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Evaluating The effectiveness of social media strategies in branding halal tourism: The case of Banyuwangi Indonesia Dinta Kharisma Almeira; Surwandono Surwandono; Ahmad Yusuf Syaefullah; Syahera Nursita Azzahra
Journal of Halal Industry Studies Vol. 5 No. 1 (2026): Journal of Halal Industry Studies
Publisher : Nur Science Institute

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53088/jhis.v5i1.2851

Abstract

Halal Tourism has become one of the rapidly growing trends in the global tourism industry. In this digital era, social media plays a crucial role in promotion. This article analyzes YouTube and TikTok users’ responses to Halal Tourism branding in Banyuwangi in 2024, examining views, likes, comments, and comment sentiment. Using a descriptive-analytical qualitative approach and the concept of Halal Tourism Branding, the study compares user interactions across both platforms. The findings show that TikTok is accessed and preferred more frequently, while YouTube offers deeper user engagement. TikTok users also tend give more positive feedback on specific aspects compared to YouTube users. These results suggest that Halal Tourism marketing in Banyuwangi should be tailored to the unique strengths and audience behavior of each platform, ensuring more effective outreach and sustainable destination branding strategies. This approach also encourages interest and trust.
Dispute Resolution in Islamic Economics: A Comparative Study of Dispute Settlement Mechanisms in Indonesia and Malaysia Dinta Kharisma Almeira; Chetrine Alya Rinaima; Athia Nur Kamilah
Al Hukm: Journal of Islamic Legal Studies Vol. 1 No. 01: Al Hukm: Journal of Islamic Legal Studies (June 2026)
Publisher : Cv. Kayaswara

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Abstract

This article provides a comprehensive comparative analysis of Islamic economic dispute resolution mechanisms in Indonesia and Malaysia, two of the largest Muslim-majority nations in Southeast Asia with rapidly expanding Islamic finance sectors. Employing a normative-juridical approach complemented by comparative legal methodology, this study examines the legislative frameworks, institutional architectures, and procedural modalities governing the settlement of Sharia economic disputes in both jurisdictions. The findings reveal that Indonesia adopts a dual-track system wherein the Religious Courts (Pengadilan Agama) exercise primary adjudicatory jurisdiction over Sharia economic disputes following the enactment of Law No. 3 of 2006, while the National Sharia Arbitration Board (Basyarnas) provides alternative dispute resolution services. Malaysia, by contrast, has developed an integrated framework anchored in the Shariah Advisory Council (SAC) of Bank Negara Malaysia, whose rulings possess binding authority over all courts and arbitral tribunals adjudicating Islamic financial matters. The comparative analysis demonstrates that each jurisdiction has developed contextually appropriate mechanisms shaped by distinct constitutional arrangements, colonial legacies, and legal traditions. This article proposes a harmonization framework that leverages the institutional strengths of both systems, offering policy recommendations for enhancing legal certainty, procedural efficiency, and Sharia compliance in Islamic economic dispute resolution across the ASEAN region