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Komunikasi Persuasif Anre Gurutta Faried Wadjedy Dalam Model Dakwah Digital Hibrida Era Society 5.0 Muhammad Ali Ridha; Muhammad Qadaruddin; Sumarni Sumai; Nurhikmah; Ahmad Yani
Jurnal Khabar: Komunikasi dan Penyiaran Islam Vol. 8 No. 1 (2026): Juni
Publisher : STAI Bumi Silampari

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37092/khabar.v8i1.1406

Abstract

This study examines Anre Gurutta Prof. Dr. H. M. Faried Wadjedy’s persuasive communication approach and its contribution to building a hybrid digital da’wah model in the era of Society 5.0. Using a qualitative single-case study approach, data were collected through in-depth observations of offline assemblies, critical discourse analysis of 150 YouTube videos and 50 live broadcast sessions (2020–2025), participant observation, and in-depth interviews with da’i and their media team. The findings reveal five consistent persuasive characteristics (ethos rooted in Bugis-Makassar traditional authority, pathos through local narratives and humor, simplified logos, adaptive kinesics, and strong social presence) that remain consistent across physical and digital spaces. This model demonstrates that authentic local identity, far from being a barrier, is a strongest asset in the digital age. MDHA offers a replicable blueprint for Indonesian da’wah, demonstrating that deeply rooted traditions and cutting-edge technology can coexist harmoniously. This study recommends its implementation by preachers, Islamic institutions, and policymakers, as well as further comparative and longitudinal research across Indonesia's diverse cultural contexts.
DEVELOPMENT OF CHILDREN'S SELF-POTENTIAL THROUGH MAJELIS ANAK SALEH ACTIVITIES IN PAREPARE CITY: Pengembangan Potensi Diri Anak Melalui Kegiatan Majelis Anak Saleh Di Kota Parepare Zamharirah Saleh; M. Nasri H.; Nurhikmah
Continuum: Indonesian Journal Islamic Community Develpoment Vol. 1 No. 2 (2023): Continuum: Indonesian Journal Islamic Community Development
Publisher : Lembaga Penelitian Dan Pengabdian Masyarakat IAIN Parepare

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35905/continuum.v1i2.3557

Abstract

This study aims to determine the activities of Majelis Anak Saleh and its role in the development of children's self-potential in the city of Parepare. This research was conducted using a descriptive qualitative approach. The results found through this research are that there are several activity programs run by the Majelis Anak Saleh in Parepare City, in the form of worship coaching, moral education, talent and art development, leadership attitude development, and habits of living peacefully, healthily, and caring. Various programs of activities are carried out to realize students who obey and obey the commands of Allah SWT, as well as present awareness to stay away from the prohibitions of Allah SWT. Other activities are carried out to form the characteristics of children who love the Republic of Indonesia, love others, and always live clean.
THE EFFORTS OF THE TAKLIM COUNCIL IN ERADICATION OF AL-QUR'AN ILLUSTRATION : Upaya Majelis Taklim Dalam Pemberantasan Buta Huruf Al Quran Di Kecamatan Bacukiki, Desa Galung Maloang Hartina -; Darmawati; Nurhikmah
Continuum: Indonesian Journal Islamic Community Develpoment Vol. 5 No. I (2026): Continuum: Indonesian Journal Islamic Community Development
Publisher : Lembaga Penelitian Dan Pengabdian Masyarakat IAIN Parepare

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35905/continuum.v5iI.14971

Abstract

Penelitian ini bertujuan untuk mengetahui upaya Majelis Taklim dalam pemberantasan buta huruf Al-Qur'an di Kecamatan Bacukiki, Kelurahan Galung Maloang. Metode yang digunakan adalah kualitatif dengan wawancara, observasi, dan dokumentasi. Hasil penelitian menunjukkan bahwa Majelis Taklim berhasil meningkatkan kemampuan membaca Al-Qur'an melalui metode Iqra, meskipun tantangan seperti rasa malu dan takut salah masih ada. Pemberdayaan masyarakat juga mempererat ukhuwah Islamiyah dan meningkatkan kualitas spiritual. Disarankan agar Majelis Taklim menyesuaikan jadwal pembelajaran agar lebih fleksibel dan memisahkan kegiatan pembelajaran dengan kegiatan lainnya.