Claim Missing Document
Check
Articles

Found 2 Documents
Search

When Gen Z Leads Millennials: The Intergenerational Communication Gap at PT Nutrifood Alyda Khairunnisa; Harry Isra Muhammad; Silviana Purwanti; Dony Kristian
Jurnal Interaksi: Jurnal Ilmu Komunikasi Vol 10, No 2 (2026): Jurnal Interaksi: Jurnal Ilmu Komunikasi
Publisher : UMSU

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30596/interaksi.v10i2.31219

Abstract

This study examined the dynamics of intergenerational communication gaps between Generation Z as leaders and Millennials as employees at PT Nutrifood Indonesia, East Kalimantan Region. The communication gap was analyzed in relation to the internalization process of the ICARE culture (Integrity, Collaboration, Innovation, Respect, and Excellence) owned by PT Nutrifood Indonesia. The purpose of this study is to understand the dynamics and identify the factors of communication gaps between Gen Z Leaders and Millennial employees and also analyze how organizational culture values are internalized through intergenerational communication processes. This study employed a descriptive qualitative approach using a case study method, with data collected through in-depth interviews and direct observation. The analytical framework utilized the concept of communication barriers and structuration theory as the theoretical foundation. For the data analysis technique, this study employed the Miles and Huberman technique, consisting of data collection, data condensation, data display, and conclusion drawing/verifying. The findings revealed that Gen Z and Millennials tend to conform whenever they face communication barriers. Such conformity is manifested in cultural, language, and physical barriers that occur in PT Nutrifood Indonesia. The results shed light upon the dialectics of agency and structure in managing the generation gap in which a shift in values occurs towards the ICARE values as a structure that can be reproduced as a result of the duality that takes place.
IMPLEMENTASI DIFUSI INOVASI APLIKASI E-ULT SEBAGAI FASILITAS PELAYANAN PUBLIK DI UNIT LAYANAN TERPADU UNIVERSITAS MULAWARMAN Anjar Partini; Silviana Purwanti; Kadek Dristiana Dwivayani; Kezia Arum Sary
JIKE: Jurnal Ilmu Komunikasi Efek Vol 8 No 2 (2025): JUNI
Publisher : Prodi Ilmu Komunikasi, FISIP, Universitas Muhammadiyah Cirebon

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32534/jike.v8i2.7201

Abstract

Mulawarman University's Integrated Service Unit (ULT) serves as the main door for public services, integrating various services to improve service quality at Mulawarman University. One of the latest innovations is the implementation of online services through the E-ULT Application, which is designed to facilitate access and improve service efficiency. The purpose of this research is to analyze the implementation of E-ULT application innovation diffusion as a public service facility in the integrated service unit of Mulawarman University. This research uses a qualitative approach to explore the implementation process of the diffusion of innovation of the E-ULT Application as a public service facility and this research also uses the Diffusion of Innovation Theory proposed by Evertt M. Roger. Through in-depth analysis, this research identifies the factors that influence the adoption of the application, as well as the challenges faced in its implementation. This research shows that the use of the E-ULT Application at Mulawarman University has not been optimal due to the low digital literacy of human resources, as well as the assumption that the application is complicated. A strategy in the form of training and socialization is needed to increase the understanding and acceptance of the academic community towards this application.