Claim Missing Document
Check
Articles

Found 2 Documents
Search

Effect of Good Corporate Governance, Corporate Social Responsibility, and Intellectual Capital On The Profitability Of Islamic Commercial Banks Silvia Nazma Zahira; Yayuk Sri Rahayu
Al-Infaq Jurnal Ekonomi Islam Vol. 17 No. 1 (2026): June 2026
Publisher : Fakultas Agama Islam, Universitas Ibn Khaldun Bogor

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32832/alinfaq.v17i1.2381

Abstract

This study aims to analyze the effect of Good Corporate Governance, Corporate Social Responsibility, andIntellectual Capital on the profitability of Islamic Commercial Banks in Indonesia. In facing increasingly intensecompetition in the Islamic banking industry, improvements in financial performance are not only determined byfinancial factors, but also by the quality of corporate governance, the implementation of social responsibility, and the management of intellectual capital. Therefore, this study examines the relationship among these variableswithin the context of Islamic banking. This research employs a quantitative approach using panel data analysis methods. The data used are secondary data obtained from the annual financial reports of Islamic CommercialBanks published by the Financial Services Authority during the 2020–2024 period. The analysis was conducted using panel data regression with the selection of the most appropriate model to examine the relationships among the research variables. The results indicate that Good Corporate Governance does not have a significant effect on profitability, while Corporate Social Responsibility and Intellectual Capital have a significant effect on the profitability of Islamic Commercial Banks. These findings suggest that aspects of social responsibility and intellectual capital management play an important role in enhancing the financial performance of Islamicbanking institutions.
The Influence of Influencer Marketing and User Generated Content on Skintific Brand Awareness Among Generation Z’ Erika Sri Setyahadi Putri; Yayuk Sri Rahayu
Jurnal Multidisiplin Madani Vol. 5 No. 9 (2025): September 2025
Publisher : PT FORMOSA CENDEKIA GLOBAL

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55927/mudima.v5i9.578

Abstract

This study examines the influence of influencer marketing and user-generated content on brand awareness of Skintific skincare among Gen Z consumers in the Jabodetabek area. Employing a quantitative method with multiple linear regression analysis, data were collected via questionnaires from 150 respondents. Results reveal that both influencer marketing and user-generated content have a positive and significant effect, individually and jointly, on brand awareness. These findings suggest that combining these two digital marketing strategies effectively enhances brand recognition among target consumers. The study offers valuable insights for companies aiming to optimize marketing strategies within the Gen Z demographic.