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All Journal Jurnal Ekonomi dan Bisnis Samalewa: Jurnal Riset dan Kajian Manajemen Jurnal Pengabdian Masyarakat dan Riset Pendidikan
Afina Aurellya Kamal
Universitas Samawa
Humanities Economics, Econometrics & Finance Education Languange, Linguistic, Communication & Media Mathematics Social Sciences Other

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Edukasi Pentingnya Literasi Digital dan Keuangan Bagi UMKM Melalui Program "Go Digital, Go Online Ika Fitriyani; Novi Kadewi Sumbawati; Ismawati; Afina Aurellya Kamal; Yuliana
Jurnal Pengabdian Masyarakat dan Riset Pendidikan Vol. 4 No. 4 (2026): Jurnal Pengabdian Masyarakat dan Riset Pendidikan Volume 4 Nomor 4 April - Juni
Publisher : Lembaga Penelitian dan Pengabdian Masyarakat

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31004/jerkin.v4i4.6082

Abstract

Kegiatan pengabdian kepada masyarakat ini dilatarbelakangi oleh masih rendahnya tingkat literasi digital dan literasi keuangan di kalangan pelaku Usaha Mikro, Kecil, dan Menengah (UMKM) di Kabupaten Sumbawa. Program "Go Digital, Go Online" dirancang sebagai respons terhadap kesenjangan tersebut dengan pendekatan yang holistik dan terintegrasi. Tujuan utama kegiatan ini adalah meningkatkan pemahaman dan kapasitas UMKM dalam literasi digital dan keuangan, membekali keterampilan praktis penggunaan platform digital, serta memberikan pendampingan berkelanjutan pasca pelatihan. Metode pelaksanaan meliputi dua tahap, yaitu: (1) sosialisasi dan edukasi melalui seminar interaktif, (2) pendampingan berkelanjutan selama satu bulan. Kegiatan ini melibatkan 75 pelaku UMKM. Pelaksaanya di mulai pada bulan februari hingga maret 2026. Hasil kegiatan menunjukkan peningkatan yang signifikan pada pemahaman peserta. Faktor pendukung keberhasilan program meliputi dukungan penuh dari Pemerintah Kabupaten Sumbawa, antusiasme peserta yang tinggi, serta kolaborasi akademisi, perbankan, dan praktisi. Kegiatan ini diharapkan dapat menjadi model bagi program untuk mendorong UMKM naik kelas dan berdaya saing di era ekonomi digital.
IMPLEMENTASI SISTEM LAYANAN ADMINISTRASI KEPENDUDUKAN ONLINE DALAM MENINGKATKAN KUALITAS PELAYANAN PUBLIK DI DUKCAPIL KABUPATEN SUMBAWA Winda Junita; Marisa Sutanty; Afina Aurellya Kamal
Jurnal Ekonomi & Bisnis Vol. 13 No. 3 (2025): Jurnal Ekonomi & Bisnis
Publisher : Pusat Riset dan Publikasi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58406/jeb.v13i3.2209

Abstract

This study aims to know the Effect the Implementation of the Online Service System (SILAMO) at the Dinas Kependudukan dan Pencatatan Sipil of Sumbawa District. The type of this study was associative study. The type of data used was quantitative data. The sources of data in the study were primary and secondary data. The numbers of population in this study were 35. The technique of determining sample was saturated sampling thus the number of samples in this study were 35. The tools used to collect data were questionnaires. The technique of data analysis was simple linear regression analysis through the assistance of the Statistical Product Service Solution (SPSS) program. Based on the results of data analysis, it is known that the t-statistic value was 5.970, which was greater than the t-table value of 2.034 (5.970>2.034), and the resulting significance value sebesar 0.000, which was smaller than 0.05 (0.000<0.05). Thus, it can be stated that the online service system (SILAMO) had a positive and significant effect on the quality of public services at the Dinas Kependudukan dan Pencatatan Sipil of Sumbawa District. The percentage effect of the Implementation of the Online Service System (SILAMO) at the Dinas Kependudukan dan Pencatatan Sipil of Sumbawa District was 74.9%, while the remaining of 25.1% was influenced by other variables outside this study, such as the competence and professionalism of officers, facilities and infrastructure, work systems and procedures, work environment, and public perceptions and expectations.
Pengenalan Layanan BNI Digital Melalui Kuliah Umum BNI Bersama Fakultas Ekonomi Dan Manajemen UNSA: Pengabdian Asmini; Marisa Sutanty; Ismawati; Usman; Afina Aurellya Kamal; Nining Sudiyarti
Jurnal Pengabdian Masyarakat dan Riset Pendidikan Vol. 4 No. 3 (2026): Jurnal Pengabdian Masyarakat dan Riset Pendidikan Volume 4 Nomor 3 (Januari 202
Publisher : Lembaga Penelitian dan Pengabdian Masyarakat

