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All Journal FIKRI : Jurnal Kajian Agama, Sosial dan Budaya El-Mujtama: Jurnal Pengabdian Masyarakat
Aulia Kamal
Universitas Islam Negeri Sumatera Utara, Indonesia
Religion Economics, Econometrics & Finance Education Languange, Linguistic, Communication & Media Social Sciences

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Impulse Buying Behavior in E-Commerce Users: A Study of Consumptive Society and Islamic Consumption Ethics in a Sociological Perspective Ahmed Fernanda Desky; Muhammad Jailani; Aulia Kamal
Fikri : Jurnal Kajian Agama, Sosial dan Budaya Vol. 10 No. 1 (2025): Fikri : Jurnal Kajian Agama, Sosial dan Budaya
Publisher : Institut Agama Islam Ma'arif NU (IAIMNU) Metro Lampung

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25217/jf.v10i1.5737

Abstract

The development of digital technology has changed the consumption patterns of people, including Muslim students, who are increasingly actively using e-commerce platforms. This study aims to analyze the influence of social behavior, e-commerce use, and Islamic consumption ethics on impulse buying behavior among Muslim students. The method used is a mixed method with a sequential explanatory approach, starting with a quantitative survey of 100 students of the Universitas Islam Negeri Sumatera Utara and continuing with in-depth interviews and focus group discussions to explore quantitative results qualitatively. Linear regression analysis showed that social behavior (r = 0.287, p < 0.001) and e-commerce use (r = 0.127, p < 0.001) had a significant influence on impulse buying. In contrast, Islamic consumption ethics did not show a statistically significant effect (r = 0.009, p = 0.358). The F test indicated that all three independent variables simultaneously had a significant effect on impulse buying. Qualitative findings reveal that, although Islamic values continue to be a consideration in the consumption of essential products, they are not the sole influence. Digital habitus and economic, social, cultural, and symbolic capital influence impulse buying behavior within the framework of Pierre Bourdieu's theory. The integration of technology and consumer culture in the digital era also influences spontaneous purchasing decisions, showing the duality between ethical values and consumptive desires. The impulse buying behavior of Muslim students is not only influenced by needs, but also by the social construction and digital lifestyle that shapes the identity of its consumers.
Adat Basandi Syarak sebagai Modal Sosial Keagamaan dalam Membangun Jaringan Kekerabatan pada Pedagang Minang di Medan Wulan Zani Tanjung; Faisal Riza; Aulia Kamal
El-Mujtama: Jurnal Pengabdian Masyarakat  Vol. 6 No. 2 (2026): El-Mujtama: Jurnal Pengabdian Masyarakat 
Publisher : Intitut Agama Islam Nasional Laa Roiba Bogor

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47467/elmujtama.v6i2.11270

Abstract

This study examines the role of the Adat Basandi Syarak, Syarak Basandi Kitabullah (ABS-SBK) philosophy in shaping religious social capital and kinship networks among Minangkabau traders in the multi-ethnic and multi-religious city of Medan. The background of this research is rooted in the ability of Minangkabau traders to maintain their traditional and religious identities within modern economic activities. This study aims to analyze how the ABS-SBK philosophy influences business ethics and the patterns of kinship networks in Minangkabau trading practices in Medan. This research employs a qualitative method with a descriptive approach, utilizing observation, in-depth interviews, and documentation techniques. Data analysis was conducted through the stages of data collection, data reduction, data presentation, and conclusion drawing, supported by source triangulation. The findings indicate that ABS-SBK functions as a moral guideline and a form of religious social capital that fosters trust, solidarity, and perceived business blessings. Kinship networks are formed through blood relations, shared regional origins, and customary-religious commitments, which are practiced through principles of mutual assistance, cooperation, and trust. In conclusion, the ABS-SBK philosophy serves not only as a cultural and religious identity but also as a relevant economic strategy and a model of local wisdom-based business ethics in the modern era.
Co-Authors Ahmed Fernanda Desky Faisal Riza Muhammad Jailani Wulan Zani Tanjung