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All Journal JURNAL SOSIAL HUMANIORA (JSH)
Muchammad Nurif
Institut Teknologi Sepuluh Nopember

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Measurement and Evaluation of the Online Marketing Training Results for Students at SMA Negeri 1 Bantur, Malang M. Arief Bustomi; Ali Yunus Rohedi; Muchammad Nurif
Jurnal Sosial Humaniora Vol 14 No 1 (2021)
Publisher : Institut Teknologi Sepuluh Nopember

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Abstract

SMA Negeri 1 Bantur, Malang Regency is located in the southern areaof Malang Regency. The demographic conditions and characteristicsof theBantur community have caused many Bantur 1 SMA graduatesto choose to work rather than continue their education to highereducation. As a solution to this condition, the school has provided jobtraining to students for one year as a provision for them aftergraduation. Apart from being in the form of student knowledge andskills, job training activities also produce goods and services that canbe marketed to the public. Therefore, after participating in the trainingactivities, SMA Negeri 1 Bantur students need to also be given trainingin marketing goods and services. This paper presents the results oftraining activities for the marketing of goods and services online atSMAN 1 Bantur. The methods used in the training are tutorials andpractice using textand video media. Measuring the success of trainingactivities using a questionnaire method and direct assessment of theresults of the training participants' practice. The research objectivewas to obtain a measure of the success of online marketing trainingactivities at SMA Negeri 1 Bantur. Theresults of measuring the successof training and their evaluation can measurethe increase in knowledgeand skills of each student who participates in the training.
Analisis Perubahan Eksternal dalam Pengembangan Kawasan Wisata Bahari Kepulauan Sapeken Madura dengan Menggunakan Pendekatan Pemasaran Wilayah Muchammad Nurif; Endang Sulastri
Jurnal Sosial Humaniora Vol 10 No 2 (2017)
Publisher : Institut Teknologi Sepuluh Nopember

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.12962/j24433527.v10i2.2859

Abstract

To market the potential of marine and tourism, especially marine tourismrequired an appropriate marketing model for an optimal result. Given thearea of Sapeken Island adjacent to P.Bali which is the icon of Indonesiantourism, the prospects of tourism development, including marine tourism, isvery good that is by attracting tourists both domestic tourists and foreigntourists to continue the tour from P.Bali to the Sapeken Islands..The rebuilding of Trunojoyo airport in Sumenep regency to be operatedcommercially will facilitate tourist access to visit Sumenep regency and thento Sapeken Islands because in Sapeken sub-district is P.Saor Desa Sapeken,P.Pagerungan Besar (former Pertamina).By knowing the potential in Sapeken region, including the potential of marinetourism spread across several small islands, and the role of tourism sector inmoving the economy of a region, it is necessary to find a strategy or model tomarket these potentials in the package.
Co-Authors Endang Sulastri M. Arief Bustomi Rohedi, Ali Yunus