Article Per Year (5 Year)
p-Index From 2021 - 2026
0.23
P-Index
This Author published in this journals
All Journal Jurnal Manajemen, Informatika, Rekayasa Perangkat Lunak dan Teknologi Komunikasi
I Gede Anjas Kharismanata
Universitas Bumigora, Mataram, Indonesia
Computer Science & IT

Published : 1 Documents Claim Missing Document
Claim Missing Document
Check
Articles

Found 1 Documents
Search

 1 
The Role of Social Media in Communication Management of Non-Commercial Government Policy Campaigns Reviewed From the Public Information Disclosure Act Ni Putu Sinta Dewi; Muhammad Fathoni; I Made Agus Artana; I Gede Anjas Kharismanata
Jurnal Manajemen, Informatika, Rekayasa Perangkat Lunak dan Teknologi Komunikasi Vol. 5 No. 1 (2026): June: Jurnal Manajemen, Informatika, Rekayasa Perangkat Lunak dan Teknologi Kom
Publisher : Marcha Institute

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35335/jmirte.v5i1.375

Abstract

This study examines the role of social media in the communication management of non-commercial government policy campaigns using the framework of Law Number 14 of 2008 concerning Public Information Disclosure. Non-commercial government policy campaigns are a form of public communication aimed at socializing regulations, programs, or state policies without a profit motive, and are oriented more toward increasing public awareness, participation, and transparency. The growing number of social media users in Indonesia year by year presents both opportunities and challenges for public bodies in managing policy communication effectively. A descriptive qualitative method was applied through library research techniques and document analysis of government policies, regulations, and social media communication practices. The findings show that social media plays a strategic role in strengthening transparency, accelerating information dissemination, and building two-way dialogue between government and society, although its use in practice is still dominated by one-way (push) communication patterns, so that public participation has not yet become fully meaningful. The implementation of the Public Information Disclosure Act through Information and Documentation Management Officers provides the legal framework underlying the management of non-commercial campaigns so that they remain transparent and accountable. This study reinforces the need for an adaptive, collaborative, and data-based digital communication strategy to optimize the role of social media in government policy campaigns, while also strengthening the institutional capacity of those who manage them.
Co-Authors I Made Agus Artana Muhammad Fathoni Ni Putu Sinta Dewi