Article Per Year (5 Year)
p-Index From 2021 - 2026
0.23
P-Index
This Author published in this journals
All Journal JURNAL VOKASI TEKNIK (JUVOTEK)
Intan Gelar Nusa
Politeknik Negeri Samarinda
Chemical Engineering, Chemistry & Bioengineering Computer Science & IT Electrical & Electronics Engineering Industrial & Manufacturing Engineering Mechanical Engineering

Published : 1 Documents Claim Missing Document
Claim Missing Document
Check
Articles

Found 1 Documents
Search

 1 
Pembuatan Vidio Promosi Café Luminary Menggunakan Teknik Live Shoot Dan Motion Graphic Intan Gelar Nusa; Agusdi Syafrizal; Subhan Hartanto
JURNAL VOKASI TEKNIK Vol 4 No 01 (2026): April ISSUE | JUVOTEK JURNAL
Publisher : CV MEDAN TEKNO SOLUSI

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

Café Luminary, located in Samarinda, carries a classic concept with indoor and outdoor areas. The promotion of the café has so far only relied on Instagram and word-of-mouth communication, making it less optimal in reaching a wider audience. This research aims to create a promotional video by utilizing live shoot and motion graphic techniques. The live shoot technique is used to capture the authentic atmosphere of the café and customer activities, while motion graphics add dynamic visual elements to make the information more interesting. This research was conducted through three main stages: pre-production (idea design, screenwriting, and storyboarding), production (live shooting and creating graphic elements), and post-production (video editing using CapCut). The 1-minute 30-second promotional video was publicized through social media and other digital platforms. The results show that this combination of techniques is effective in increasing the visual appeal and competitiveness of the promotion. The resulting promotional video is expected to strengthen Café Luminary's branding, increase public awareness, and attract more visitors.
Co-Authors Agusdi Syafrizal Subhan Hartanto