Mulawarman University's Integrated Service Unit (ULT) serves as the main door for public services, integrating various services to improve service quality at Mulawarman University. One of the latest innovations is the implementation of online services through the E-ULT Application, which is designed to facilitate access and improve service efficiency. The purpose of this research is to analyze the implementation of E-ULT application innovation diffusion as a public service facility in the integrated service unit of Mulawarman University. This research uses a qualitative approach to explore the implementation process of the diffusion of innovation of the E-ULT Application as a public service facility and this research also uses the Diffusion of Innovation Theory proposed by Evertt M. Roger. Through in-depth analysis, this research identifies the factors that influence the adoption of the application, as well as the challenges faced in its implementation. This research shows that the use of the E-ULT Application at Mulawarman University has not been optimal due to the low digital literacy of human resources, as well as the assumption that the application is complicated. A strategy in the form of training and socialization is needed to increase the understanding and acceptance of the academic community towards this application.
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