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ANALISIS TEKNOLOGI APLIKASI TAXI ONLINE DALAM MENARIK MINAT PELANGGAN Abdul Haris; Selfitrida .; Marlina .
JOURNAL OF BUSINESS STUDIES Vol 3, No 2 (2018): Journal of Business Studies
Publisher : Universitas 17 Agustus 1945 Jakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (392.922 KB)

Abstract

Masalah transportasi dan kemacetan di jalan raya sudah merupakan pemandangan sehari-hari. Khususnya di kota-kota besar. Kebutuhan sarana transportasi merupakan hal yang sangat penting bagi masyarakat perkotaan di masa kini. Khususnya transportasi umum telah tersedia dengan berbagai pilihan yang dapat disesuaikan dengan kebutuhan dan kemampuan individu yang menggunakannya. Namun problem kemacetan dan pelayanan yang tidak nyaman telah mendorong masyarakat untuk terus mencati transportasi yang lebih baik. Masyarakat dalam kebebasannya memilih mereka juga bebas menentukan kriteria apa saja yg melatarbelakangi pilihannya. Dari sekian banyak tuntutan pelanggan kenyamanan dan kemudahan dalam mengakses pilihan transportasi merupakan indikator pilihan yang paling banyak diminta. Oleh sebab itu para pengusaha jasa transportasi saling berlomba memberikan berbagai pelayanan kepada pelanggan dengan harapan dapat memperoleh pengguna jasa mereka sebanyak mungkin. Seiring dengan kemajuan teknologi dan informasi maka kemajuan dibidang layangan transportasi pun maju sedemikian pesatnya. Para pengusaha jasa layanan transportasi terus mencari cara terbaik, mudah, dan menguntungkan. Akibat kemajuan teknologi informasi khususnya internet saat ini telah ada layanan jasa transportasi yang dapat digunakan dengan mudah, cepat, nyaman dan terjangkau biayanya. Hal inilah yang dibutuhkan masyarakat banyak khususnya masyarakat perkotaan. Penarik minat yang paling tinggi dari masyarakat adalah kemudahan aplikasi teknologi yang digunakan dan teknologi yang sangat user friendly. Pelaku usaha jasa layanan transportasi telah memanfaatkan teknologi informasi sebagai sarana pendukung usaha mereka untuk mendapatkan sebanyak mungkin pelanggannya. Dan teknologi itu berupa teknologi aplikasi yang digunakan perusahaan jasa layanan transportasi online dalam menarik minat para pengguna jasa mereka.
Pesan-Pesan Komunikasi Edukatif Dalam Mendidik Anak (Tinjauan Prespektif Komunikasi Islam) Umar Abdur Rahim SM; Marlina Chandra
Jurnal Komunika Islamika : Jurnal Ilmu Komunikasi dan Kajian Islam Vol 7, No 1 (2020): Januari-Juni
Publisher : Program Studi Komunikasi Penyiaran Islam Fakultas Dakwah dan Komunikasi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37064/jki.v7i1.7908

Abstract

Pembahasan ini mentela’ah tentang pesan-pesan komunikasi edukatif dalam mendidik anak dilihat dari sudut pandang prespektif komunikasi Islam yang merujuk pada Al-qur,an dan Hadist. Bagaimana sebenarnya pesan-pesan komunikasi antara orangtua dan anak yang ada dalam Al-qur,an dan hadist memiliki nilai-nilai edukatif dari orangtua ke anak yang tertuang secara tersurat dan tersirat. Pendekatan dalam kajian ini menggunakan pendekatan kajian literature kepustakaan(Library Research) dengan mempelajari dan mengumpulkan data dari berbagai literature, buku-buku serta sumber-sumber yang relevan dan mendukung kajian penelitian. Sedangkan untuk analisis data, penelitian ini menggunakan analisis deskriptif. Hasil menunjukkan bahwa dalam komunikasi Islam yang konsep dasarnya merujuk pada Al-qura,an dan hadits, terdapat banyak sekali ayat-ayat yang menjelaskan secara tersurat dan tersirat tentang komunikasi edukatif. hal ini dapat diihat dari ciri komunikasi edukatif itu sendiri didalam pesannya, yaitu adanya pesan yang berisikan penanaman nilai-nilai edukatif antar komunikator yaitu orangtua, kepada komunikan yaitu anaknya. Pesan-pesan tersebut berisikan penanaman nilai-nilai pendidikan serta penanaman keyakinan yang fundamental bagi diri manusia khusus jiwa seorang muslim yaitu nilai-nilai tauhid, aqidah dan nilai-nilai moral atau akhlak mulia yang ditanamkan orangtua kepada anaknya dalam segala hal kehidupan termasuk dalam hal komunikasi.
Hubungan Komunikasi Dan Budaya Organisasi Dengan Kinerja Pegawai DPPKA Kota Bengkulu Ida Anggriani; Marlina Marlina
Jurnal Media Wahana Ekonomika Vol 18, No 4 (2022): Jurnal Media Wahana Ekonomika, Januari 2022
Publisher : Universitas PGRI Palembang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31851/jmwe.v18i4.7443

