Article Per Year (5 Year)
p-Index From 2021 - 2026
0.23
P-Index
This Author published in this journals
All Journal Proceedings of Jogjakarta Communication Conference (JCC)
Wilda Junintan
Universitas Islam Negeri Sultan Syarif Kasim Riau
Social Sciences

Published : 1 Documents Claim Missing Document
Claim Missing Document
Check
Articles

Found 1 Documents
Search

 1 
From Corporate Narratives to Public Trust: Exploring CSR Communication and Social Impact in Southeast Asia’s Digital Era Muhammad Nafri Yandi; Mutiara Fatimah; Wilda Junintan; Titi Antin; Yefni Yefni; Darusman Darusman; Ginda Ginda
Jogjakarta Communication Conference (JCC) Vol. 4 No. 1 (2026): The 7th Jogjakarta Communication Conference (JCC)
Publisher : Jogjakarta Communication Conference (JCC)

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

Corporate Social Responsibility (CSR) has increasingly emerged as a pivotal mechanism through which corporations in Southeast Asia build public trust and deliver measurable social impact. In the digital era, the communication of CSR activities through online platforms has transformed the way organizations engage with stakeholders and society at large. This study investigates the relationship between CSR communication strategies, public trust, and social impact among corporations operating in Indonesia and Southeast Asia. Employing a systematic literature; review and qualitative content analysis of peer-reviewed studies indexed in Scopus (2020–2025), this paper examines how digital CSR communication channels, transparency, and civic engagement mediate corporate-society relationships. Findings reveal that companies that integrate transparent, digitally mediated CSR communication significantly enhance public trust and generate sustainable social impact across local communities. The study further identifies key communication challenges including digital literacy disparities, cultural variation in CSR perception, and the gap between CSR disclosure and actual community outcomes. This paper contributes to the broader discourse on corporate communication, civic engagement, and digital culture in Southeast Asia, with implications for policy, practice, and academic inquiry.
Co-Authors Darusman Darusman Ginda Ginda Muhammad Nafri Yandi Mutiara Fatimah Titi Antin Yefni Yefni