Ovan Krisadelman Zebua
UNIVERSITAS NEGERI MEDAN - UNIMED

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Peran Pengalaman Berwirausaha Dan Faktor Emosional Terhadap Niat Pengembangan Usaha Pada Kalangan Pengusaha Muda Di Kota Medan Ovan Krisadelman Zebua; Hasyim .; Farel Akbar Aditya Saragih; Kevin Valensius Siahaan; Simon Herbeth Beekham Saragih
Jurnal Mirai Management Vol 11, No 1.1
Publisher : STIE AMKOP

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37531/mirai.v11i1.10558

Abstract

This study analyzes the role of entrepreneurial experience and emotional factors on business development intentions among young entrepreneurs in Medan, where a dynamic MSME ecosystem encourages young people to seek economic independence amid limited formal employment opportunities. Using a qualitative approach based on a literature review with a systematic review of 35 secondary sources (journal articles, books, and case studies from 2015–2025), this study integrates the Theory of Planned Behavior (TPB) framework to explore thematic patterns from narratives of experience and emotional dynamics. Key findings indicate that entrepreneurial experiences serve as a source of practical learning that shapes business intuition and resilience to failure, while emotional factors such as optimism and stress regulation mediate perceptions of behavioral control, thereby jointly strengthening entrepreneurial growth intention. The integration of these two factors results in higher psychological readiness for business expansion in the context of Medan. The implications of this research include recommendations for entrepreneurship training that combines practical experience and emotional intelligence reinforcement to improve the sustainability of MSMEs.
Peran Adopsi Artificial Intelligence dalam Mendorong Organizational Agility pada UMKM di Indonesia: Studi Literatur HILMA HARMEN; OVAN KRISADELMAN ZEBUA; CRISTINE NATASIA SIHALOHO; BONANSA SITUMORANG; KEVIN VALENSIUS SIAHAAN; DHEA ANANDHA PINEM; CINDY B. SITANGGANG; NOVLI AGUSTINUS SIBUEA
Jurnal Mirai Management Vol 11, No 2 (2026)
Publisher : STIE AMKOP

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37531/mirai.v11i2.12823

Abstract

Penelitian ini bertujuan menganalisis peran adopsi Artificial Intelligence (AI) dalam mendorong organizational agility pada UMKM di Indonesia serta faktor pendukung dan penghambatnya. Penelitian menggunakan pendekatan kualitatif dengan metode kajian pustaka dan analisis tematik berdasarkan perspektif RBV, DCT, dan TOE. Hasil kajian menunjukkan bahwa AI mendukung kemampuan sensing melalui pengolahan informasi pasar dan analisis tren konsumen, serta responding melalui otomatisasi pekerjaan, produksi konten pemasaran, personalisasi layanan, dan percepatan pengambilan keputusan. Namun, kontribusi AI terhadap organizational agility dipengaruhi oleh digital skills, agile leadership, dukungan manajemen, pembelajaran organisasi, dan dynamic capabilities. Adopsi AI juga menghadapi hambatan berupa keterbatasan pengetahuan, biaya, infrastruktur, kematangan digital, serta kekhawatiran hukum dan regulasi. Dengan demikian, adopsi AI menjadi titik masuk dalam penguatan organizational agility yang bergantung pada kesiapan dan kapabilitas organisasi UMKM.