Article Per Year (5 Year)
p-Index From 2021 - 2026
0.562
P-Index
This Author published in this journals
All Journal STARLA : Jurnal Pengabdian Masyarakat International Journal of Islamic Business Management
Krido Eko Cahyono
Universitas Pembangunan Nasional Veteran Jawa Timur
Religion Humanities Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Mathematics Physics Public Health Social Sciences

Published : 3 Documents Claim Missing Document
Claim Missing Document
Check
Articles

Found 3 Documents
Search

 1 
THE INFLUENCE OF PRODUCT QUALITY, PRICE, AND PRODUCT DESIGN ON CONSUMER PURCHASING DECISIONS OF EIGER PRODUCTS Krido Eko Cahyono
INTERNATIONAL, Journal of Sharia Business Management Vol 5 No 3 (2026): June
Publisher : CV. Barokah Publsiher

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

This research aimed to determine the effect of product quality, price and product design on the purchasing decisions of Eiger products in 2022. The independent variables were product quality, price and product design, whilst the dependent variable was purchasing decisions. The research was quantitative. Furthermore, the data collection technique employed purposive sampling, wherein the sample was selected based on specified criteria. Additionally, the data collection instrument utilised questionnaires. The questionnaires were distributed to 100 respondents as the sample. Additionally, the data analysis technique employed multiple linear regression using SPSS (Statistical Product and Service Solutions) 25. The results concluded that product quality had a significant effect on purchasing decisions regarding Eiger products. Similarly, price had a significant effect on purchasing decisions regarding Eiger products. Likewise, product design had a significant effect on purchasing decisions regarding Eiger products..
PRODUCT QUALITY, BRAND IMAGE, PRICE AND PROMOTION INFLUENCE PURCHASE INTENTION FOR CARL’S JR Krido Eko Cahyono
INTERNATIONAL, Journal of Sharia Business Management Vol 5 No 4 (2026): September
Publisher : CV. Barokah Publsiher

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

This research aimed to determine the effect of brand image, product quality, price and promotion on consumers’ purchase intention regarding the Carl’s Jr fast-food restaurant in Surabaya. The research was quantitative in nature; the population comprised consumers who had made a purchase at the Carl’s Jr restaurant on Mayjend Sungkono Street, Surabaya. Furthermore, the data collection technique employed purposive sampling. Accordingly, there were 96 respondents in the sample. Additionally, SPSS 25 for Windows was used for data analysis. Furthermore, based on hypothesis testing, it was concluded that product quality influenced consumers’ purchase intention regarding the Carl’s Jr Fast Food restaurant on Mayjend Sungkono Street, Surabaya. Likewise, price had a significant effect on consumers’ purchasing decisions regarding the Carl’s Jr fast-food restaurant on Mayjend Sungkono Street, Surabaya. Similarly, promotion had a significant effect on consumers’ purchase intention regarding the Carl’s Jr fast-food restaurant on Mayjend Sungkono Street, Surabaya. Correspondingly, brand image had a significant effect on consumers’ purchase intention regarding the Carl’s Jr fast-food restaurant on Mayjend Sungkono Street, Surabaya.
PENDAMPINGAN PROGRAM KELURAHAN RAMAH PEREMPUAN DAN PEDULI ANAK (KRPPA) DALAM RUANG BERSAMA INDONESIA (RBI) UNTUK MEWUJUDKAN KESETARAAN GENDER DAN PEDULI ANAK DI KELURAHAN BANGKINGAN SURABAYA Krido Eko Cahyono; Anik Prastyorini; Rizqi Firmansyah Bibra
STARLA: Jurnal Pengabdian Masyarakat Vol 2 No 3 (2026): September
Publisher : CV. BAROKAH PUBLISHER

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

KRPPA (Kelurahan Ramah Perempuan dan Peduli Anak) adalah sebuah inisiatif kelurahan yang menggabungkan program perlindungan dan pemberdayaan perempuan dengan program perlindungan serta pemenuhan hak anak. Penggabungan perspektif gender dan anak ke dalam pengelolaan pemerintahan di tingkat kelurahan, pembangunan kelurahan, serta pengembangan dan pemberdayaan masyarakat harus dilakukan secara terencana, menyeluruh, dan berkelanjutan dalam waktu jangka panjang. Tujuan dari pendampingan program KRPPA adalah untuk memperkuat pemberdayaan masyarakat dengan fokus pada gender dan hak anak yang merupakan konsep Rumah Bersama Indonesia (RBI) dari gerakan kolaboratif prioritas Kementerian Pemberdayaan Perempuan dan Perlindungan Anak (Kemen PPPA) yang berfokus di tingkat desa dan kelurahan. Program KRPPA yang diinisiasi oleh kementerian bertujuan untuk mendukung kebutuhan perkembangan anak-anak di Kelurahan Bangkingan, disesuaikan dengan kebutuhan spesifik mereka. Kelurahan Bangkingan berkolaborasi dalam implementasi KRPPA dari Dinas DP3A Pemkot Surabaya. Dengan melibatkan berbagai pihak seperti orang tua dan pemerintah lokal, program ini berhasil menciptakan lingkungan yang aman dan mendukung perkembangan anak. Penilaian KRPPA memiliki 10 skor indikator yang harus dipenuhi. Pendekatan menyeluruh ini telah menunjukkan sejauh mana Kelurahan Bangkingan telah mencapai kelurahan yang ramah perempuan dan anak. Metode yang diterapkan dalam program pengabdian masyarakat di Kelurahan Bangkingan, Kecamatan Lakarsantri, Kota Surabaya adalah Community Based Research(CBR). Tahapan yang dilakukan mencakup tahapan awal dan tahapan pendampingan bersama masyarakat. Optimalisasi untuk mewujudkan Kelurahan Ramah Perempuan dan Peduli Anak mempertahankan RW yang sudah terindikasi RW responsive gender dengan nilai 10.
Co-Authors Anik Prastyorini Rizqi Firmansyah Bibra