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All Journal Journal of Science and Research Jurnal Pengabdian Masyarakat
Yusnan Hadi Mochtar
Universitas Jember

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Pemanfaatan Limbah Kayu dan Strategi Branding Pada Pelaku UMKM Souvenir Kayu di Desa Bugeman Achmad Ismail; Ahmad Munif Mubarok; Kurniawati Sa'adah; Yusnan Hadi Mochtar
Jurnal Pengabdian Masyarakat Vol 1 No 2 (2025): Jurnal Pengabdian Masyarakat Vol.1 No. 2. November 2025
Publisher : Jurnal Pengabdian Masyarakat

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Abstract

Universitas Jember terus berinovasi untuk memberikan manfaat terhadap masyarakat melalui program Kuliah Kerja Nyata (KKN). Mahasiswa KKN Desa Bugeman melaksanakan 2 tahap kegiatan tentang pemanfaatan limbah kayu dan strategi branding souvenir kayu. Kegiatan ini dilakukan dengan mendatangi langsung perajin souvenir kayu, dengan total 9 orang di wilayah Desa Bugeman yang dilaksanakan pada tanggal 28 Januari 2025 untuk sosialisasinya, sedangkan tahap pengerjaannya pada tanggal 9 Februari 2025. Kegiatan ini bertujuan untuk mengenalkan dan pemahaman tentang manfaat limbah kayu yang bisa diolah untuk meningkatkan nilai jual. Strategi pemasaran untuk branding UMKM souvenir kayu dengan memberikan penanda tentang ciri khas dari Desa Bugeman. Metode kegiatan ini dilaksanakan 2 tahapan yakni persiapan dan pelaksanaan. Melalui souvenir yang diberikan penanda, pembeli mudah mengetahui desa bugeman identik dengan souvenir kayu. Pengetahuan dan keterampilan tersebut diharapkan pelaku UMKM dapat mengoptimalkan potensi yang lebih luas melalui pasar digital dan mampu memberdayakan pelaku UMKM agar bersaing di era digital. Hasil dari kegiatan ini adalah produk gantungan kunci dari pengolahan limbah kayu dan penanda souvenir untuk memberikan ciri khas Desa Bugeman.
Disinformation, International Relations, And The 2024 Indonesia’s Election Yusnan Hadi Mochtar; Ramdan Lamato
Journal of Science and Research Vol. 2 No. 1 (2026): Journal of Science and Research
Publisher : Journal of Science and Research

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.67008/g8bvs951

Abstract

Southeast Asia is highly vulnerable to electoral disinformation. Previous studies reveal that such campaigns are often driven by actors endorsed by political parties, as observed in Indonesia and Malaysia. While this perspective is relevant, a more nuanced understanding is required to grasp the complexity of disinformation, particularly where domestic and international dimensions intersect. This research contributes to this understanding through an Indonesian case study. Notably, disinformation in previous Indonesian elections has involved international elements, such as false narratives during the 2019 presidential election alleging cooperation between the Indonesian Communist Party and China to secure Joko Widodo’s victory. Building on this precedent, this study explores the extent to which international dimensions were exploited for disinformation during the 2024 election. Employing a qualitative methodology, this research analyzes data collected from public discussions, academic journals, books, institutional reports, and news media. The article presents three layers of analysis. First, it identifies specific instances of disinformation related to international issues during the election. Second, it investigates the actors propagating this disinformation and their underlying motives. Finally, the study demonstrates the challenges inherent in combating this problem. Ultimately, this research concludes that international issues were actively exploited for disinformation during Indonesia’s 2024 election. It further underscores the need for International Relations (IR) scholarship to devote greater attention to the nexus of domestic and international spheres, and to recognize the capacity of ‘micro’ actors in spreading disinformation.
Co-Authors Achmad Ismail Ahmad Munif Mubarok Kurniawati Sa'adah Ramdan Lamato