<![CDATA[Competitive anxiety is a major problem that hinders the transformation of physical training results into competition performance, especially in arts categories that require precision of movement, appreciation, and consistency of power. Unlike sports psychology approaches that tend to be universal and Western-based, this study offers conceptual innovation through the synchronization of value-based emotional regulation (top-down) and physiological control through autogenic relaxation (bottom-up). This study aims to analyze the integration of Gusjigang local wisdom values (good character, smart recitation, and skilled trading) with the Autogenic Training technique as an ethnopsychology-based mental training model in improving the performance of IPSI Kudus martial artists. The study uses a descriptive qualitative approach with an ethnopsychological perspective. Data were collected through in-depth interviews with five martial artists in the single, double, and team categories, then analyzed inductively through data reduction, presentation, and conclusion drawing with source triangulation to maintain data validity. The results showed that the integration of Gusjigang and Autogenic Training was effective in reducing somatic anxiety symptoms, improving focus and body awareness, and maintaining stability of expression and movement accuracy. The value of “Bagus” serves as spiritual-based emotional regulation that builds inner peace, ‘Ngaji’ strengthens cognitive control and muscle memory fluency, while “Dagang” shapes strategic efficiency and energy management during the performance of martial arts moves. These findings confirm that culturally-based mental training models are not only contextually relevant but also contribute to the development of sports psychology literature rooted in local wisdom. Practically, this model can serve as a reference for IPSI coaches in designing adaptive, contextual, and sustainable mental strengthening programs.]]>
