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ANALISIS HUBUNGAN FITUR DAN HARGA PADA PRODUK TAS HEWAN TERHADAP MINAT BELI KONSUMEN Claudia Glory Marchatmyna; Meirista Wulandari
Jurnal Ilmiah Teknik Industri Vol. 13 No. 3 (2025): Jurnal Ilmiah Teknik Industri : Jurnal Keilmuan Teknik dan Manajemen Industri
Publisher : Program Studi Teknik Industri, Fakultas Teknik Universitas Tarumanagara

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24912/jitiuntar.v13i3.37452

Abstract

The trend toward increased pet ownership is driving demand for supporting products such as pet bags that are not only functional but also comfortable. Pawfect Organizer Bag is a pet bag product for small breeds of dogs and cats. In an effort to assess the behavior of pet owners, research waas conducted on their purchasing preferences for pet bags. The research aims to analyze the influence of product comfort features and price on consumer purchasing interest in pet bags. The method used a quantitative approach through the distribution of questionnaires to 50 respondents who are pet owners. The data underwent validity and reliability testing, F-tests, and T-tests to determine the significance between variables. The results of testing and data analysis showed that all research instruments were valid and reliable. The F test yielded a Sig value of 0.00 for comfort features and price, indicating that both variables simultaneously had a significant effect on purchase interest. The T test yielded a Sig value of 0.003 for price and a Sig value of 0.035 for comfort features. This indicates that both variables contribute partially to increasing consumer purchase interest, with the price variable being the dominant factor. Based on the test results, there are suggestions that Pawfect Organizer Bag manufacturers can implement to increase consumer purchase interest, namely by optimizing product comfort features and creating pricing strategies.
ANALISIS KECOCOKAN BAHAN CORDURA UNTUK TAS HEWAN PELIHARAAN Anjerina Hartanto Widjaya; Claudia Glory Marchatmyna; Wilson Patrick Tirtamidjaja; Meirista Wulandari
Jurnal Mitra Teknik Industri Vol. 5 No. 1 (2026): Jurnal Mitra Teknik Industri
Publisher : Universitas Tarumanagara

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24912/jmti.v5i1.38035

Abstract

The growing number of pet owners in urban areas has led to an increasing demand for pet carriers that offer safety, comfort, and durability. Cordura is one of the materials often considered because of its well-known strength, tear resistance, abrasion resistance, and easy maintenance. This paper aims to evaluate how suitable Cordura is as the primary material for pet carriers by examining several aspects, including durability, water resistance, texture comfort, lightness, and ease of cleaning. A quantitative approach was used by distributing questionnaires to 50 pet owners. The collected data were analyzed using the Kolmogorov-Smirnov test to assess normality and the Chi-Square test to determine the relationship between Cordura’s characteristics and its perceived suitability for pet carriers. The results indicate that the data follow a normal distribution (sig. 0.184) and that there is a significant relationship between Cordura’s attributes and its suitability for use in pet carriers (sig. 0.000). These findings show that Cordura offers the essential qualities needed for pet carriers, providing a combination of safety, comfort, and long-lasting durability that aligns with the expectations of pet owners.
ANALISIS PENGARUH MOBIL LISTRIK TERHADAP PENJUALAN MOBIL INTERNAL COMBUSTION ENGINE (ICE) BERDASAR UJI ANOVA Wilson Patrick Tirtamidjaja; Anjerina Hartanto Widjaya; Claudia Glory Marchatmyna; Lina Gozali; Meirista Wulandari
Jurnal Mitra Teknik Industri Vol. 5 No. 1 (2026): Jurnal Mitra Teknik Industri
Publisher : Universitas Tarumanagara

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24912/jmti.v5i1.38039

Abstract

The purpose of this paper was to determine whether Indonesian sales of internal combustion engine (ICE) vehicles are impacted by the growth in electric vehicle sales. The Association of Indonesian Automotive Industries' (GAIKINDO) publicly available wholesales reports for the years 2020–2024 provided the data used in the analysis. The association between the sales of the electric vehicle (X variable) dan the sales of the ICE vehicle (Y variable) was investigated quantitatively using simple regression analysis dan the F-test. The test results show that the significance value is greater than 0.05, with a value of 0.729. Therefore, it can be stated that the data distribution is normal. Then, the Spearman's Rank Correlation Test was performed, yielding a correlation coefficient value of -0.545, which means the two variables have a strong negative relationship; when one variable increases, the other will decrease. The significance value of the Spearman's rank correlation test performed was 0.067, which is below 0.1 as the P-Value. Next, the F-test was performed, resulting in an F-statistic value of 5.026, which, when compared to the F-table, is 4.96 (F-statistic ≥ F-table). From the 3 tests conducted, it can be concluded that H0 is accepted, meaning that the sale of electric cars significantly affects the sale of ICE (Internal Combustion Engine) cars.