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Uncovering research trends in family business studies through bibliometric analysis Karim Azizi; Stefanus Rumangkit; Yan Aditiya Pratama; Antonius Satria Hadi; Muhamad Zulkiflee Osman
PHINISI Vol.3, No.2 (2026): May 2026
Publisher : Indonesia Research and Study Center

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.64282/phi.v3i2.127

Abstract

This study aims to provide a comprehensive bibliometric analysis of family business literature, identifying emerging trends, key themes, and influential research clusters that have shaped its development. The research seeks to bridge the gap in existing literature by offering a systematic mapping of the field’s intellectual structure, revealing fragmentation, and proposing future directions. The study utilizes data sourced from the Scopus database, covering articles published between 2010 and 2026. A bibliometric approach was employed using the PRISMA framework for article selection and VOSviewer software to analyze key indicators such as publication trends, keyword co-occurrences, and citation performance. The analysis highlights the top 10 journals contributing to family business research, with the Journal of Family Business Management leading as the primary publication hub. Additionally, it identifies the countries with the highest publication and citation counts, with India and the United Kingdom taking the lead in global impact. Co-occurrence and clustering analysis further reveal three distinct research clusters focusing on the structural foundations (governance and succession), methodological landscapes, and internal drivers such as socioemotional wealth and innovation. The study also identifies future research areas such as corporate governance, social capital, innovation, and socioemotional wealth, which are critical for advancing the field. The findings contribute to a better understanding of the family business research trajectory and offer valuable insights for scholars, policymakers, and practitioners aiming to enhance the sustainability and professionalization of family-run enterprises.
From Local Products to Strong Brands: Empowering MSMEs Through Digital Branding and Business Innovation Erina Sovania; Stefanus Rumangkit; Baghas Budi Wicaksono; Rakhdiny Sustaningrum
Jurnal Pengabdian kepada Masyarakat Nusantara Vol. 7 No. 2 (2026): Edisi Mei - Agustus
Publisher : Lembaga Dongan Dosen

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55338/jpkmn.v7i2.8895

Abstract

Micro, Small, and Medium Enterprises (MSMEs) play an important role in supporting economic growth and community welfare in Indonesia; however, many MSMEs continue to face challenges in developing digital branding, content marketing, and effective social media utilization, which may limit brand awareness and competitiveness in digital markets. This community service program aimed to strengthen the digital branding capabilities and business competitiveness of CV Syabina Berkah Sejahtera through international collaborative business coaching and digital marketing mentoring. The program was conducted collaboratively by BINUS University, The Chinese University of Hong Kong, and Atma Jaya Catholic University of Indonesia, with CV Syabina Berkah Sejahtera as the partner. The activities employed observation, knowledge sharing, business coaching, mentoring, and practical implementation of digital branding and content marketing strategies. The results indicated that participants demonstrated improved understanding of branding consistency, social media optimization, visual content development, and the application of artificial intelligence for market research and business development. Participants also demonstrated greater awareness of the importance of transforming local products into distinctive and recognizable brands for digital markets. The program contributed to strengthening the partner’s digital marketing capabilities, strategic awareness, and readiness to adapt to digital market dynamics. Overall, the activity demonstrates that collaborative business coaching and practical digital marketing mentoring can support MSMEs in improving competitiveness, sustainability, and adaptability in the digital transformation era.