Abstract

ABSTRAK Komunikasi yang dilakukan oleh pegawai merupakan hal yang kompleks, tanpa adanya komunikasi maka pegawai tidak dapat saling memahami satu sama lain, dan akhirnya tidak dapat mencapai tujuannya dengan optimal. Dalam suatu organisasi juga memiliki latar belakang budaya yang berbeda, maka kesalahan penerapan budaya yang tidak tepat dalam sebuah organisasi akan menjadikan organisasi mengalami permasalahan yang dapat menurunkan kinerja pegawai dan berdampak buruk akan keberlangsungan hidup organisasi. Metode pengumpulan data penelitian ini adalah dengan cara kuesioner yang disebarkan kepada 50 orang responden. Penelitian ini menggunakan analisis korelasi rank spearman dan pengujian hipotesis t untuk menganalisis data yang diperoleh mengenai hubungan komunikasi dan budaya organisasi dengan kinerja pegawai DPPKA Kota Bengkulu. Dari hasil penelitian berdasarkan perhitungan koefisien korelasi rank spearman, diketahui nilai korelasi antara komunikasi dengan kinerja sebesar 0,81 artinya terdapat hubungan yang sangat kuat antara komunikasi dengan kinerja pegawai pada dinas pendapatan, pengelolaan keuangan dan aset kota bengkulu sedangkan nilai korelasi antara budaya organisasi dengan kinerja sebesar 0,77 artinya terdapat hubungan yang kuat antara budaya organisasi dengan kinerja pegawai pada dinas pendapatan, pengelolaan keuangan dan aset kota bengkulu.Hasil uji hipotesis diketahui bahwa nilai t hitung antara komunikasi dengan kinerja pegawai sebesar 9,622 sedangkan nilai t hitung antara budaya organisasi dengan kinerja pegawai sebesar 8,331, dari nilai tersebut menunjukkan nilai t hitung lebih besar dari t tabel (1,677), sehingga ho ditolak dan ha diterima, artinya terdapat hubungan yang signifikan terhadap variabel x1 dan x2  (komunikasi  dan budaya organisasi) dengan variabel y (kinerja) para pegawai yang bekerja pada dinas pendapatan, pengelolaan keuangan dan aset (DPPKA) Kota Bengkulu. Kata Kunci :Komunikasi, Budaya Organisasi, Kinerja ABSTRACT Communication carried out by employees is complex, without communication, employees cannot understand each other, and ultimately cannot achieve their goals optimally. In an organization that also has a different cultural background, the incorrect application of an inappropriate culture in an organization will cause the organization to experience problems that can reduce employee performance and have a negative impact on the survival of the organization. Method data collecting of this research is by propagated kuesioner to 50 responder people. Analysis method the used is correlation of rank hypothesis test and spearman with test of t. Pursuant to calculation of correlation coefficient of rank spearman, known by correlation value between communications with performance equal to its 0,81 meaning there are very strong relation between communications with performance employee at Duty Earnings, Management of Finance and Asset Town of Bengkulu while correlation value between organizational culture with performance equal to its 0,77 meaning there are strong relation between organizational culture and communications with officer performance at Duty Earnings, Management of Finance and Asset Town of Bengkulu. Result of hypothesis test known that value of t count between communications with performance equal to 9,622 while value of t count between organizational culture with performance equal to 8,331 bigger than 1,677, so that Ho refused and Ha accepted by its meaning there is relation which is significant between organizational culture and communications with officer performance at On Duty Earnings, Management of Finance and Asset Town of Bengkulu. Keywords:Communications, Organization Cultural, performance
Pelatihan Pembukuan Sederhana dengan Pendekatan Komunikasi Interpersonal Bagi Kelompok Tani Hutan Rumah Madu Sejahtera Kabupaten Pasaman Sari Fitri; Rizka Ar Rahmah; Marlina Marlina
Jurnal Abdimas Adpi Sosial dan Humaniora Vol. 2 No. 4 (2021):  Jurnal Abdimas ADPI Sosial dan Humaniora
Publisher : Asosiasi Dosen Pengabdian kepada Masyarakat Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47841/soshum.v2i4.2

