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All Journal MIMBAR INTEGRITAS Jurnal Mahasiswa Entrepreneur
Nanda Widaninggar
Universitas Abdurachman Saleh Situbondo
Agriculture, Biological Sciences & Forestry Economics, Econometrics & Finance Education Electrical & Electronics Engineering Law, Crime, Criminology & Criminal Justice Social Sciences

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PENGARUH PERPUTARAN TOTAL ASET, MANAJEMEN LABA, DAN LEVERAGE TERHADAP NILAI PERUSAHAAN DENGAN PROFITABILITAS SEBAGAI VARIABEL INTERVENING PADA PERUSAHAAN SUB SEKTOR MAKANAN DAN MINUMAN YANG TERDAFTAR DI BEI TAHUN 2022-2024 Ulyatur Roziqoh; Mohammad Yahya Arief; Nanda Widaninggar
Jurnal Mahasiswa Entrepreneurship (JME) Vol 5 No 2 (2026): FEBRUARI
Publisher : Fakultas Ekonomi dan Bisnis

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36841/jme.v5i2.8385

Abstract

This study aims to analyze the effect of Total asset turnover, Earnings management, and Leverage on Firm value with Profitability as an intervening variable in food and beverage sub-sector companies listed on the Indonesia Stock Exchange (IDX) during the 2022–2024 period. This study employed a quantitative research method using purposive sampling technique. The research sample consisted of 13 food and beverage sub-sector companies that met the research criteria. The data used were secondary data in the form of annual financial statements obtained from the official website of the Indonesia Stock Exchange (IDX). The data analysis method used Smart Partial Least Square (SmartPLS) 3.0.The results of the study indicate that Total asset turnover has a positive but insignificant effect on Profitability. Earnings management has a positive and significant effect on Profitability. Leverage has a negative and significant effect on Profitability. Total asset turnover has a positive and significant effect on Firm value. Earnings management, Leverage, and Profitability have positive but insignificant effects on Firm value. In addition, Profitability is unable to mediate the effect of Total asset turnover, Earnings management, and Leverage on Firm value.
PENGARUH STRUKTUR MODAL, PROFITABILITAS, DAN LIKUIDITAS TERHADAP HARGA SAHAM DENGAN NILAI PERUSAHAAN SEBAGAI VARIABEL INTERVENING PADA PERUSAHAAN PERTAMBANGAN YANG TERDAFTAR DI BEI TAHUN 2022-2024 Merry Agustin; Ida Subaida; Nanda Widaninggar
Jurnal Mahasiswa Entrepreneurship (JME) Vol 5 No 3 (2026): MARET 2026
Publisher : Fakultas Ekonomi dan Bisnis

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36841/jme.v5i3.8589

Abstract

Mining in Indonesia has undergone changes through the implementation of downstreaming policies aimed at increasing the added value of domestic commodities, thus causing changes in the Indonesian mining industry. This study aims to examine the effect of capital structure, profitability, and liquidity on firm value, with stock price as an intervening variable, in mining companies listed on the IDX in 2022-2024. This study used a purposive sampling technique, resulting in 12 companies as samples. Data were obtained from annual financial reports available on the official website of the Indonesia Stock Exchange. Data analysis used Smart PLS 3.0. The data analysis methods used in this study included classical assumption tests, coefficient of determination tests, structural equation analysis (inner model), and research hypothesis testing. The results of direct hypothesis testing indicate that capital structure has a negative but insignificant effect on stock price, profitability has a positive but insignificant effect on stock price, and liquidity has a negative but insignificant effect on stock price. Capital structure has a positive but insignificant effect on firm value, profitability has a positive but significant effect on firm value, and liquidity has a positive but insignificant effect on firm value. Furthermore, stock price also has a positive but insignificant effect on firm value. The results of the indirect hypothesis test indicate that capital structure has a negative but insignificant effect on firm value through stock price, profitability has a positive but insignificant effect on firm value through stock price, and liquidity has a negative but insignificant effect on firm value through stock price.
PENGARUH CELEBRITY ENDORSEMENT, CITRA MEREK, KEPERCAYAAN TERHADAP MINAT BELI KONSUMEN DENGAN KEPUASAN KONSUMEN SEBAGAI VARIABEL INTERVENING PADA SOMAYA SKINCARE KOSMETIK DI SITUBONDO Yunita Kadi Mala; Nanda Widaninggar; Riza Rachman
Jurnal Mahasiswa Entrepreneurship (JME) Vol 4 No 7 (2025): JULI 2025
Publisher : Fakultas Ekonomi dan Bisnis

