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All Journal Dharmawangsa: International Journal of the Social Sciences, Education and Humanitis
Jhon Simon
Dharmawangsa University
Humanities Education Social Sciences Other

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CASE STUDY OF THE IMPLEMENTATION OF THE MICRO, SMALL, AND MEDIUM ENTERPRISE HOME INDUSTRY PROGRAM IN NENAS SIAM VILLAGE, MEDANG DERAS DISTRICT, BATU BARA REGENCY Sri Devi; Jhon Simon; Fandi Alfiansyah Siregar
Dharmawangsa: International Journal of the Social Sciences, Education and Humanitis Vol 7, No 2 (2026): Social Sciences, Education and Humanities
Publisher : Universitas Dharmawangsa Medan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.46576/ijsseh.v7i2.9007

Abstract

This study aims to analyse the implementation of the Micro, Small, and Medium Enterprises (MSMEs/UMKM) home-industry programme in Nenas Siam Village, Medang Deras Sub-district, Batu Bara Regency. Home-industry MSMEs play a strategic role in the economic empowerment of rural communities, particularly in raising household income and creating family-based employment opportunities. However, the implementation of MSME programmes at the village level still faces multiple challenges, ranging from capital, human resource capacity, and marketing to institutional aspects. The study uses a descriptive qualitative approach with a case-study method. Data were collected through in depth interviews, observation, and documentation involving home-industry MSME actors, village officials, programme facilitators, and other related stakeholders. Data were analysed using the interactive model of Miles and Huberman, which includes data reduction, data presentation, and conclusion drawing. The findings show that the implementation of the home-industry MSME programme in Nenas Siam Village has progressed through socialisation, training, mentoring, and business facilitation. Nevertheless, programme implementation has not been fully optimal. The village government plays a role as facilitator and connector among parties, while related agencies and facilitators provide technical and managerial support. The main constraints faced by businesses include limited capital, equipment, marketing, and low business management capacity. Despite these constraints, the programme has produced positive impacts in terms of higher product quality, increased self-confidence among entrepreneurs, and contribution to household income. The study provides recommendations for governments and stakeholders to strengthen the implementation of home-industry MSME programmes in rural areas. Keywords: MSME; Home Industry; Community Empowerment; Case Study; Village
STRATEGY OF COMMUNITY SOCIAL CARE MANAGEMENT (PPKM) IN IMPROVING COMMUNITY WELFARE IN SENGON SARI VILLAGE, AEK KUASAN DISTRICT, ASAHAN REGENCY Pendi Santoso; Jhon Simon; Muzayanah Br Depari
Dharmawangsa: International Journal of the Social Sciences, Education and Humanitis Vol 7, No 2 (2026): Social Sciences, Education and Humanities
Publisher : Universitas Dharmawangsa Medan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.46576/ijsseh.v7i2.9006

Abstract

Improving rural community welfare does not depend on government policy alone. It requires the active role of communities through community-based social initiatives. One such initiative is the PPKM AlIkhlas (Pengurus Peduli Kesosialan Masyarakat) programme in Sengon Sari Village, Aek Kuasan Subdistrict, Asahan Regency. This programme reflects social solidarity in supporting villagers facing social and economic difficulties. The study aims to analyse the strategies of PPKM Al-Ikhlas in improving community welfare, to identify the supporting and inhibiting factors of programme implementation, and to describe the contribution of the programme to community welfare in the village. A qualitative descriptive method was used. Data were collected through interviews, observation, and documentation. Informants comprised PPKM Al-Ikhlas committee members, village officials, community leaders, and beneficiary residents. Data were analysed through the stages of data reduction, data presentation, and conclusion drawing. The findings show that the strategies adopted by PPKM Al-Ikhlas rely on participatory approaches, community deliberation, and direct service to those in need. Supporting factors include strong values of mutual cooperation, community-level social concern, and trust in the committee. Inhibiting factors include limited financial resources, simple administrative management, and uneven community participation. The programme has contributed positively to community welfare, both through the fulfilment of basic needs and the strengthening of social solidarity. PPKM Al-Ikhlas thus functions as a community-based social initiative that complements the role of village government in advancing rural welfare. Keywords: Strategy; PPKM; Community Welfare; Social Initiative; Sengon Sari Village
Co-Authors Fandi Alfiansyah Siregar Muzayanah Br Depari Pendi Santoso Sri Devi