Abstract

Simple bookkeeping is a means to organize income and expenditure in lower-middle businesses. Kelulud beekeepers are a part of small and medium-sized enterprises. Simple bookkeeping is very easy to apply at the level of Kelulud bee farmers since it involves the use of straightforward recording using four columns that specify income and expenditure, thus showing significant results and streamlining the farmers’ effort in managing their finances. The training was carried out by explaining in details each column and its function when recording financial transactions. Seven out of ten Kelulud beekeepers participating in this seven-day training managed to fully understand the application of simple bookkeeping methods, while three others showed the need for further training. The application of simple bookkeeping is such a .l;kiouseful practice for farmers in managing their expenditure and income that the business they run can develop well.
Penyuluhan Pemanfaatan Media Komunikasi dalam Membentuk Keluarga Sadar Literasi Digital marlina marlina; Rizka Ar Rahmah
Jurnal Abdimas Adpi Sosial dan Humaniora Vol. 2 No. 4 (2021):  Jurnal Abdimas ADPI Sosial dan Humaniora
Publisher : Asosiasi Dosen Pengabdian kepada Masyarakat Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47841/soshum.v2i4.18

Abstract

Internet-based communication media have become ubiquitous nowadays. Parents who care for their children’s physical and intellectual development and growth must always prioritize the process instead of the result. Pre-school children are constantly curious about new things. When they are faced with a situation that requires them to be familiar with internet-based media, they will enthusiastically tinker with any media that highly excite them. This interest will affect them negatively when the need turns into an addiction leading to chronic dependence on the media. Internet-based communication media are not something to be terrified at, but one must have a grasp of adept at them so they can be operated as a tool both for parental activities and for the pursuit of children development and growth. Family as the smallest organization but with a profound effect is expected to be able to serve as an early fortress of all outside information because a family that supports their children’s development and growth, especially their intellectual maturity, will turn a challenge into an opportunity. The formation of a digitally-aware family is essential in today's digital era. Being technologically literate allows one to cope with all incoming information. Awareness of digital literacy in the family is a prerequisite, especially for mothers since they are their family’s main madrasa as well as the primary overseer in their children’s development and growth.  
Determinants of Dividend Policy in Compass 100 Index Companies Yustika Dwi Novia; Marlina Marlina
Budapest International Research and Critics Institute-Journal (BIRCI-Journal) Vol 5, No 2 (2022): Budapest International Research and Critics Institute May
Publisher : Budapest International Research and Critics University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33258/birci.v5i2.4778

Abstract

The writing in this study is a quantitative study that has the aim of knowing what are the determinants of dividend policy on the Kompas 100 Index companies. Companies that are included in the Kompas 100 Index during the 2015-2019 period are the objects of this research. A total of 31 companies were used as research samples by using the purposive sampling technique method. The tool used to analyze the data in this research is Microsoft Excel 2010 and test hypotheses using panel data regression analysis with Eviews 12.0 program and a significance level of 5%. The results of the study based on partial sample testing indicate that liquidity and leverage have no effect on dividend policy, and profitability has a significant negative effect on the company's dividend policy.
Disclosure of Communication in the Facebook and Impact Social Media on Worship Activities in Dakwah Faculty Students and Science of Communication Media of North Sumatera State University (UINSU) Marlina Marlina; Moh. Hatta; Suwardi Lubis
Budapest International Research and Critics Institute (BIRCI-Journal): Humanities and Social Sciences Vol 3, No 3 (2020): Budapest International Research and Critics Institute August
Publisher : Budapest International Research and Critics University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33258/birci.v3i3.1146

Abstract

This study aims to reveal the extent of openness of communication carried out among students of the Da'wah Faculty and UINSU communication and its impact on worship activities carried out by these students. Observations and interviews are techniques used to collect data in this study. Triangulation analysis method is also used to analyze the data obtained from respondents, descriptive analysis research method applied in this study. From 30 respondents taken with a percentage of 20 female respondents and 10 male respondents it was found that social media activities through Facebook had a special attraction and increased their confidence in communication. The impact felt by the respondents was more to the shift in the discipline of worship that they did when cool communicating with their virtual friends, recitations of the Koran that are usually done before prayer time arrives multiplied by the fun they are chatting, status updates or just looking at their Facebook wall.
Implementation of Anti-Corruption Education in Piaud Study Program in IAIN Takengon Marlina Marlina; Evanirosa Evanirosa; Wajnah Wajnah
Budapest International Research and Critics Institute (BIRCI-Journal): Humanities and Social Sciences Vol 3, No 4 (2020): Budapest International Research and Critics Institute November
Publisher : Budapest International Research and Critics University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33258/birci.v3i4.1341

