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p-Index From 2021 - 2026
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All Journal Bima Journal : Business, Management and Accounting Journal
Aulia Mulki
Muhammadiyah University of Palopo
Decision Sciences, Operations Research & Management Economics, Econometrics & Finance

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Influence of Materialistic Value and Fear of Missing Out (FoMO) on Financial Decisions of Active Instagran and TikTok User Among Students Aulia Mulki; Asriany Asriany; Riyanti Riyanti
BIMA Journal (Business, Management, & Accounting Journal) Vol. 7 No. 1 (2026)
Publisher : Perkumpulan Dosen Muda (PDM) Bengkulu

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37638/bima.7.1.829-836

Abstract

Purpose: This study aims to examine the influence of materialistic value and Fear of Missing Out (FoMO) on the financial decision-making of university students who are active Instagram and TikTok users. This study is important for understanding the psychological factors that influence financial behaviour in the digital era. Methodology: This study employed a quantitative approach using a survey method. Data were collected through questionnaires distributed to 100 university students in Palopo City, selected using purposive sampling. The data were analysed using multiple linear regression with SPSS. Results: The findings indicate that materialistic value does not have a significant effect on financial decisions, while FoMO has a positive and significant effect on students’ financial decision-making. Simultaneously, both variables significantly influence financial decisions. These findings suggest that psychological pressure and social comparison driven by social media use contribute to students’ financial behaviour. Novelty: This study integrates materialistic value and FoMO in analysing financial decision-making among students who are active users of social media, particularly Instagram and TikTok.  Conclusion: Students’ financial decisions are influenced more by psychological and social factors than by purely rational considerations. Type of Paper: Research Article.
Co-Authors Asriany Asriany Riyanti Riyanti