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Analisis Faktor-Faktor Yang Mempengaruhi Volume Pembelian Ikan Mas di Pasar Tradisional Kota Bogor Menggunakan Metode Regresi Linier Berganda Indra Maulana; Fathan Dwinanda Putra; Muhammad Taufiqurrohman; Reva Putri Salsabila; Syabia Maharaina Suhada; Rasidin Karo Karo Sitepu; Thoifatul Munawwaroh
Jurnal Teknik Industri Terintegrasi (JUTIN) Vol. 9 No. 2 (2026): April
Publisher : LPPM Universitas Pahlawan Tuanku Tambusai

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31004/jutin.v9i2.58092

Abstract

This study aims to analyze the factors influencing the volume of carp fish purchases in traditional markets in Bogor City. The research applies a quantitative approach using a survey method involving 50 respondents. The variables examined include the price of carp fish, consumer income, the price of substitute goods (tilapia), and the number of family members. Data were analyzed using multiple linear regression.The results show that the price of carp fish has a negative effect on purchase volume, while consumer income, the price of substitute goods, and the number of family members have positive effects. The coefficient of determination (R²) is 0.54, indicating that 54% of the variation in carp fish purchase volume can be explained by the model, while the remaining is influenced by other factors outside the study. The F-test results indicate that all independent variables simultaneously have a significant effect on the purchase volume of carp fish. Furthermore, elasticity analysis shows that the demand for carp fish is inelastic with respect to price, income, and substitute goods price, but elastic with respect to the number of family members.
Pengembangan Agribisnis Terintegrasi Berbasis Komoditas Unggulan di Kawasan Transmigrasi Mutiara Kabupaten Muna Laila Rizqy Karima; Rahma Laila Wulan Suci; Andri Pratama; Fadia Laiqa Melati; Ledya Kuswandi; Hamzah Hamzah; Rasidin Karo Karo Sitepu; Thoifatul Munawwaroh
JURNAL MULTIDISIPLIN ILMU AKADEMIK Vol. 3 No. 3 (2026): JUNI
Publisher : CV. KAMPUS AKADEMIK PUBLISHING

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61722/jmia.v3i3.10761

Abstract

The development of transmigration areas often faces problems in determining superior commodities that have not yet considered the interrelationships between market aspects, regional potential, downstream processing, and community involvement in an integrated manner. This study aims to determine the priority of integrated agribusiness-based superior commodities in the Mutiara Transmigration Area, Muna Regency, using the Analytical Hierarchy Process (AHP) method. The research was conducted through interviews, field observations, and assessments by stakeholders consisting of farmers, agricultural extension workers, village government officials, academics, and relevant agencies. The results show that the market aspect is the primary consideration in the development of superior commodities in the transmigration area, followed by land suitability and production sustainability. Coconut is designated as the main superior commodity because it has broad market prospects and downstream processing potential through derivative products such as VCO, coconut milk, desiccated coconut, shell charcoal, cocopeat, and cocofiber. Beef cattle have the potential to be developed through meat processing and organic fertilizer based on integrated crop-livestock systems. Corn is developed as raw material for layer chicken feed to support the Free Nutritious Meal Program (MBG), while bananas are developed through home-based processing businesses such as chips and snack products. These results indicate the interrelationship between commodities in supporting an integrated regional agribusiness system. This study shows that the development of agribusiness in transmigration areas should not only focus on production but also be directed toward an integrated agribusiness system based on local potential, commodity downstream processing, and strengthening linkages between agricultural subsectors. The research findings are expected to serve as a basis for formulating policies for the development of sustainable, adaptive, and market-oriented transmigration areas.