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All Journal Jurnal Ilmiah Manajemen dan Bisnis (JIMB) Jurnal Dinamika Manajemen
Syayyidah Maftuhatul Jannah
UIN Sunan Kalijaga Yogyakarta
Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Industrial & Manufacturing Engineering Other

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Understanding Consumer Switching Intention to Digital Banks: An Empirical Test of Push-Pull-Mooring Framework Anniza Citra Prajasari; Syayyidah Maftuhatul Jannah
Jurnal Dinamika Manajemen Vol. 17 No. 1 (2026): March
Publisher : Universitas Negeri Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.15294/jdm.v17i1.39880

Abstract

This study examines the factors influencing consumers’ switching intention from traditional banking services to digital banks using the Push-Pull-Mooring (PPM) framework. Although the PPM framework is widely used in digital banking research, prior studies remain fragmented in their application and often rely on crosssectional surveys that primarily measure switching intention, limiting a comprehensive understanding of switching determinants. This study analyzes primary data collected through questionnaires from 610 respondents using purposive sampling, with 71% of respondents already using digital banks. The data were analyzed using Partial Least Squares Structural Equation Modeling (PLS-SEM). The results show that Pull Factors and Mooring Factors have a significant positive effect on individuals’ intention to adopt digital banks, while Push Factors have no significant effect. These findings suggest that the attractiveness of digital banking services and personal considerations play important roles in encouraging digital bank adoption. Strengthening public literacy, branding, and digital security assurance is recommended to accelerate adoption.
Antecedents of Green Behavior in Organizations: The Roles of Employee Engagement, Employee Involvement, and Transformational Leadership Fatchurrozi Nurrohman; Syayyidah Maftuhatul Jannah; Annida Zahrotun Nafisah
Jurnal Ilmiah Manajemen dan Bisnis Vol. 12 No. 2 (2026): Jurnal Ilmiah Manajemen dan Bisnis
Publisher : Universitas Mercu Buana

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22441/jimb.v12i2.37688

Abstract

The growing importance of sustainability in the financial sector, particularly in Islamic banking, highlights the need to understand the behavioral drivers of green banking and investment. This study aims to examine the effect of employee engagement on green behavior in Islamic banks in Indonesia, with green employee involvement as a mediator and transformational leadership as a moderator. Using a quantitative approach, primary data were collected through questionnaires distributed to 80 employees and analyzed using Partial Least Squares–Structural Equation Modeling (PLS-SEM). The results reveal that employee engagement has a significant influence on both green behavior and green employee involvement, while involvement also positively affects green behavior. However, green employee involvement does not mediate the relationship between engagement and behavior, and transformational leadership negatively moderates the link between engagement and involvement. These findings underscore the need to embed sustainability values in organizational culture and leadership practices to strengthen employee-driven ecological initiatives.
Co-Authors Annida Zahrotun Nafisah Anniza Citra Prajasari Fatchurrozi Nurrohman