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36841/jme.v4i7.7036

Abstract

Somaya is a cosmetic or beauty shop, located in Situbondo Regency, has become a comfortable skincare and make-up center not only for teenagers but also for adults. Somaya provides a variety of the most complete products and is very viral on social media. Somaya cosmetic shop is the secret dream of a clean, clear, glowing face for women to appear healthier, safer and already has a permit from the Food and Drug Supervisory Agency (BPOM). The purpose of this study was to analyze the Influence of Celebrity Endorsement, Brand Image, Trust on Consumer Purchase Interest with Consumer Satisfaction as an Intervening Variable on Somaya Skincare Cosmetics in Situbondo. The number of samples used in this study was 96 respondents of Somaya Skincare cosmetics in Situbondo. The sampling technique was determined by simple random sampling. Data analysis and hypothesis testing in this study used the Structural Equation Model-Partial Least Square (PLS-SEM). The results of the direct influence hypothesis test using the Smart PLS 3.0 application, showed that Celebrity endorsement has a significant positive effect on Consumer Satisfaction, Brand image has a negative but insignificant effect on Consumer Satisfaction, Trust has a significant positive effect on Consumer Satisfaction, Celebrity endorsement has a positive but insignificant effect on Purchase Intention, Brand image has a negative but insignificant effect on Purchase Intention, Trust has a positive but insignificant effect on Purchase Intention, Consumer satisfaction has a significant positive effect on Purchase Intention, Celebrity endorsement has a positive but insignificant effect on Purchase Intention through Consumer Satisfaction, Brand image has a negative but insignificant effect on Purchase Intention through Consumer Satisfaction, Trust has a significant positive effect on Purchase Intention through Consumer Satisfaction. Keywords: Celebrity Endorsement, Brand Image, Trust, Purchase Intention, and Consumer Satisfaction.
KERAGAMAN PRODUK, PROMOSI DAN HARGA PRODUK TERHADAP LOYALITAS PELANGGAN DENGAN KEPUASAN PELANGGAN SEBAGAI VARIABEL INTERVENING PADA TOKO OFFICIAL KOPI KOPRAL DI SITUBONDO Samuel Umbu Warata; Nanda Widaninggar; Ayu Dita Windra Ciptasari
Jurnal Mahasiswa Entrepreneurship (JME) Vol 4 No 10 (2025): OKTOBER 2025
Publisher : Fakultas Ekonomi dan Bisnis

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36841/jme.v4i10.7101

Abstract

In the increasingly competitive situation in Indonesia, it encourages increasing consumer expectations towards various aspects. Businesses that want to survive and grow must be able to meet these expectations by innovating and providing the best service to consumers. Competition in the retail sector today is not only focused on price but also involves various other variables related to the consumer shopping experience. The use of the internet opens up various business opportunities that can be run by the community. With this technology, the interaction between consumers and sellers becomes easier, because consumers can shop without having to meet the seller directly. On the other hand, sellers can also market their products or services more effectively through various digital platforms. Marketing is not just about promotion or sales, but also includes various strategies to create value for customers and build long-term profitable relationships, so there are variables that can influence it, namely: Product Diversity Promotion Price on Customer Loyalty and Consumer Satisfaction. Analysis and hypothesis testing in this study used the Partial Least Square Structure Model (PLS-SEM). The results of the direct influence hypothesis test using the Smart PLS 3.0 Application, Product Diversity has a significant positive effect on Customer Satisfaction. Promotion has a significant positive effect on Customer Satisfaction. Product Price has a negative but insignificant effect on Customer Satisfaction. Product Diversity has a significant positive effect on Customer Loyalty. Promotion has a negative but insignificant effect on Customer Loyalty Customer Price has a negative but insignificant effect on Customer Loyalty. Customer Satisfaction has a negative but insignificant effect on Customer Loyalty. Product Diversity has a negative but insignificant effect on Customer Loyalty through Customer Satisfaction. Promotion has a negative but insignificant effect on Customer Loyalty through Customer Satisfaction. Price has a negative but insignificant effect on Customer Loyalty through Customer Satisfaction.
PENGARUH PERTUMBUHAN PENJUALAN, STRUKTUR MODAL DAN LIKUIDITAS TERHADAP NILAI PERUSAHAAN DENGAN PROFITABILITAS SEBAGAI VARIABEL INTERVENING PADA PERUSAHAAN MANUFAKTUR MAKANAN DAN MINUMAN YANG TERDAFTAR DI BEI PADA TAHUN 2022-2024 Ilviana Ilviana; Ida Subaida; Nanda Widaninggar
Jurnal Mahasiswa Entrepreneurship (JME) Vol 5 No 1 (2026): JANUARI 2026
Publisher : Fakultas Ekonomi dan Bisnis

