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All Journal Scientific Journal of Reflection : Economic, Accounting, Management and Business AL-ARBAH: Journal of Islamic Finance and Banking Jurnal Al-ittifaq Tanmiyah Impact: Islamic Economics & Business Service Journal
Dewi Manda Angraini
Universitas Islam Negeri Sjech M. Djamil Djambek Bukittinggi
Economics, Econometrics & Finance Social Sciences

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Mewujudkan Tata Kelola Keuangan Organisasi Pemuda Jorong Koto Nagari Kamang Hilia Secara Akuntabel Sarah Nurfarizki; Dewi Manda Angraini
Tanmiyah Impact: Islamic Economics & Business Service Journal Vol. 1 No. 1 (2025): Maret 2025
Publisher : Fakultas Ekonomi dan Bisnis Islam

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Abstract

Pelatihan penyusunan laporan keuangan merupakan upaya strategis untuk meningkatkan kapasitas manajerial dan akuntabilitas organisasi pemuda di tingkat desa atau jorong. Kegiatan pelatihan ini dilaksanakan di Jorong Dalam Koto dengan tujuan memberikan pengetahuan dan keterampilan dasar dalam menyusun laporan keuangan yang sistematis, transparan, dan sesuai dengan standar keuangan sederhana. Metode pelatihan dilakukan melalui lima sesi yang mencakup presentasi materi, praktik langsung, dan bimbingan intensif. Hasil pelatihan menunjukkan peningkatan pemahaman peserta terhadap konsep dasar pencatatan, penyusunan laporan arus kas masuk dan keluar, serta pembuatan laporan keuangan akhir periode. Selain itu, peserta juga dapat menerapkan format pelaporan yang lebih terorganisir dan terdokumentasi dengan baik. Pelatihan ini diharapkan dapat menjadi dasar bagi perbaikan tata kelola keuangan organisasi pemuda dan dapat menjadi model yang dapat diterapkan di desa atau jorong lainnya Financial report preparation training is a strategic effort to enhance the managerial capacity and accountability of youth organizations at the village or Jorong level. This training activity was conducted in Jorong Dalam Koto with the aim of providing knowledge and basic skills in preparing financial reports that are systematic, transparent, and in accordance with simple financial standards. The training method was carried out through five sessions, including material presentations, hands-on practice, and intensive guidance. The results of the training showed an increase in participants' understanding of basic recording concepts, the preparation of cash inflow and outflow reports, and the preparation of end-period financial reports. In addition, participants were able to apply a more organized and well-documented reporting format. This training is expected to serve as a foundation for improved financial governance in youth organizations and become a model that can be applied in other villages or Jorongs
Peningkatan Kapasitas UMKM Kerupuk Kamang melalui Pengelolaan Keuangan Berbasis Prinsip Syariah untuk Kemandirian Usaha Lokal Hanifa Aulia; Dewi Manda Angraini
Tanmiyah Impact: Islamic Economics & Business Service Journal Vol. 1 No. 2 (2025): Juni 2025
Publisher : Fakultas Ekonomi dan Bisnis Islam

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Abstract

Usaha Mikro, Kecil, dan Menengah (UMKM) memiliki peran strategis sebagai penggerak perekonomian nasional melalui penciptaan lapangan kerja, pemerataan pendapatan, dan pertumbuhan ekonomi inklusif. Kegiatan pengabdian kepada masyarakat ini bertujuan untuk menganalisis sekaligus meningkatkan kapasitas UMKM dalam pengelolaan keuangan berbasis prinsip syariah guna mendukung keberlanjutan dan daya saing usaha. Metode yang digunakan adalah pendekatan kualitatif deskriptif melalui observasi langsung dan wawancara mendalam dengan pelaku UMKM sebagai informan kunci. Hasil kegiatan menunjukkan bahwa usaha telah berkembang dengan baik dari sisi produksi dan pemasaran, namun pengelolaan dan pencatatan keuangan masih bersifat sederhana dan belum sistematis. Melalui pendampingan dan edukasi keuangan syariah, pelaku UMKM memperoleh pemahaman yang lebih baik mengenai pencatatan keuangan, pemisahan keuangan usaha dan pribadi, serta penerapan prinsip kejujuran dan keadilan dalam transaksi. Kegiatan ini menyimpulkan bahwa pengelolaan keuangan berbasis syariah mampu meningkatkan kapasitas manajerial UMKM dan berpotensi memperkuat keberlanjutan usaha, sehingga direkomendasikan untuk diterapkan secara berkelanjutan pada UMKM lokal. Micro, Small, and Medium Enterprises (MSMEs) play a strategic role as key drivers of the national economy through job creation, income distribution, and inclusive economic growth. This community service activity aims to analyze and enhance the capacity of MSMEs in implementing sharia-based financial management to support business sustainability and competitiveness. A descriptive qualitative approach was employed through direct observation and in-depth interviews with MSME actors as key informants. The results indicate that the business has developed well in terms of production and marketing; however, financial management and record-keeping remain simple and unsystematic. Through sharia financial management assistance and education, MSME actors gained a better understanding of financial recording, the separation of personal and business finances, and the application of honesty and fairness principles in transactions. This activity concludes that sharia-based financial management can improve MSME managerial capacity and has the potential to strengthen business sustainability. Therefore, it is recommended that this approach be implemented continuously among local MSMEs
Analysis Effectiveness Advertisement Bank Sharia Indonesia Through Network Social Instagram as a Promotional Media Icha Rosmeisya; Dewi Manda Angraini
AL-ARBAH: Journal of Islamic Finance and Banking Vol. 7 No. 2 (2025)
Publisher : Universitas Islam Negeri (UIN) Walisongo Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21580/al-arbah.2025.7.2.28578

