to Equity Ratio (DER), Corporate Social Responsibility (CSR), and Good Corporate Governance (GCG) on stock prices of cosmetic and household goods companies listed on the Indonesia Stock Exchange for the period 2019–2023. The sampling method used purposive sampling with a total of 6 companies or n = 36. The data used are secondary data in the form of annual financial statements and stock prices. The analytical method applied is multiple linear regression using IBM SPSS version 29. The results show that partially ROE and GCG have no significant effect on stock prices, DER has a significant negative effect, while CSR has a significant positive effect on stock prices. Simultaneously, ROE, DER, CSR, and GCG significantly affect stock prices. These findings highlight that leverage and corporate social responsibility play an important role in determining the market value of companies in the cosmetics and household goods industry.
Co-Authors Dadi Kuswandi Devi Indira Handayani Wiarsih Febriani