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All Journal Amorti: Jurnal Studi Islam Interdisipliner WASILATUNA: JURNAL KOMUNIKASI DAN PENYIARAN ISLAM
Desiana
Sekolah Tinggi Agama Islam Negeri Mandailing Natal
Religion Humanities Education Social Sciences Other

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Communication Strategy of Start FM Panyabungan's Ramadan Blessings Islamic Broadcast to Increase the Attractiveness of Broadcast Programs Nurul Adawiyah Pulungan; Marlina; Desiana
Amorti: Jurnal Studi Islam Interdisipliner Vol. 5 No. 1 Januari 2026: Amorti: Jurnal Studi Islam Interdisipliner
Publisher : Yayasan Azhar Amanaa Yogyakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59944/amorti.v5i1.1028

Abstract

This study examines the communication strategies implemented by Radio Start FM Panyabungan to enhance the appeal of its Islamic religious programs, particularly the Ramadhan Berkah program. The program is held during the month of Ramadan as a means of conveying religious messages and spiritual guidance to the community through radio. The study employed qualitative methods with data collection techniques including interviews, observation, and documentation. Informants in this study consisted of broadcasters, program producers, and active listeners. The data obtained were then analyzed to determine the communication strategies used in program implementation. The results indicate that the success of the Ramadhan Berkah program is supported by several communication strategies, including presenting material that is appropriate to the community's needs, using simple and easy-to-understand language, involving resource persons with religious competence, and utilizing social media and direct interaction with listeners during the broadcast. In addition, determining the broadcast schedule to coincide with important times during Ramadan, such as before breaking the fast and during the pre-dawn meal, also increases public interest in listening to the program. The findings of this study demonstrate that the implementation of appropriate communication strategies can increase listener interest in Islamic religious broadcasts while strengthening the role of radio as a medium for disseminating Islamic values that is adaptive to the development of digital technology. It is hoped that this research can be used as a consideration for broadcasting institutions in developing more effective and popular Islamic preaching programs.
An Examination of Refressive Da'wah in Khaled Aboe El-Fadl's Perspective on the Implementation of Qanun Syariah in Aceh susanti-hasibuan; nanang arianto; Datuk Imam Marzuki; desiana
Wasilatuna: Jurnal Komunikasi dan Penyiaran Islam Vol. 8 No. 01 (2025): April
Publisher : Program Studi Komunikasi dan Penyiaran Islam Fakultas Dakwah Universitas Islam Internasional Darullughah Wadda'wah Bangil Pasuruan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.38073/wasilatuna.v8i01.2149

Abstract

The implementation of Qanun Syariah in Aceh is considered something of a dilemma. On the one hand, the implementation of the Qanun is considered to violate the provisions of Indonesian positive law, on the other hand, in the process of implementing the Qanun, the Al-Quran and Hadith are used as a basis, and it contains repressive da'wah, da'wah by making the government the perpetrator of structural da'wah, which can pressure the public to obey the teachings. Islam. This research uses a qualitative method which is research that focuses on activities, relationships, situations and conditions in the field. In carrying out this research, the author went directly to institutions related to the implementation of Qanun Islamic Sharia in Aceh, such as: Wilayatul Hisbah, Islamic Sharia, Governor, DPRA, MPU, Ministry of Law and Human Rights. The results of this research state that Qanun Syariah according to Khaled Abou el Fadl is a contemporary form of da'wah that is included in government structures. Banda Aceh has the authority to carry it out in accordance with the legitimacy of the State.
Co-Authors Marlina Marlina Marzuki, Datuk Imam nanang arianto Nurul Adawiyah Pulungan susanti-hasibuan