Article Per Year (5 Year)
p-Index From 2021 - 2026
0.444
P-Index
This Author published in this journals
All Journal Jurnal Eduscience (JES) SENTRI: Jurnal Riset Ilmiah
Novianti Azizah Rahman
Universitas Sindang Kasih Majalengka
Aerospace Engineering Humanities Computer Science & IT Economics, Econometrics & Finance Education Law, Crime, Criminology & Criminal Justice Other

Published : 2 Documents Claim Missing Document
Claim Missing Document
Check
Articles

Found 2 Documents
Search

 1 
EDUCATIONAL SERVICE QUALITY FOR MADRASAH BRANDING: SERVQUAL ANALYSIS IN PRIVATE ISLAMIC SCHOOLS Muaz Muaz; Arip Amin; Novianti Azizah Rahman
JURNAL EDUSCIENCE Vol 13, No 3 (2026): Jurnal Eduscience (JES), (Authors from Malaysia, Saudi Arabia, and Indonesia)
Publisher : Universitas Labuhanbatu

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36987/jes.v13i3.9221

Abstract

Purpose – This study investigates the role of educational service quality in shaping madrasah branding through five SERVQUAL dimensions: tangibles, reliability, responsiveness, assurance, and empathy, within the context of private Islamic junior secondary schools.Methodology – A qualitative multisite approach framed the investigation across two private madrasahs in Majalengka. Empirical data were obtained through in-depth interviews involving principals, teachers, students, parents, and community representatives, supported by participatory observation and institutional documentation. Data were interpreted through an interactive analytical process consisting of reduction, categorization, and conclusion development.Findings – Tangibles influence first impressions through physical facilities and institutional visibility. Reliability strengthened public confidence through stable academic practices and consistent instructional delivery. Responsiveness enabled the schools to adapt their educational services to changing social and pedagogical demands. Assurance contributed to institutional credibility through both formal recognition and social trust, while empathy emerged as the strongest element in sustaining emotional attachment among students and parents. Service experience across these dimensions played a greater role in shaping institutional reputation than promotional activities alone.Contribution – The study proposes a conceptual pattern in which service quality develops into trust, forms institutional image, and gradually strengthens branding. This perspective extends SERVQUAL beyond service evaluation and positions it as a strategic framework for institutional reputation development in Islamic educational management.
Integrasi Nilai Islami dan Kearifan Lokal dalam Modul Digital Kepemimpinan untuk Meningkatkan Kinerja Guru SMA Paridah Jakiyah; Novianti Azizah Rahman; Karim Pamela
SENTRI: Jurnal Riset Ilmiah Vol. 4 No. 11 (2025): SENTRI : Jurnal Riset Ilmiah, November 2025
Publisher : LPPM Institut Pendidikan Nusantara Global

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55681/sentri.v4i11.4892

Abstract

Various facts in the field, supported by empirical findings, indicate that not all school principals have an adequate understanding of the essence, quality, and function of educational leadership, which has implications for suboptimal teacher performance. Therefore, innovation in developing principals' leadership styles is urgently needed to shape leaders with noble character and able to motivate teacher performance. Teachers are valuable school assets, and maintaining their performance is a crucial task for principals to create a conducive learning environment. An approach based on Islamic values (such as amanah and ihsan) and local wisdom offers a solution to forming leaders with integrity and contextualization. The purpose of this study is to develop and test the effectiveness of a digital leadership module based on Islamic values and local wisdom as a strategic effort to improve high school teacher performance. This research is a research and development (R&D) using the ADDIE method. A digital module was developed and implemented with 50 school principals in Majalengka, West Java. The effectiveness of the module was measured through a quantitative pre-test and post-test approach on the performance of 500 teachers in 50 related high schools/Islamic senior high schools. The results showed a statistically significant increase in teacher performance after the module implementation. The average increase in overall teacher performance reached 25% (Pre-Test Score: 69.05 to Post-Test Score: 86.25) with a significance value (P < 0.01). The highest increase occurred in the Character and Work Ethics dimension (27.5%). This finding indicates that principal leadership based on Islamic principles (amanah and ihsan) is able to build trust and respect, which crucially impacts teacher performance improvement. Therefore, this module has proven to be very feasible and effective as a guide to improving principal leadership competency.
Co-Authors Arip Amin Karim Pamela Muaz Muaz Paridah Jakiyah