Article Per Year (5 Year)
p-Index From 2021 - 2026
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This Author published in this journals
All Journal Jurnal Ekonika : Jurnal Ekonomi Universitas Kadiri
Rifqi Amrulloh
Sekolah Tinggi Ilmu Ekonomi Pancasetia
Economics, Econometrics & Finance

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Think Less, Invest More: The Emotional and Social Influences Behind Millennial Decisions Rifqi Amrulloh; Jakiroh
Ekonika : Jurnal Ekonomi Universitas Kadiri Vol. 11 No. 1 (2026): April 2026
Publisher : Fakultas Ekonomi Universitas Kadiri

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30737/ekonika.v11i1.6877

Abstract

This study aims to analyze the influence of emotional intelligence and social influence on investment decisions in digital investment applications for millennials in South Kalimantan, mediated by risk perception. The study used a quantitative approach with explanatory research, collecting data through a survey with a Likert-scale questionnaire to 280 millennial investors in South Kalimantan. Data were analyzed using Structural Equation Modeling (SEM-PLS) 4 to test the relationship between variables.
Co-Authors Jakiroh