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36841/jme.v5i1.8203

Abstract

Food and beverage companies listed on the Indonesia Stock Exchange (IDX) represent one of the fastest-growing sectors and contribute significantly to the national economy. This study aims to examine the effects of Sales growth, Capital structure, and Liquidity on Firm value, both directly and indirectly, with Profitability as an intervening variable. The study focuses on food and beverage companies listed on the IDX during the 2022–2024 period. This research employs a quantitative method with a descriptive approach. The sample was selected using purposive sampling, resulting in twelve companies. The data were obtained from annual financial reports published on the official IDX website. Data analysis was conducted using Structural Equation Modeling (SEM) with Smart PLS software. The results of the direct hypothesis testing indicate that Sales growth, Capital structure, and Liquidity have positive but statistically insignificant effects on Profitability. Furthermore, Sales growth has a negative but insignificant effect on Firm value. In contrast, Capital structure and Liquidity have negative and significant effects on Firm value, while Profitability has a positive and significant effect on Firm value. The results of the indirect hypothesis testing indicate that the effects of Sales growth, Capital structure, and Liquidity on Firm value through Profitability are positive but not statistically significant.
Implementasi Fintech melalui Optimalisasi Penggunaan Mesin Soundbox Digital QRIS untuk Efisiensi Pembayaran pada Pelanggan Grapari Telkomsel Situbondo Fenina Wierdatul Jannah; Nanda Widaninggar; Ediyanto Ediyanto; Risky Sofiatul Amalia; Arifianto Arifianto
MIMBAR INTEGRITAS : Jurnal Pengabdian Vol 5 No 2 (2026): Februari - Agustus
Publisher : Biro Administrasi dan Akademik

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36841/mimbarintegritas.v5i2.8859

Abstract

Perkembangan Financial Technology (Fintech) telah mengubah pola transaksi masyarakat dari tunai menjadi nontunai. GraPARI Telkomsel Situbondo sebagai pusat layanan pelanggan menghadapi tantangan dalam mempercepat alur pembayaran di kasir guna mengurangi antrean. Kegiatan pengabdian masyarakat ini bertujuan untuk mengoptimalisasi penggunaan mesin Soundbox Digital QRIS sebagai solusi verifikasi pembayaran real-time. Metode pelaksanaan dilakukan melalui tiga tahap, sosialisasi manfaat Fintech kepada pelanggan, edukasi dan demonstrasi penggunaan mesin Soundbox kepada staf dan pelanggan, serta pendampingan transaksi langsung. Hasil kegiatan menunjukkan bahwa implementasi Soundbox Digital QRIS mampu meningkatkan efisiensi waktu transaksi secara signifikan karena kasir tidak perlu lagi melakukan pengecekan mutasi manual di aplikasi perbankan, notifikasi suara dari Soundbox memberikan kepastian pembayaran seketika baik bagi petugas maupun pelanggan. Respon pelanggan menunjukkan tingkat kepuasan yang tinggi terhadap keamanan dan kepraktisan metode ini. Kesimpulannya, optimalisasi teknologi Soundbox QRIS di GraPARI Telkomsel Situbondo tidak hanya mempercepat proses bisnis internal, tetapi juga mendukung percepatan ekosistem digital (cashless society) di wilayah Situbondo.
Co-Authors Arifianto Arifianto Ayu Dita Windra Ciptasari Ediyanto Ediyanto Fenina Wierdatul Jannah Ilviana Ilviana Merry Agustin Mohammad Yahya Arief Risky Sofiatul Amalia Riza Rachman Samuel Umbu Warata Ulyatur Roziqoh Yunita Kadi Mala