Abstract

Purpose - This study aims to analyze the effectiveness of Bank Syariah Indonesia (BSI) advertisements through Instagram as a promotional medium among Islamic Banking students, Class of 2021, UIN Bukittinggi. The research is motivated by the rapid growth of digital platforms that require companies to be more creative in marketing products. Method - A descriptive qualitative approach was applied using the AIDA (Attention, Interest, Desire, Action) model. Data were collected through in-depth interviews with students of the Islamic Banking Class of 2021. Result - The findings indicate that the effectiveness of BSI advertisements on Instagram varies across the AIDA stages. At the Attention stage, ads were very effective, with 100% of respondents having seen them. At the Interest stage, ads were considered effective by 70% of respondents. At the Desire stage, only 50% were motivated to seek further information, mainly due to promotional offers. At the Action stage, effectiveness was low, with only 30% engaging directly through likes or shares. Implication - The study suggests BSI should optimize Instagram strategies by enhancing emotional appeal, unique messages, and interactive tactics to encourage real actions. Originality - This research highlights the evaluation of Islamic bank advertising effectiveness using the AIDA model, focusing on student perceptions as an important target segment. Keywords: AIDA, advertising effectiveness, Instagram, Islamic banking, Bank Syariah Indonesia.
Strategi Pemasaran untuk Meningkatkan Loyalitas Pelanggan melalui Marketing Mix 7P dalam Perspektif Bisnis Syariah (Studi Kasus: Sanjai Saiyo di Kecamatan Harau Kabupaten Lima Puluh Kota) Jingga Silvia; Nini Sumarni; Yenty Astarie Dewi; Dewi Manda Angraini
SCIENTIFIC JOURNAL OF REFLECTION : Economic, Accounting, Management and Business Vol. 9 No. 2 (2026): SCIENTIFIC JOURNAL OF REFLECTION: Economic, Accounting, Management, & Business
Publisher : Sekolah Menengah Kejuruan (SMK) Pustek

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37481/sjr.v9i2.1478

Abstract

The increasing competition among micro, small, and medium enterprises (MSMEs) in the culinary sector has led to fluctuating sales and challenges in maintaining customer loyalty, particularly for local specialty food businesses such as Sanjai Saiyo in Harau District, Lima Puluh Kota Regency. This study aims to analyze the implementation of the marketing mix 7P in enhancing customer loyalty from a Sharia business perspective. A qualitative case study approach was employed, using data collected through observations, in-depth interviews with business owners, customers, and local community members, as well as documentation. The data were analyzed through data reduction, data display, and conclusion drawing. The findings indicate that the consistent application of the 7P elements product quality, fair pricing, strategic location, honest promotion, ethical human resources, transparent processes, and adequate physical evidence aligned with Sharia principles such as honesty, justice, and accountability, contributes significantly to building trust and encouraging repeat purchases. This integration not only strengthens customer loyalty but also supports sustainable business practices for MSMEs.
Analisis Penerapan Digital Payment (Quick Response Code Indonesian Standard) Untuk Kemudahan Transaksi (Umkm Kuliner Kota Bukittinggi) Richard Halim; Dewi Manda Angraini
AL-ITTIFAQ Jurnal Ekonomi Syariah Vol. 6 No. 1 (2026): Al-Ittifaq : Jurnal Ekonomi Syariah
Publisher : Universitas Islam Negeri Mahmud Yunus Batusangkar

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Abstract

Penelitian ini bertujuan untuk menganalisis penerapan digital payment system (Quick Response Code Indonesian Standard) ini dalam kemudahan transaksi dan juga menggunakan teori technology acceptance model dari disertasi oleh davis pada tahun 1989. Metode penelitian yang digunakan adalah pendekatan kualitatif deskriptif dengan teknik pengumpulan data berupa wawancara, observasi, dan dokumentasi. Hasil penelitian menunjukkan bahwa informan merasa terbantu dengan kendala pembeli yang membayar dengan uang besar seperti seratus ribu dan lima puluh ribu untuk kembalian kadang ada dan tidak ada. Dari temuan yang diperoleh untuk kemudahan transaksi pelaku usaha merasakan dampak manfaat seperti efektivitas tetapi dalam hal menaikkan pendapatan beragam sudut pandang ada yang merasakan pendapatannya biasa-biasa saja dan ada juga yang merasakan ada peningkatan. Kontribusi penelitian Sebagai bahan untuk menambah wawasan dan pengetahuan perihal penerapan digital payment system untuk kemudahan transaksi bagi umkm kuliner, sehingga dapat dijadikan informasi bagi yang ingin menggunakan digital payment system sebagai kemudahan transaksi dalam mengelola usaha yang sedang dijalani. Bagi pihak bank agar menjadi rujukan untuk meningkatkan layanan yang dimiliki.
Co-Authors Hanifa Aulia Icha Rosmeisya Jingga Silvia Nini Sumarni Richard Halim Sarah Nurfarizki Yenty Astarie Dewi