Article Per Year (5 Year)
p-Index From 2021 - 2026
0.562
P-Index
This Author published in this journals
All Journal Cendekia: Jurnal Ilmu Sosial, Bahasa dan Pendidikan
Ida Bagus Sanjaya
Unknown Affiliation
Education Social Sciences Other

Published : 3 Documents Claim Missing Document
Claim Missing Document
Check
Articles

Found 3 Documents
Search

 1 
Perbandingan Jumlah Booking Corporate Event antara High season dan Low season Tahun 2023–2025 di The Trans Resort Bali: Studi Kuantitatif dan Kualitatif Ni Kadek Devi Citra Dewi; Ni Nyoman Teristiyani Winaya; Ida Bagus Sanjaya
CENDEKIA: Jurnal Ilmu Sosial, Bahasa dan Pendidikan Vol. 6 No. 3 (2026): Agustus: CENDEKIA: Jurnal Ilmu Sosial, Bahasa dan Pendidikan
Publisher : Lembaga Pengembangan Kinerja Dosen

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/cendekia.v6i3.9879

Abstract

This study aims to compare the number of corporate event bookings between the high season and low season periods from 2023 to 2025 at The Trans Resort Bali, while identifying the factors influencing these differences and the strategies implemented to increase bookings during the low season. A mixed-methods approach was employed by integrating quantitative and qualitative analyses. The quantitative data consisted of 36 corporate event booking records collected during 2023–2025 and were analyzed using descriptive statistics, normality and homogeneity tests, and an Independent Samples t-test. Qualitative data were obtained through interviews, observations, and document analysis, followed by analysis using the Miles and Huberman interactive model with source and method triangulation to ensure data credibility. The quantitative findings indicate no statistically significant difference in the number of corporate event bookings between the high season and low season periods (p = 0.660), although the average number of bookings was slightly higher during the high season. The qualitative findings reveal that economic conditions are the primary factor influencing corporate event bookings, whereas public holidays, major festivals, and tourism demand have relatively limited effects because most corporate events are scheduled well in advance. To maintain stable booking performance, The Trans Resort Bali implements integrated event promotion, flexible meeting package development, and strategic partnerships with corporations, event organizers, and business partners. These findings provide practical insights for strengthening MICE marketing strategies and sustaining corporate event performance throughout the year.
Analisis Kepuasan Kerja Karyawan untuk Meningkatkan Daya Saing pada Amarterra Villas Resort Bali Nusa Dua, Autograph Collection Kadek Narindra Asri Putria Daniswara; Ida Bagus Sanjaya; Made Ayu Jayanti Prita Utami
CENDEKIA: Jurnal Ilmu Sosial, Bahasa dan Pendidikan Vol. 6 No. 3 (2026): Agustus: CENDEKIA: Jurnal Ilmu Sosial, Bahasa dan Pendidikan
Publisher : Lembaga Pengembangan Kinerja Dosen

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/cendekia.v6i3.9906

Abstract

The increasingly competitive hospitality industry requires companies to strengthen their competitiveness through effective human resource management. One of the key factors influencing organizational competitiveness is employee job satisfaction. Amarterra Villas Resort Bali Nusa Dua , Autograph Collection faces challenges in maintaining employee job satisfaction, as indicated by fluctuating employee turnover rates and gaps between employees' expectations and their perceived working conditions. This study aims to determine the level of employee job satisfaction, map job satisfaction attributes using the Importance Performance Analysis (IPA) method, and formulate improvement strategies to enhance employee job satisfaction in order to strengthen the company's competitiveness. This research employed a descriptive quantitative approach involving 45 employees selected using the Slovin formula. Data were collected through observation, interviews, documentation, and questionnaires, and analyzed using validity testing, reliability testing, conformity level analysis, and the Importance Performance Analysis (IPA) method. The results indicate that the average conformity level of employee job satisfaction reached 99.46%, suggesting that employees' expectations have generally been fulfilled. However, several attributes remain priorities for improvement (Action), particularly those related to salary, promotion opportunities, certain aspects of coworker relationships, and the relationship between employees and supervisors. Meanwhile, attributes associated with supervisor recognition, the work itself, and several coworker-related aspects fall into the Hold category and should therefore be maintained. The findings are expected to provide managerial recommendations for improving employee job satisfaction as a strategic effort to enhance the competitiveness of Amarterra Villas Resort Bali Nusa Dua, Autograph Collection.
Analisis Kepuasan dan Loyalitas Nasabah Pengguna Bpd Bali Mobile Menggunakan Metode End User Computing Satisfaction pada Bank BPD Bali Cabang Pembantu Nusa Dua Ni Ketut Sundari Utami; Ida Bagus Sanjaya; Laily Fauziah
CENDEKIA: Jurnal Ilmu Sosial, Bahasa dan Pendidikan Vol. 6 No. 3 (2026): Agustus: CENDEKIA: Jurnal Ilmu Sosial, Bahasa dan Pendidikan
Publisher : Lembaga Pengembangan Kinerja Dosen

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/cendekia.v6i3.9908

Abstract

The rapid growth of digital banking services has encouraged banks to continuously improve the quality of mobile banking applications to enhance customer satisfaction and foster long-term loyalty. This study aims to examine the influence of End User Computing Satisfaction (EUCS) on customer satisfaction and loyalty among users of the BPD Bali Mobile application at Bank BPD Bali Nusa Dua Sub-Branch, as well as to investigate the effect of customer satisfaction on customer loyalty. A quantitative research approach was employed using a simple random sampling technique involving 96 active BPD Bali Mobile users. Data were analyzed using path analysis, with EUCS measured through five dimensions: content, accuracy, format, ease of use, and timeliness. The findings indicate that respondents perceived EUCS (3.72), customer satisfaction (3.68), and customer loyalty (3.86) to be at a good level. Hypothesis testing revealed that EUCS has a positive and significant effect on customer satisfaction (β = 0.113; p < 0.001) and customer loyalty (β = 0.083; p < 0.001). Furthermore, customer satisfaction also exerts a positive and significant effect on customer loyalty (β = 0.190; p = 0.020). These findings suggest that improving the quality of the BPD Bali Mobile application to better meet users' needs enhances customer satisfaction, which subsequently strengthens customer loyalty. Therefore, Bank BPD Bali should continue optimizing its digital banking services, particularly in terms of system stability and ease of use, to improve user experience and sustain long-term customer loyalty.
Co-Authors Kadek Narindra Asri Putria Daniswara Laily Fauziah Made Ayu Jayanti Prita Utami Ni Kadek Devi Citra Dewi Ni Ketut Sundari Utami Ni Nyoman Teristiyani Winaya