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All Journal Falah : Jurnal Ekonomi Syariah
Afriadi, Risky Dwi
Universitas Muhammadiyah Malang
Economics, Econometrics & Finance

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Platform Halal Lifestyle dengan Aplikasi Konsep One Stop Solution Agustina, Ativa Hesti; Afriadi, Risky Dwi; Pratama, Ceasar; Lestari, Ade
Falah: Jurnal Ekonomi Syariah Vol 4, No 1 (2019): Februari 2019
Publisher : Universitas Muhammadiyah Malang

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (633.761 KB) | DOI: 10.22219/jes.v4i1.8699

Abstract

This research focuses on halal lifestyle as a market segment of Indonesian society. In Indonesia which has the largest majority of Muslim population, so the need for halal lifestyle needs for millennials, is faced with the situation of potential halal lifestyle developments that has not been optimally well and demanded by the presence of increasingly advanced technology. This study analyzes the SWOT approach to get answers about the importance of halal lifestyle in Indonesian society. The results of the study introduce and create opportunities and a large market share for Indonesia by using communication technology, especially the internet, which can provide a one stop solution in the form of halal lifestyle applications so as to maintain maqashid syariah.
Co-Authors Ade Lestari Agustina, Ativa Hesti Pratama, Ceasar