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31004/jerkin.v4i3.4643

Abstract

Transformasi layanan digital di sektor perbankan menuntut adaptasi dan literasi yang memadai dari seluruh lapisan masyarakat dan khususnya dudia kademik. Tujuan Pengabdian Kepada Masyarakat (PKM) ini adalah: Memperkenalkan dan Meningkatkan Pengetahuan serta Pemahaman, Keterampilan serta Kesadaran (Mahasiswa Dan Tenaga Kependidikan) Fakultas Ekonomi Dan Manajemen (FEM) Universitas Samawa (UNSA) tentang Layanan BNI Digital serta untuk memperkuat link and match antara dunia akademik dan industri perbankan. metode yang di gunakan dalam pengabdian ini adalah kuliah umum dan diskusi intraktif. Hasil Kegiatan Pengabdian Kepada Masyarakat (PKM) ini Menunjukkan Bahwa: Terjadi perubahan dalam berapa asfek: 1 Meningkatkan pengetahuan dan pemahaman peserta dalam mengenal Layanan BNI Digital yang bertujuan mempermudah transaksi, pembukaan rekening, manajemen keuangan, serta mendukung inklusi keuangan untuk nasabah perorangan, korporat, hingga UMKM melalui fitur self-service, 2.Terampil dalam penggunaan fitur-fitur utama dalam aplikasi Layanan BNI Digital, 3. Meningkatkan kesadaran akan pentingnya keamanan digital (digital safety) dalam bertransaksi keuangan online. Termasuk dalam aspek keamanan, troubleshooting error umum, dan integrasi layanan digital dengan kebutuhan spesifik mahasiswa (seperti pembayaran UKT, pembelian literatur). 4. Memperkuat link and match antara dunia akademik dan industri perbankan
UPAYA MENINGKATKAN KEPUTUSAN TAMBAH DAYA LISTRIK PADA PELANGGAN PT. PLN (PERSERO) MELALUI DISKON DAN PROMOSI Afina Aurellya Kamal; Nining Sudiyarti; Dimas Surya Pratama
Samalewa: Jurnal Riset & Kajian Manajemen Vol. 5 No. 2 (2025): Samalewa: Jurnal Riset & Kajian Manajemen
Publisher : Fakultas Ekonomi dan Manajemen

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58406/samalewa.v5i2.2236

Abstract

This study aims to determine the effect of discounts and promotions on electricity power increase decisions among customers of PT. PLN (Persero) Samawa Rea Customer Service Unit, both partially and simultaneously. This research uses a causal associative research method. The type of data used is quantitative data in the form of respondents’ answers obtained directly from primary sources through questionnaires. The number of respondents used in this study was 100 people, determined using the Slovin formula and selected through the simple random sampling technique. Data analysis was conducted using multiple linear regression analysis, t-test, F-test, and R² test with the assistance of the SPSS application. The results of the study showed that, partially, discounts had a positive and significant effect on electricity power increase decisions, based on the t-statistic value being greater than the t-table value (3.398>1.985), and promotions also had a positive and significant effect on electricity power increase decisions, based on the t-statistic value being greater than the t-table value (5.858>1.985). Simultaneously, discounts and promotions had a significant effect on electricity power increase decisions, based on the F-statistic value being greater than the F-table value (52.392>2.70). Furthermore, the R² value was 0.542, which means that the degree of influence of the discount and promotion variables on electricity power increase decisions was 54.2%, while the remaining of 45.8% was influenced by other variables outside this research model, such as environmental, social, technological, and personal factors.
Co-Authors Asmini Dimas Surya Pratama Ika Fitriyani Ismawati Marisa Sutanty Nining Sudiyarti Novi Kadewi Sumbawati Usman Winda Junita Yuliana