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PENDAMPINGAN DIGITALISASI MARKETING DAN SOSIALISASI PENGELOLAAN LAPORAN KEUANGAN DENGAN MENINGKATKAN KINERJA PADA UMKM SIOMAY A’A DI BANDAR LAMPUNG Ritali Evi Mudrikah; Azli Fahrizal; Daristi Julia Saputri; Putri Andini; Lestari Lestari; Aji Santosa; Malik Maulana Kemal
Jurnal Pengabdian Masyarakat Ekonomi dan Bisnis Digital Vol. 1 No. 4 (2024): Desember
Publisher : Yayasan Nuraini Ibrahim Mandiri

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.70248/jpmebd.v1i4.1632

Abstract

Program Pengabdian Kepada Masyarakat ini diimplementasikan dengan objektif fundamental untuk mengidentifikasi problematika komunitas lokal, dengan orientasi pada optimalisasi kualitas hidup serta transformasi paradigma dalam dimensi materil dan non-materil. Secara simultan, program ini diarahkan pada pengembangan kapabilitas mahasiswa dalam penguasaan sains, teknologi, dan seni, serta kultivasi dedikasi dan responsibilitas terhadap prospek nasional sebagai manifestasi Tri Dharma Perguruan Tinggi. Eksekusi program terealisasi pada 15 November 2024, mengusung tema Pendampingan Digitalisasi Marketing dan Sosialisasi Pengelolaan Laporan Keuangan dengan fokus pada peningkatan performansi operasional UMKM Siomay A'a di Bandar Lampung. Inisiasi program ini diproyeksikan untuk mengkatalisasi pemahaman partisipan mengenai signifikansi implementasi sistem pelaporan keuangan berbasis SAK EMKM, mengingat minimnya apresiasi pelaku usaha terhadap urgensi administrasi finansial, sehingga memerlukan intervensi dalam bentuk pelatihan pencatatan keuangan. Selain itu, program ini menekankan urgensi adopsi digital marketing sebagai instrumen optimalisasi sistem pemasaran untuk ekspansi market share dan akselerasi efektivitas aktivitas penjualan. Metodologi yang diimplementasikan berbasis pada pendekatan instruksional melalui eksposisi materi secara langsung, memfasilitasi pemahaman komprehensif dan interaksi dialogis dengan partisipan.
Enhancing Good Corporate Governance to Shape the Impact of Corporate Internet Reporting and Green Accounting on Firm Value: Evidence of Energy Companies in Indonesia Citrawati Jatiningrum; Murni Indah Sari; Azli Fahrizal; Iing Lukman
Moneter: Jurnal Keuangan dan Perbankan Vol. 14 No. 1 (2026): APRIL
Publisher : Universitas Ibn Khladun Bogor

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32832/moneter.v14i1.3084

Abstract

This study aims to examine the effect of Corporate Internet Reporting (CIR) and Green Accounting (GA) on firm value, with Good Corporate Governance (GCG) serving as a moderating variable in energy sector companies listed on the Indonesia Stock Exchange. The study adopts a quantitative research design using secondary data derived from annual reports, sustainability reports, and corporate governance disclosures. The sample was determined through purposive sampling, and the data were analyzed using Moderated Regression Analysis (MRA). The findings reveal that Corporate Internet Reporting has a significant negative effect on firm value, whereas Green Accounting has a significant positive effect on firm value. Furthermore, the main finding of this study is that Good Corporate Governance moderates the relationship between Corporate Internet Reporting and Green Accounting and firm value. These findings suggest that effective corporate governance enhances the credibility and usefulness of corporate disclosures and strengthens environmental accounting practices. Evidence also indicates that energy sector companies need to improve the quality of Corporate Internet Reporting, consistently implement Green Accounting, and strengthen risk management and the implementation of Good Corporate Governance to increase investor confidence and Firm Value.