Ade Rahayu Apriani
Sekolah Tinggi Pariwisata Soromandi Bima, Indonesia

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Youth-Led Community-Based Tourism as a Catalyst for Destination Image Reconstruction: Evidence from Wane Beach, Indonesia Feriyadin; Marwan; Abustam; Muzdalifah; Ade Rahayu Apriani
Jurnal Internasional Riset Bisnis Pariwisata Vol 5 No 1 (2026): International Journal of Tourism Business Research (INTOUR)
Publisher : Faculty of Economics and Business, University of Mataram

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29303/intour.v5i1.3042

Abstract

This study examines the transformation of Wane Beach in Bima Regency from a poorly-managed and insecure area into an emerging tourist destination. The purpose of this research is to analyze the revitalization process through a community-based tourism framework. The research employs a qualitative method with a case study design, focusing on the voluntary initiatives and collective actions spearheaded by local youth from Tolotangga and Tolouwi Villages. The results show that the transformation was achieved through a series of tangible, community-driven improvements. These included enhancing cleanliness, organizing parking areas and micro-enterprise stalls, providing basic facilities, constructing a prayer room, and strengthening security and visitor hospitality systems. The study concludes that the community-based tourism approach, fueled by the awareness and concern of local youth, has effectively reshaped both the image and reality of Wane Beach. This shift has turned a once-neglected location into a safe and comfortable destination, generating new economic prospects for the local community. The primary novelty of this research lies in documenting a grassroot, youth-led model for destination turnaround, demonstrating how community initiative can establish a foundational framework for sustainable tourism development without relying on top-down interventions.