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All Journal DE'RECHTSSTAAT Ganec Swara
Muhammad Panji Mahardika
POLITEKNIK NEGERI BALI
Law, Crime, Criminology & Criminal Justice

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The Role of The Principle of Freedom of Contract in the Implementation of International Trade Law Muhammad Panji Mahardika; Rifqi Nur Fakhrurozi
DE'RECHTSSTAAT Vol. 11 No. 2 (2025): JURNAL HUKUM DE'RECHTSSTAAT
Publisher : Fakultas Hukum Universitas Djuanda

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30997/jhd.v11i2.18797

Abstract

This summary examines the crucial role of the principle of "freedom of contract" in international trade, which is an integral part of the global economy. This principle provides businesses with the freedom to negotiate contract terms, fostering fair and efficient agreements. However, its implementation faces challenges such as cultural differences and legal systems that can impact contract integrity. This study aims to determine the crucial role of the principle of "freedom of contract" in international trade. This study uses a normative approach. The results show that the principle of freedom of contract plays a crucial role in building business bridges in the international market. By providing flexibility in negotiations, increasing trust between parties, and providing an efficient dispute resolution mechanism, freedom of contract enables businesses to adapt to the dynamics of the global market. Despite these challenges, a sound understanding of applicable law and an awareness of the risks can help businesses leverage this principle to achieve success in international trade. Thus, freedom of contract is not merely a legal principle but also a strategic tool that can connect various business entities worldwide.
STRATEGI PROMOSI SOSIAL MEDIA DALAM PENGEMBANGAN PANTAI MELASTI SEBAGAI DESTINASI PARIWISATA DI DESA UNGASAN: Social Media Promotion Strategy In Developing Melasti Beach As A Tourism Destination In Ungasan Village Kadek Vradeshtia Ladia Sambhawitasya; I Putu Yoga Laksana; Muhammad Panji Mahardika
Ganec Swara Vol. 19 No. 3 (2025): September 2025
Publisher : Yayasan Al-Amin Qalbu

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59896/gara.v19i3.360

Abstract

Melasti Beach is a tourism destination located in Ungasan Village, which has a lot of potential to be developed with social media marketing strategies. The purpose of this study is to study and analyze social media promotion methods to increase the visibility and attractiveness of Melasti Beach. The research method uses the SWOT analysis method and the 7P marketing mix strategy, interviews, observations, and questionnaires. The results of the study indicate that social media plays a positive role in increasing the attractiveness of Melasti Beach, by using platforms such as Instagram and Facebook to highlight the natural beauty, local traditions, and facilities offered, the involvement of local communities in promotions is also an important aspect because it is in line with the Tri Hita Karana concept. Thus, the implementation of Tri Hita Karana becomes an indicator of strong strategic strength in forming the competitive advantage of tourist destinations.
Co-Authors I Putu Yoga Laksana Kadek Vradeshtia Ladia Sambhawitasya Rifqi Nur Fakhrurozi