Abstract

The purpose of this study is to examine the implementation of anti-corruption education in the PIAUD IAIN Takengon study program, to find out the impact of the application of the anti-corruption education model, and to see whether the anti-corruption education program model is more students' mastery of it. This research is a qualitative descriptive study. The research subjects were 75 students from the VII semester IAIN Takengon PIAUD. The data collection techniques used questionnaires and in-depth interviews and were analyzed by data reduction, data presentation and data verification. The results showed that the implementation of the anti-corruption education curriculum model was not 100% pure applying the course model itself, but integrated learning indirectly as a habit to provide advice. The implementation of the anti-corruption education model is sufficient to provide an understanding for students to study corruption. The curriculum model with the subject itself is still the best model for providing knowledge to students on anti-corruption material, but with the addition of learning outside the classroom curriculum.
A Semiotic Analysis of Toxic Relationship as Portrayed in Story of Kale: When Someone’s in Love Odelia Yulita; Marlina Marlina; Yuniawati Kencanasari
Budapest International Research and Critics Institute (BIRCI-Journal): Humanities and Social Sciences Vol 4, No 4 (2021): Budapest International Research and Critics Institute November
Publisher : Budapest International Research and Critics University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33258/birci.v4i4.2836

Abstract

There are obstacles that originated from the participants involved in the relationship and interfere with everyday life and well-being becoming toxic. Unfortunately, toxic behaviors from lovers are often perceived as a gesture of love due to their romanticization in movies. Story of Kale: When Someone’s in Love, nevertheless, depicts toxic relationship as destruction in a relationship. This research aimed at identifying the signs of toxic relationships in the movie and interpreting them with Barthes’s semiotic analysis; order of signification. The study used interpretivism paradigm due to researchers’ subjectivity with the signs’ interpretation and qualitative case study with purposive sampling collected from the movie. Communicating toxic relationships has become essential since most couples are not aware they are in a toxic relationship either as the agent or as the victim. Toxic relationships can get worse during the pandemic for some couples who live together may feel suffocated from being with each other all the time and couples who live apart may develop more trust issues. Most previous research had discovered toxic relationships as a result of the patriarchal system in society. This current research found that toxic relationships can also be rooted in a sense of inferiority.
PENGARUH MEDIA SOSIAL TERHADAP INTENSITAS HUBUNGAN KOMUNIKASI ORANG TUA DAN ANAK USIA DINI Marlina Marlina
Komunikasiana: Journal of Communication Studies Vol 1, No 1 (2018)
Publisher : Universitas Islam Negeri Sultan Syarif Kasim Riau

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24014/kjcs.v1i1.6288

Abstract

Anak adalah aset berharga bagi orang tua, anak akan menjadi cerminan bagaimana orangtuanya sendiri. Pembentukan karakter secara positif pada anak dapat dibangun melalu komunikasi, anak akan merasa nyaman ketika orang tua berposisi sebagai sahabat, karena dapat menunjukan keidealan dalam sebuah hubungan orang tua dan anak. Hubungan yang ideal antara anak dan orang tua secara kasat mata dapat dilihat melalui intensitas komunikasi yang dilakukan oleh orang tua dan anak. Penelitian yang dilakukan dengan cara wawancara mendalam bersama 12 orang ibu serta 3 orang ayah, serta melalui beberapa tahapan pengamatan pada 20 anak dengan rincian, 11 orang laki-laki dan 9 orang perempuan, hasil yang sangat mengejutkan terlihat, bahwa; menunjukan adanya jarak yang tercipta antara orang tua dan anak, ketika orang tua lebih sering memegang alat komunikasi berupa Handphone kemudian terhubung dengan orang lain diluar sana, ketika hal tersebut terjadi maka anak merasa tidak dihargai sampai tingkat pengakuan dari anak tersebut, bahwa mereka ingin sosok orang tua baru, yang dapat mereka ajak bermain sambil bercanda dan memberikan perhatian yang seharusnya.