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All Journal Jurnal Masharif al-Syariah: Jurnal Ekonomi dan Perbankan Syariah Entrepreneur : Jurnal Bisnis Manajemen dan Kewirausahaan
Rosa Norita
Universitas Pekalongan
Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Social Sciences

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Pengaruh Literasi Keuangan, Financial Tekhnologi Dan Gaya Hidup Terhadap Perilaku Pengelolaan Keuangan Rosa Norita; Mahirun
Entrepreneur: Jurnal Bisnis Manajemen dan Kewirausahaan Vol. 6 No. 2 (2025): JULI
Publisher : Program Studi Manajemen Fakultas Ekonomika dan Bisnis Universitas Majalengka

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31949/entrepreneur.v6i2.13516

Abstract

This study aims to test and analyze the influence of financial literacy, financial technology and lifestyle on financial management behavior. The population in this study is KSPPS BMT Bahtera employees, and sampling is done using purposive sampling techniques. A sample of 100 employees was obtained. To test the influence of the indepent variable on the independent variable, multiple linear regression analysis was used in the SPSS program. The test results found that Financial Literacy had a positive and significant effect on financial management behavior, while lifestyle had a negative and significant effect on financial management behavior. The variable that does not affect financial management behavior is financial technology.
Analisis Pengaruh Faktor-Faktor Perilaku Konsumen terhadap Keputusan Pembelian Ulang Produk Simpanan Hari Raya Rosa Norita; M. Shofiyuddin
Jurnal Masharif al-Syariah: Jurnal Ekonomi dan Perbankan Syariah Vol 10 No 2 (2025)
Publisher : Universitas Muhammadiyah Surabaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30651/jms.v10i2.25760

Abstract

This study aims to test and analyze the influence of consumer behavior on the decision to repurchase holiday savings products abbreviated as Sahara. Consumer behavior itself consists of cultural factors, social factors, personal factors and psychological factors. The population in this study is members of KSPPS BMT Bahtera Pekalongan branch, and sampling is done using a simple random sampling technique. A sample of 90 members was obtained. To test the influence of the indepent variable on the dependent variable using multiple linear regression analysis on the SPSS program. The test results found that cultural and social factors had a positive and significant effect on the decision to repurchase Sahara products, personal factors had a negative and insignificant effect, and psychological factors had a positive and insignificant effect on the decision to repurchase Sahara products.
Co-Authors M. Shofiyuddin Mahirun Mahirun